TSE:DFY Definity Financial (DFY) Stock Price, News & Analysis C$72.36 +0.73 (+1.02%) As of 04:00 PM Eastern Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesBuy This Stock About Definity Financial Stock (TSE:DFY) 30 days 90 days 365 days Advanced Chart View Price History Chart DataSkip Price History Chart Get Definity Financial alerts:Sign Up Key Stats Today's RangeC$71.45▼C$72.6950-Day RangeC$68.89▼C$79.3752-Week RangeC$48.89▼C$79.95Volume222,746 shsAverage Volume169,942 shsMarket CapitalizationC$8.59 billionP/E Ratio21.73Dividend Yield0.96%Price TargetC$74.20Consensus RatingHold Company Overview Definity Financial Corp is a multi-channel, property, and casualty insurance company. It offers auto, property, liability, and pet insurance products to individual customers. Read More Definity Financial Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks24th Percentile Overall ScoreDFY MarketRank™: Definity Financial scored higher than 24% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion2.1 / 5Analyst RatingHold Consensus RatingDefinity Financial has received a consensus rating of Hold. The company's average rating score is 2.17, and is based on 1 buy rating, 5 hold ratings, and no sell ratings.Amount of Analyst CoverageDefinity Financial has been the subject of 7 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Definity Financial's stock forecast and price target. Earnings and Valuation1.3 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of Definity Financial is 21.73, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 269.61.Price to Earnings Ratio vs. SectorThe P/E ratio of Definity Financial is 21.73, which means that it is trading at a less expensive P/E ratio than the Financial Services sector average P/E ratio of about 1,695.72.Price to Earnings Growth RatioDefinity Financial has a PEG Ratio of 2.63. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioDefinity Financial has a P/B Ratio of 2.55. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities. Short InterestN/AShort Interest LevelN/A Short InterestThere is no current short interest data available for DFY. Dividend1.7 / 5Dividend StrengthWeak Dividend YieldDefinity Financial pays a meaningful dividend of 1.06%, higher than the bottom 25% of all stocks that pay dividends.Dividend GrowthDefinity Financial does not have a long track record of dividend growth.Dividend CoverageThe dividend payout ratio of Definity Financial is 20.87%. This payout ratio is at a healthy, sustainable level, below 75%.Read more about Definity Financial's dividend. Sustainability and ESGN/AEnvironmental ScoreN/A Short InterestThere is no current short interest data available for DFY. News and Social Media0.6 / 5News SentimentN/A News Coverage This WeekMarketBeat has tracked 1 news article for Definity Financial this week, compared to 2 articles on an average week.Search Interest1 people have searched for DFY on MarketBeat in the last 30 days. Company Ownership0.8 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Definity Financial insiders have not sold or bought any company stock.Percentage Held by InsidersOnly 0.50% of the stock of Definity Financial is held by insiders.Percentage Held by Institutions53.56% of the stock of Definity Financial is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Definity Financial's insider trading history. Receive DFY Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Definity Financial and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. DFY Stock News HeadlinesAnalysts Set Definity Financial Co. (TSE:DFY) Target Price at C$74.20August 28, 2025 | americanbankingnews.comDFY - Definity Financial Corp Trailing Returns - MorningstarJuly 5, 2025 | morningstar.comMHow “Trump’s New Dollar” Could Impact Your WealthPresident Trump just signed a game-changing law… That could soon upgrade the U.S. dollar in your checking and savings account… With this better, more technologically advanced dollar. President Trump himself called it a "big innovation"… And said that this new form of currency represents "American brilliance at its best."September 3 at 2:00 AM | Brownstone Research (Ad)DFY - Definity Financial Corp Dividends - MorningstarJuly 4, 2025 | morningstar.comMDFY - Definity Financial Corp Valuation - MorningstarJuly 3, 2025 | morningstar.comMPension Plan buying at Definity Financial (DFY)June 17, 2025 | theglobeandmail.comCormark upgrades Definity Financial stock rating on growth outlookJune 13, 2025 | uk.investing.comDefinity Financial Corp: TD Cowen Raises Valuation on AcquisitionJune 13, 2025 | theglobeandmail.comSee More Headlines DFY Stock Analysis - Frequently Asked Questions How have DFY shares performed this year? Definity Financial's stock was trading at C$58.45 at the start of the year. Since then, DFY shares have increased by 23.8% and is now trading at C$72.36. How do I buy shares of Definity Financial? Shares of DFY stock and other Canadian stocks can be purchased through an online brokerage account. Popular online brokerages with access to the Canadian stock market include BMO InvestorLine, CIBC Investor's Edge, Desjardins Online Brokerage, HSBC InvestDirect, Laurentian Bank Discount Brokerage, National Bank Direct Brokerage, Qtrade Investor, Questrade, RBC Direct Investing, Scotia iTrade, TD Direct Investing, and Virtual Brokers. What other stocks do shareholders of Definity Financial own? Based on aggregate information from My MarketBeat watchlists, some other companies that Definity Financial investors own include Royal Bank of Canada (RY), Northland Power (NPI), Toronto-Dominion Bank (TD), AbbVie (ABBV), Bank of America (BAC), General Motors (GM) and Johnson & Johnson (JNJ). Industry, Sector and Symbol Stock ExchangeTSE SectorFinancial Services Industry Insurance - Property & Casualty Sub-IndustryN/A Current SymbolTSE:DFY CIKN/A Webwww.definityfc.com Phone519-570-8200FaxN/AEmployees3,442Year FoundedN/APrice Target and Rating Average Price Target for Definity FinancialC$74.20 High Price TargetC$92.00 Low Price TargetC$58.00 Potential Upside/Downside+2.3%Consensus RatingHold Rating Score (0-4)2.17 Research Coverage6 Analysts Profitability EPS (Trailing Twelve Months)C$3.33 Trailing P/E Ratio21.77 Forward P/E Ratio23.19 P/E Growth2.63Net IncomeC$542.33 million Net Margins12.32% Pretax MarginN/A Return on Equity18.19% Return on Assets4.81% Debt Debt-to-Equity Ratio4.90 Current RatioN/A Quick Ratio0.31 Sales & Book Value Annual SalesC$4.78 billion Price / Sales1.80 Cash FlowC$5.89 per share Price / Cash Flow12.31 Book ValueC$28.40 per share Price / Book2.55Miscellaneous Outstanding Shares118,731,000Free FloatN/AMarket CapC$8.61 billion OptionableNot Optionable Beta-0.11 Beginner's Guide To Retirement StocksEnter your email address and we'll send you MarketBeat's list of seven best retirement stocks and why they should be in your portfolio. 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