NASDAQ:SOBR SOBR Safe (SOBR) Stock Price, News & Analysis $0.46 -0.01 (-2.88%) As of 11:06 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock About SOBR Safe Stock (NASDAQ:SOBR) 30 days 90 days 365 days Advanced Chart View Price History Chart DataSkip Price History Chart Get SOBR Safe alerts:Sign Up Key Stats Today's Range$0.46▼$0.4750-Day Range$0.47▼$1.1252-Week Range$0.40▼$87.95Volume79,703 shsAverage Volume1.36 million shsMarket Capitalization$428,730.00P/E RatioN/ADividend YieldN/APrice TargetN/AConsensus RatingN/A Company OverviewSOBR Safe, Inc., a hardware and software company, develops non-invasive alcohol detection, biometric identity verification, and real-time cloud-based alerts and reporting systems in North America. The company provides SOBRcheck, a stationary identification and alcohol monitoring product; and SOBRsure, a transdermal, alcohol-detecting wearable band. It also offers SOBRSafe, a software platform for non-invasive alcohol detection and identity verification solution for applications in probation management, fleet and facility, alcohol rehabilitation, and youth drivers. SOBR Safe, Inc. was founded in 2004 and is headquartered in Greenwood Village, Colorado.Read More… Remove Ads SOBR Safe Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks20th Percentile Overall ScoreSOBR MarketRank™: SOBR Safe scored higher than 20% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's OpinionN/AAnalyst RatingN/A Consensus RatingThere is not enough analysis data for SOBR Safe. Earnings and Valuation0.6 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioSOBR Safe has a P/B Ratio of 0.04. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.Read more about SOBR Safe's valuation and earnings. Short Interest4.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted19.94% of the float of SOBR Safe has been sold short.Short Interest Ratio / Days to CoverSOBR Safe has a short interest ratio ("days to cover") of 0, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in SOBR Safe has recently decreased by 68.06%, indicating that investor sentiment is improving significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldSOBR Safe does not currently pay a dividend.Dividend GrowthSOBR Safe does not have a long track record of dividend growth. Sustainability and ESGN/AEnvironmental ScoreN/A Percentage of Shares Shorted19.94% of the float of SOBR Safe has been sold short.Short Interest Ratio / Days to CoverSOBR Safe has a short interest ratio ("days to cover") of 0, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in SOBR Safe has recently decreased by 68.06%, indicating that investor sentiment is improving significantly. News and Social Media3.6 / 5News Sentiment1.46 News SentimentSOBR Safe has a news sentiment score of 1.46. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.92 average news sentiment score of Business Services companies.News Coverage This WeekMarketBeat has tracked 2 news articles for SOBR Safe this week, compared to 0 articles on an average week.Search InterestOnly 2 people have searched for SOBR on MarketBeat in the last 30 days. This is a decrease of -85% compared to the previous 30 days.MarketBeat Follows2 people have added SOBR Safe to their MarketBeat watchlist in the last 30 days. This is an increase of 100% compared to the previous 30 days. Company Ownership0.0 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, SOBR Safe insiders have not sold or bought any company stock.Percentage Held by InsidersOnly 2.30% of the stock of SOBR Safe is held by insiders.Percentage Held by InstitutionsOnly 7.93% of the stock of SOBR Safe is held by institutions.Read more about SOBR Safe's insider trading history. Receive SOBR Stock News and Ratings via Email Sign-up to receive the latest news and ratings for SOBR Safe and its competitors with MarketBeat's FREE daily newsletter. Email Address SOBR Stock News HeadlinesShort Interest In IT Stocks Eases In JanuaryMarch 4, 2025 | seekingalpha.comSobr Safe, Orbiit announce partnership to enhance alcohol recoveryFebruary 20, 2025 | markets.businessinsider.comMusk’s real agenda in D.C. In this urgent exposé, you’ll discover… How Elon and Donald Trump are quietly drawing a radical new map of America…March 31, 2025 | Porter & Company (Ad)SOBRsafe and Orbiit Announce Partnership to Enhance Alcohol Recovery Through AI and Wearable TechnologyFebruary 20, 2025 | prnewswire.comPeering Into Sobr Safe's Recent Short InterestFebruary 19, 2025 | benzinga.comSOBRsafe (NASDAQ: SOBR) Unveils SOBRsure™ Wristband for Alcohol MonitoringFebruary 5, 2025 | theglobeandmail.comSOBRsafe (NASDAQ: SOBR) Driving Strategic Campaign to Build SOBRsafe BrandDecember 2, 2024 | theglobeandmail.comSOBRsafe Releases Real-Time Alcohol Detection Wristband with Premium UpdatesNovember 13, 2024 | prnewswire.comSee More Headlines SOBR Stock Analysis - Frequently Asked Questions How have SOBR shares performed this year? SOBR Safe's stock was trading at $1.16 on January 1st, 2025. Since then, SOBR stock has decreased by 59.9% and is now trading at $0.4650. View the best growth stocks for 2025 here. When did SOBR Safe's stock split? SOBR Safe's stock reverse split before market open on Thursday, April 28th 2022. The 1-3 reverse split was announced on Thursday, April 28th 2022. The number of shares owned by shareholders was adjusted after the closing bell on Thursday, April 28th 2022. An investor that had 100 shares of stock prior to the reverse split would have 33 shares after the split. When did SOBR Safe IPO? SOBR Safe (SOBR) raised $12 million in an initial public offering on Thursday, April 28th 2022. The company issued 2,700,000 shares at $4.00-$5.00 per share. Alexander Capital, LP acted as the underwriter for the IPO and Revere Securities LLC was co-manager. Who are SOBR Safe's major shareholders? Top institutional shareholders of SOBR Safe include Cetera Investment Advisers (7.72%). Insiders that own company stock include First Capital Holdings Llc and J Steven Beabout. View institutional ownership trends. How do I buy shares of SOBR Safe? Shares of SOBR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of SOBR Safe own? Based on aggregate information from My MarketBeat watchlists, some other companies that SOBR Safe investors own include Ford Motor (F), Meta Platforms (META), Walt Disney (DIS), CrowdStrike (CRWD), NVIDIA (NVDA), PayPal (PYPL) and Shopify (SHOP). Company Calendar Today3/31/2025Next Earnings (Estimated)4/04/2025Fiscal Year End12/31/2025Get Stock AlertsIndustry, Sector and Symbol Stock ExchangeNASDAQ SectorBusiness Services Industry Periodicals Sub-IndustryPrinting And Publishing Current SymbolNASDAQ:SOBR CIK1425627 Websobrsafe.com Phone(844) 762-7723FaxN/AEmployees9Year FoundedN/AProfitability EPS (Most Recent Fiscal Year)($54.72) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income$-10,220,000.00 Net Margins-4,872.83% Pretax Margin-4,872.83% Return on Equity-414.80% Return on Assets-187.45% Debt Debt-to-Equity RatioN/A Current Ratio0.78 Quick Ratio0.55 Sales & Book Value Annual Sales$183,859.00 Price / Sales2.33 Cash FlowN/A Price / Cash FlowN/A Book Value$11.88 per share Price / Book0.04Miscellaneous Outstanding Shares922,000Free Float901,000Market Cap$428,730.00 OptionableNot Optionable Beta0.82 20 High-Yield Dividend Stocks that Could Ruin Your RetirementAlmost everyone loves strong dividend-paying stocks, but high yields can signal danger. Discover 20 high-yield dividend stocks paying an unsustainably large percentage of their earnings. Enter your email to get this report and avoid a high-yield dividend trap.Get This Free Report This page (NASDAQ:SOBR) was last updated on 3/31/2025 by MarketBeat.com Staff From Our PartnersA market crash is coming—here’s whenThe stock market cycle I've used to identify the most likely day of the next market crash is the exact same in...Chaikin Analytics | SponsoredYour Wealth is Under AttackPlease don't wait—this is your moment to take action. Download your Wealth Protection Guide now, claim your fr...American Alternative | SponsoredA brutally honest economic warning for 2025 (see proof)New York Times best-selling financial author and world-renowned economist Addison Wiggin (a man who’s worked s...Banyan Hill Publishing | Sponsored$2 Trillion Disappears Because of Fed's Secretive New Move$2 trillion has disappeared from the US government's books. 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