adidas (ADDYY) Stock Forecast & Price Target

$125.28 -0.86 (-0.68%)

As of 01/10/2025 03:59 PM Eastern

adidas - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Moderate Buy

Based on 7 Analyst Ratings

Sell
0

Hold
2

Buy
5

Based on 7 Wall Street analysts who have issued ratings for adidas in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 7 analysts, 2 have given a hold rating, and 5 have given a buy rating for ADDYY.

Consensus Price Target

N/A

Get the Latest News and Ratings for ADDYY and Related Stocks

Enter your email address to receive the latest news and analysts' ratings for adidas and its competitors.

ADDYY Analyst Ratings Over Time

Type	Current Forecast 1/13/24 to 1/12/25	1 Month Ago 12/14/23 to 12/13/24	3 Months Ago 10/15/23 to 10/14/24	1 Year Ago 1/13/23 to 1/13/24
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	5 Buy rating(s)	4 Buy rating(s)	4 Buy rating(s)	8 Buy rating(s)
Hold	2 Hold rating(s)	2 Hold rating(s)	1 Hold rating(s)	2 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	N/A	N/A	N/A	N/A
Forecasted Upside	N/A	N/A	N/A	N/A
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

ADDYY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

ADDYY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

adidas Stock vs. The Competition

Type	adidas	Consumer Discretionary Companies	S&P 500
Consensus Rating Score	2.71	2.58	2.52
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy
Predicted Upside	N/A	233.88% Upside	16.71% Upside
News Sentiment Rating	Neutral News See Recent ADDYY News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating
1/6/2025	Sanford C. Bernstein 3 of 5 stars	A. Sherman Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Market Perform ➝ Outperform
10/23/2024	HSBC 3 of 5 stars		Downgrade	Buy ➝ Hold
9/9/2024	Barclays 3 of 5 stars	C. Madjo Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Overweight ➝ Equal Weight
7/17/2024	Telsey Advisory Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	C. Fernandez Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Market Perform ➝ Outperform
4/24/2024	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy
4/15/2024	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Underweight ➝ Overweight
2/5/2024	Royal Bank of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Sector Perform ➝ Outperform
8/15/2023	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Buy
7/25/2023	BNP Paribas Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Outperform
7/25/2023	Societe Generale Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy
6/20/2023	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Buy
2/28/2023	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating	Chiara Battistini Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Neutral ➝ Overweight
2/28/2023	Berenberg Bank Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy
2/10/2023	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Hold
1/19/2023	Robert W. Baird Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Outperform ➝ Neutral

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 06:28 PM ET.

Should I Buy adidas Stock? ADDYY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, December 27, 2024. Please send any questions or comments about these adidas pros and cons to contact@marketbeat.com.

adidas
Bull Case

Here are some ways that investors could benefit from investing in adidas AG:

adidas AG recently reported earnings per share (EPS) of $1.34, exceeding the consensus estimate of $1.09 by $0.25, indicating strong financial performance and effective cost management.
The stock is currently trading at $122.98, which is close to its 50-day moving average of $119.69, suggesting potential for upward momentum as it stabilizes above this key technical level.
Analysts have a consensus rating of "Moderate Buy" for adidas AG, with four analysts assigning a buy rating, reflecting positive sentiment and growth expectations in the market.
adidas AG has a market capitalization of $44.32 billion, which provides a solid foundation for growth and investment in new product lines and market expansion.
The company has shown resilience with a net margin of 1.91% and a return on equity of 7.93%, indicating effective management of resources and profitability.

adidas
Bear Case

Investors should be bearish about investing in adidas AG for these reasons:

adidas AG's stock has recently traded below its 50-day moving average, which can be a bearish signal indicating potential weakness in the stock's price momentum.
HSBC downgraded adidas AG from a "buy" to a "hold" rating, which may reflect concerns about the company's future growth prospects and competitive positioning.
The company has a high P/E ratio of 95.46, suggesting that the stock may be overvalued compared to its earnings, which could deter value-focused investors.
Recent changes in hedge fund positions indicate mixed sentiment, with some funds reducing their stakes, which could signal a lack of confidence in the stock's near-term performance.
adidas AG operates in a highly competitive market, facing challenges from other major brands, which could impact its market share and profitability in the future.

ADDYY Forecast - Frequently Asked Questions

: 7 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for adidas in the last year. There are currently 2 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" ADDYY shares.
: According to analysts, adidas's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.
: Over the previous 90 days, adidas's stock had 1 upgrade and 1 downgrade by analysts.
: adidas has been rated by research analysts at HSBC, and Sanford C. Bernstein in the past 90 days.
: Analysts like adidas more than other "consumer discretionary" companies. The consensus rating score for adidas is 2.71 while the average consensus rating score for "consumer discretionary" companies is 2.58. Learn more on how ADDYY compares to other companies.

Stock Forecasts and Research Tools

Related Companies

Today's Ratings

Top Rated Stocks

More Ratings Tools

This page (OTCMKTS:ADDYY) was last updated on 1/12/2025 by MarketBeat.com Staff

From Our Partners

Get 30 Days of MarketBeat All Access for Free

Start Your 30-Day Trial

In-depth profiles and analysis for 20,000 public companies.
Real-time analyst ratings, insider transactions, earnings data, and more.
Our daily ratings and market update email newsletter.

Sign In
Create Account

Your Email Address:

Your Password:

Forgot your password?

Your Email Address:

Choose a Password:

By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

adidas (ADDYY) Stock Forecast & Price Target