Imperial Brands (IMBBY) Stock Forecast & Price Target

$31.73 +0.42 (+1.33%)

As of 01/14/2025 04:00 PM Eastern

Imperial Brands - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Strong Buy

Based on 2 Analyst Ratings

Sell
0

Hold
0

Buy
2

Based on 2 Wall Street analysts who have issued ratings for Imperial Brands in the last 12 months, the stock has a consensus rating of "Strong Buy." Out of the 2 analysts, 1 has given a buy rating, and 1 has given a strong buy rating for IMBBY.

Consensus Price Target

N/A

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IMBBY Analyst Ratings Over Time

Type	Current Forecast 1/16/24 to 1/15/25	1 Month Ago 12/17/23 to 12/16/24	3 Months Ago 10/18/23 to 10/17/24	1 Year Ago 1/16/23 to 1/16/24
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	1 Buy rating(s)	1 Buy rating(s)	1 Buy rating(s)	1 Buy rating(s)
Hold	0 Hold rating(s)	0 Hold rating(s)	1 Hold rating(s)	1 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	N/A	N/A	N/A	N/A
Forecasted Upside	N/A	N/A	N/A	N/A
Consensus Rating	Strong Buy	Strong Buy	Buy	Moderate Buy

IMBBY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

IMBBY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Imperial Brands Stock vs. The Competition

Type	Imperial Brands	Consumer Staples Companies	S&P 500
Consensus Rating Score	3.50	2.50	2.52
Consensus Rating	Strong Buy	Hold	Moderate Buy
Predicted Upside	N/A	47.08% Upside	14.85% Upside
News Sentiment Rating	Positive News See Recent IMBBY News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating
10/9/2024	Barclays 3 of 5 stars	G. Jain Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Strong-Buy
10/3/2024	Morgan Stanley 3 of 5 stars		Upgrade	Equal Weight ➝ Overweight
12/8/2023	Royal Bank of Canada 4 of 5 stars		Downgrade	Outperform ➝ Sector Perform
10/6/2023	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 01:11 AM ET.

Should I Buy Imperial Brands Stock? IMBBY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, January 5, 2025. Please send any questions or comments about these Imperial Brands pros and cons to contact@marketbeat.com.

Imperial Brands
Bull Case

Here are some ways that investors could benefit from investing in Imperial Brands PLC:

Recent stock performance shows a positive trend, with the current stock price at $32.88, which is above its 200-day moving average of $28.44, indicating strong momentum.
The company has recently increased its dividend to $0.6975 per share, a significant rise from the previous $0.28, suggesting a commitment to returning value to shareholders.
Analysts have upgraded Imperial Brands PLC to a "strong-buy" rating, reflecting positive sentiment and potential for future growth.
Short interest in the stock has increased significantly, indicating that some investors are betting against it, which can create opportunities for those who believe in the company's long-term prospects.
Imperial Brands PLC has a diverse product range, including cigarettes, vapour, and heated tobacco products, positioning it well in the evolving tobacco market.

Imperial Brands
Bear Case

Investors should be bearish about investing in Imperial Brands PLC for these reasons:

The significant increase in short interest by 218.2% may indicate a lack of confidence among some investors regarding the company's future performance.
Despite the recent stock price increase, the company has a 12-month low of $21.30, which raises concerns about its volatility and potential for future declines.
Regulatory pressures on tobacco products continue to grow, which could impact sales and profitability in the long term.
The overall tobacco industry is facing declining consumption trends, which may affect Imperial Brands PLC's market position and revenue growth.
Market competition is intensifying, particularly in the heated tobacco and vapour segments, which could pressure margins and market share.

IMBBY Forecast - Frequently Asked Questions

: 2 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Imperial Brands in the last twelve months. There is currently 1 buy rating and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "strong buy" IMBBY shares.
: According to analysts, Imperial Brands's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.
: Analysts like Imperial Brands more than other "consumer staples" companies. The consensus rating for Imperial Brands is Strong Buy while the average consensus rating for "consumer staples" companies is Hold. Learn more on how IMBBY compares to other companies.

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This page (OTCMKTS:IMBBY) was last updated on 1/15/2025 by MarketBeat.com Staff

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Imperial Brands (IMBBY) Stock Forecast & Price Target