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Ellenbecker Investment Group Top Holdings and 13F Report (2025)

About Ellenbecker Investment Group

Investment Activity

  • Ellenbecker Investment Group has $559.15 million in total holdings as of December 31, 2024.
  • Ellenbecker Investment Group owns shares of 112 different stocks, but just 12 companies or ETFs make up 80% of its holdings.
  • Approximately 12.49% of the portfolio was purchased this quarter.
  • About 6.75% of the portfolio was sold this quarter.
  • This quarter, Ellenbecker Investment Group has purchased 117 new stocks and bought additional shares in 37 stocks.
  • Ellenbecker Investment Group sold shares of 58 stocks and completely divested from 14 stocks this quarter.

Largest New Holdings this Quarter

Vanguard S&P 500 ETF
$290,190 Holding

Largest Purchases this Quarter

PIMCO Multi Sector Bond Active ETF
618,783 shares (about $16.04M)
iShares Russell 1000 Growth ETF
32,506 shares (about $13.05M)
iShares Core U.S. Aggregate Bond ETF
107,559 shares (about $10.42M)
SPDR Portfolio S&P 400 Mid Cap ETF
130,380 shares (about $7.13M)
iShares Russell 1000 Value ETF
38,288 shares (about $7.09M)

Largest Sales this Quarter

iShares Core S&P 500 ETF
16,872 shares (about $9.93M)
iShares Core U.S. REIT ETF
87,693 shares (about $5.03M)
Vanguard Small-Cap ETF
18,612 shares (about $4.47M)
iShares Core S&P Small-Cap ETF
20,013 shares (about $2.31M)
First Trust TCW Unconstrained Plus Bond ETF
77,906 shares (about $1.92M)

Sector Allocation Over Time

Map of 500 Largest Holdings ofEllenbecker Investment Group

 
 
Selling
 
 
Neutral
 
 
Buying
Issuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSector
iShares Core S&P 500 ETF stock logo
IVV
iShares Core S&P 500 ETF
$214,883,884$9,932,226 -4.4%365,02638.4%ETF
Vanguard Small-Cap ETF stock logo
VB
Vanguard Small-Cap ETF
$55,161,484$4,472,105 -7.5%229,5719.9%ETF
iShares Russell 1000 Growth ETF stock logo
IWF
iShares Russell 1000 Growth ETF
$41,701,840$13,053,812 45.6%103,8447.5%ETF
iShares Core U.S. Aggregate Bond ETF stock logo
AGG
iShares Core U.S. Aggregate Bond ETF
$40,831,462$10,422,475 34.3%421,3777.3%Finance
Vanguard FTSE Developed Markets ETF stock logo
VEA
Vanguard FTSE Developed Markets ETF
$17,033,647$748,240 -4.2%356,2033.0%ETF
PYLD
PIMCO Multi Sector Bond Active ETF
$16,038,865$16,038,865 New Holding618,7832.9%ETF
Vanguard FTSE Emerging Markets ETF stock logo
VWO
Vanguard FTSE Emerging Markets ETF
$13,995,807$4,103,391 41.5%317,7972.5%ETF
iShares Russell 1000 Value ETF stock logo
IWD
iShares Russell 1000 Value ETF
$12,912,366$7,088,314 121.7%69,7472.3%ETF
iShares Core S&P Small-Cap ETF stock logo
IJR
iShares Core S&P Small-Cap ETF
$12,363,887$2,305,915 -15.7%107,3062.2%ETF
Apple Inc. stock logo
AAPL
Apple
$9,239,956$20,284 0.2%36,8971.7%Computer and Technology
SPDR S&P 500 ETF Trust stock logo
SPY
SPDR S&P 500 ETF Trust
$8,788,573$1,346,858 -13.3%14,9951.6%Finance
iShares Core Aggressive Allocation ETF stock logo
AOA
iShares Core Aggressive Allocation ETF
$8,099,441$2,422,868 42.7%105,7231.4%ETF
SPDR Portfolio S&P 400 Mid Cap ETF stock logo
SPMD
SPDR Portfolio S&P 400 Mid Cap ETF
$7,130,493$7,130,493 New Holding130,3801.3%ETF
iShares Core U.S. REIT ETF stock logo
USRT
iShares Core U.S. REIT ETF
$6,833,486$5,025,696 -42.4%119,2371.2%ETF
iShares Core Growth Allocation ETF stock logo
AOR
iShares Core Growth Allocation ETF
$5,870,299$1,756,470 42.7%102,4121.0%ETF
Microsoft Co. stock logo
MSFT
Microsoft
$4,504,887$169,876 -3.6%10,6870.8%Computer and Technology
Vanguard Mid-Cap ETF stock logo
VO
Vanguard Mid-Cap ETF
$4,028,427$163,768 -3.9%15,2510.7%ETF
Fiserv, Inc. stock logo
FI
Fiserv
$3,689,137$446,378 -10.8%17,9590.7%Business Services
Schwab US Dividend Equity ETF stock logo
SCHD
Schwab US Dividend Equity ETF
$3,518,936$2,585,982 277.2%128,8040.6%ETF
Philip Morris International Inc. stock logo
PM
Philip Morris International
$2,917,327$156,698 -5.1%24,2400.5%Consumer Staples
Vanguard Total Bond Market ETF stock logo
BND
Vanguard Total Bond Market ETF
$2,799,340$946,345 -25.3%38,9280.5%ETF
NVIDIA Co. stock logo
NVDA
NVIDIA
$2,616,385$451,217 -14.7%19,4830.5%Computer and Technology
First Trust TCW Unconstrained Plus Bond ETF stock logo
UCON
First Trust TCW Unconstrained Plus Bond ETF
$2,541,931$1,920,400 -43.0%103,1200.5%ETF
iShares Core Moderate Allocation ETF stock logo
AOM
iShares Core Moderate Allocation ETF
$2,139,564$490,484 29.7%49,2530.4%ETF
iShares Russell Mid-Cap ETF stock logo
IWR
iShares Russell Mid-Cap ETF
$2,121,898$225,158 -9.6%24,0030.4%ETF
PGIM Ultra Short Bond ETF stock logo
PULS
PGIM Ultra Short Bond ETF
$2,094,170$261,877 -11.1%42,2630.4%ETF
Vanguard Large-Cap ETF stock logo
VV
Vanguard Large-Cap ETF
$2,050,196$45,584 -2.2%7,6010.4%ETF
UnitedHealth Group Incorporated stock logo
UNH
UnitedHealth Group
$2,047,262$128,997 -5.9%4,0470.4%Medical
SPDR S&P Dividend ETF stock logo
SDY
SPDR S&P Dividend ETF
$1,937,077$167,775 -8.0%14,6630.3%ETF
Altria Group, Inc. stock logo
MO
Altria Group
$1,852,959$162,884 -8.1%35,4360.3%Consumer Staples
Amazon.com, Inc. stock logo
AMZN
Amazon.com
$1,762,359$39,051 2.3%8,0330.3%Retail/Wholesale
WEC Energy Group, Inc. stock logo
WEC
WEC Energy Group
$1,759,629$3,386 0.2%18,7110.3%Utilities
PGIM Active High Yield Bond ETF stock logo
PHYL
PGIM Active High Yield Bond ETF
$1,669,747$1,669,747 New Holding48,0640.3%ETF
iShares Russell 2000 ETF stock logo
IWM
iShares Russell 2000 ETF
$1,321,370$2,210 -0.2%5,9800.2%Finance
Honeywell International Inc. stock logo
HON
Honeywell International
$1,316,510$145,927 -10.0%5,8280.2%Multi-Sector Conglomerates
Walmart Inc. stock logo
WMT
Walmart
$1,212,393$452 0.0%13,4180.2%Retail/Wholesale
Berkshire Hathaway Inc. stock logo
BRK.B
Berkshire Hathaway
$1,154,957$10,879 1.0%2,5480.2%Finance
iShares Core Dividend Growth ETF stock logo
DGRO
iShares Core Dividend Growth ETF
$1,143,366$291,746 34.3%18,6390.2%ETF
Vanguard FTSE All-World ex-US ETF stock logo
VEU
Vanguard FTSE All-World ex-US ETF
$1,134,563$41,451 3.8%19,7620.2%ETF
iShares iBoxx $ High Yield Corporate Bond ETF stock logo
HYG
iShares iBoxx $ High Yield Corporate Bond ETF
$1,115,867$743,125 -40.0%14,1870.2%ETF
Eaton Co. plc stock logo
ETN
Eaton
$1,063,808$86,300 -7.5%3,2050.2%Industrial Products
Schwab U.S. TIPS ETF stock logo
SCHP
Schwab U.S. TIPS ETF
$1,042,472$625,902 -37.5%40,3580.2%ETF
PepsiCo, Inc. stock logo
PEP
PepsiCo
$1,033,271$1,825 0.2%6,7950.2%Consumer Staples
Tesla, Inc. stock logo
TSLA
Tesla
$996,273$91,268 -8.4%2,4670.2%Auto/Tires/Trucks
Exxon Mobil Co. stock logo
XOM
Exxon Mobil
$941,893$18,933 2.1%8,7560.2%Oils/Energy
Sysco Co. stock logo
SYY
Sysco
$887,904$51,231 -5.5%11,6120.2%Consumer Staples
The Home Depot, Inc. stock logo
HD
Home Depot
$873,505$196,101 -18.3%2,2450.2%Retail/Wholesale
iShares Core MSCI EAFE ETF stock logo
IEFA
iShares Core MSCI EAFE ETF
$832,007$5,341 0.6%11,8380.1%ETF
AbbVie Inc. stock logo
ABBV
AbbVie
$827,377$249,670 -23.2%4,6560.1%Medical
Enterprise Products Partners L.P. stock logo
EPD
Enterprise Products Partners
$787,293$7,276 0.9%25,1050.1%Oils/Energy
Alphabet Inc. stock logo
GOOG
Alphabet
$741,499$29,713 4.2%3,8930.1%Computer and Technology
Merck & Co., Inc. stock logo
MRK
Merck & Co., Inc.
$723,134$2,984 -0.4%7,2690.1%Medical
iShares TIPS Bond ETF stock logo
TIP
iShares TIPS Bond ETF
$705,711$474,168 -40.2%6,6230.1%ETF
Dimensional International Value ETF stock logo
DFIV
Dimensional International Value ETF
$701,787$68,550 -8.9%19,7790.1%ETF
Meta Platforms, Inc. stock logo
META
Meta Platforms
$674,006$72,612 12.1%1,1510.1%Computer and Technology
Johnson & Johnson stock logo
JNJ
Johnson & Johnson
$635,085$10,124 -1.6%4,3910.1%Medical
Abbott Laboratories stock logo
ABT
Abbott Laboratories
$588,505$42,085 -6.7%5,2020.1%Medical
Visa Inc. stock logo
V
Visa
$579,753$148,890 -20.4%1,8340.1%Business Services
Badger Meter, Inc. stock logo
BMI
Badger Meter
$576,228$17,397 -2.9%2,7160.1%Computer and Technology
Rockwell Automation, Inc. stock logo
ROK
Rockwell Automation
$568,991$3,145 0.6%1,9900.1%Computer and Technology
Marriott International, Inc. stock logo
MAR
Marriott International
$551,592$10,044 -1.8%1,9770.1%Consumer Discretionary
McDonald's Co. stock logo
MCD
McDonald's
$541,417$7,250 -1.3%1,8670.1%Retail/Wholesale
JP MORGAN CHASE & CO
$535,603$23,016 4.5%2,2340.1%COM
Constellation Energy Co. stock logo
CEG
Constellation Energy
$532,442$4,027 -0.8%2,3800.1%Oils/Energy
Alliant Energy Co. stock logo
LNT
Alliant Energy
$527,905$9,877 -1.8%8,9260.1%Utilities
Axon Enterprise, Inc. stock logo
AXON
Axon Enterprise
$527,1610.0%8870.1%Aerospace
Chevron Co. stock logo
CVX
Chevron
$505,977$88,361 -14.9%3,4930.1%Oils/Energy
Costco Wholesale Co. stock logo
COST
Costco Wholesale
$484,026$917 0.2%5280.1%Retail/Wholesale
iShares National Muni Bond ETF stock logo
MUB
iShares National Muni Bond ETF
$452,764$92,066 -16.9%4,2490.1%ETF
International Business Machines Co. stock logo
IBM
International Business Machines
$452,551$12,094 2.7%2,0580.1%Computer and Technology
Bank of Montreal stock logo
BMO
Bank of Montreal
$437,2990.0%4,5050.1%Finance
Broadcom Inc. stock logo
AVGO
Broadcom
$433,944$360,654 492.1%1,8710.1%Computer and Technology
Alphabet Inc. stock logo
GOOGL
Alphabet
$425,009$61,338 16.9%2,2450.1%Computer and Technology
Kinder Morgan, Inc. stock logo
KMI
Kinder Morgan
$421,6030.0%15,3870.1%Oils/Energy
Vanguard Russell 1000 Growth ETF stock logo
VONG
Vanguard Russell 1000 Growth ETF
$418,206$418,206 New Holding4,0480.1%ETF
Netflix, Inc. stock logo
NFLX
Netflix
$410,8980.0%4610.1%Consumer Discretionary
The Coca-Cola Company stock logo
KO
Coca-Cola
$403,571$17,806 -4.2%6,4820.1%Consumer Staples
The Procter & Gamble Company stock logo
PG
Procter & Gamble
$379,709$18,113 5.0%2,2640.1%Consumer Staples
iShares S&P 500 Growth ETF stock logo
IVW
iShares S&P 500 Growth ETF
$376,736$95,656 34.0%3,7100.1%ETF
Fidelity National Information Services, Inc. stock logo
FIS
Fidelity National Information Services
$369,535$1,777 0.5%4,5750.1%Business Services
Union Pacific Co. stock logo
UNP
Union Pacific
$364,942$39,916 -9.9%1,6000.1%Transportation
Thermo Fisher Scientific Inc. stock logo
TMO
Thermo Fisher Scientific
$358,620$520 0.1%6890.1%Medical
AT&T Inc. stock logo
T
AT&T
$353,456$4,850 -1.4%15,5220.1%Computer and Technology
U.S. Bancorp stock logo
USB
U.S. Bancorp
$338,508$61,847 -15.4%7,0770.1%Finance
iShares ESG Screened S&P 500 ETF stock logo
XVV
iShares ESG Screened S&P 500 ETF
$325,059$55,906 20.8%7,1750.1%ETF
Schwab US Large-Cap ETF stock logo
SCHX
Schwab US Large-Cap ETF
$320,875$195,488 155.9%13,8420.1%ETF
Mondelez International, Inc. stock logo
MDLZ
Mondelez International
$318,350$19,535 -5.8%5,3290.1%Consumer Staples
Caterpillar Inc. stock logo
CAT
Caterpillar
$305,036$26,146 -7.9%8400.1%Industrial Products
SPDR SSgA Multi-Asset Real Return ETF stock logo
RLY
SPDR SSgA Multi-Asset Real Return ETF
$291,941$456,637 -61.0%10,8040.1%ETF
Johnson Controls International plc stock logo
JCI
Johnson Controls International
$290,6390.0%3,6820.1%Construction
Vanguard S&P 500 ETF stock logo
VOO
Vanguard S&P 500 ETF
$290,190$290,190 New Holding5380.1%ETF
Pfizer Inc. stock logo
PFE
Pfizer
$283,956$39,796 -12.3%10,7030.1%Medical
Wells Fargo & Company stock logo
WFC
Wells Fargo & Company
$275,727$23,112 -7.7%3,9250.0%Finance
Lowe's Companies, Inc. stock logo
LOW
Lowe's Companies
$274,103$130,384 -32.2%1,1100.0%Retail/Wholesale
MGIC Investment Co. stock logo
MTG
MGIC Investment
$274,095$227,598 -45.4%11,5600.0%Finance
SPDR Gold Shares stock logo
GLD
SPDR Gold Shares
$271,427$271,427 New Holding1,1210.0%Finance
Weyerhaeuser stock logo
WY
Weyerhaeuser
$270,2400.0%9,6000.0%Construction
Exelon Co. stock logo
EXC
Exelon
$269,065$6,474 2.5%7,1480.0%Utilities
DFAT
Dimensional U.S. Targeted Value ETF
$263,434$724 0.3%4,7320.0%ETF
LINDE PLC
$263,3590.0%6290.0%COM

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