Hemnet Group AB (publ) is a leading digital property portal based in Stockholm, Sweden. Established in 1998, the company operates Hemnet, the country’s largest online residential real estate marketplace. Through its platform, Hemnet connects prospective buyers, sellers and estate agents by providing detailed listings, high-resolution images, interactive maps and neighborhood data to facilitate informed decision-making in the Swedish housing market.
The company’s core offerings include standard and premium listing services, targeted advertising solutions for real estate professionals and a suite of data-driven tools such as market trend analysis and property valuation estimates. Hemnet has progressively expanded its product portfolio to include Hemnet Analytics, which offers subscription-based insights to agents and property developers, and Hemnet Tools, designed to streamline workflows in property marketing and customer relationship management.
Hemnet derives the majority of its revenue from subscription fees paid by licensed real estate agencies and brokerage firms for enhanced listing visibility and advanced analytics. Additional revenue streams include display advertising, sponsored content and data-licensing agreements with third-party partners. In October 2020, Hemnet Group AB completed its initial public offering on Nasdaq Stockholm, positioning the company for further investment in platform innovation and service expansion.
Headquartered in Stockholm, Hemnet primarily serves the Swedish market, with an audience that spans urban and regional areas across the country. The company is led by Chief Executive Officer Daniel Velentz, supported by a management team with expertise in technology, media and real estate. Hemnet continues to leverage its strong brand recognition and data assets to maintain market leadership and drive the digital transformation of property transactions in Sweden.
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