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Comparative Price Performance Over Time

Compare Price & Volume

Company	Current Price	50-Day Moving Average	52-Week Range	Market Cap	Beta	Avg. Volume	Today's Volume
BFH Bread Financial	$60.06 -3.1%	$54.47	$38.21 ▼ $66.71	$2.89B	1.38	870,502 shs	522,804 shs
LC LendingClub	$12.42 -2.2%	$11.13	$7.90 ▼ $18.75	$1.45B	2.44	1.64 million shs	1.49 million shs
SOFI SoFi Technologies	$20.96 -1.7%	$15.48	$6.01 ▼ $21.86	$23.58B	1.91	53.45 million shs	61.27 million shs
UPST Upstart	$74.13 -1.1%	$57.55	$20.60 ▼ $96.43	$7.13B	2.37	6.89 million shs	3.94 million shs

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Compare Price Performance

Company	1-Day Performance	7-Day Performance	30-Day Performance	90-Day Performance	1-Year Performance
BFH Bread Financial	-3.16%	+1.42%	+18.41%	+30.68%	+22.22%
LC LendingClub	-2.12%	+0.13%	+18.64%	+32.65%	+24.35%
SOFI SoFi Technologies	-1.73%	+5.06%	+48.76%	+96.62%	+185.95%
UPST Upstart	-1.15%	-2.55%	+42.50%	+88.05%	+147.43%

Compare MarketRank™

Company	Overall Score	Analyst's Opinion	Short Interest Score	Dividend Strength	ESG Score	News and Social Media Sentiment	Company Ownership	Earnings & Valuation
BFH Bread Financial	3.4547 of 5 stars	2.0	2.0	2.5	0.0	1.9	1.7	3.8
LC LendingClub	4.6951 of 5 stars	3.4	3.0	0.0	3.6	3.1	3.3	1.9
SOFI SoFi Technologies	1.8718 of 5 stars	2.1	2.0	0.0	0.0	3.1	0.8	1.9
UPST Upstart	3.82 of 5 stars	2.1	4.0	0.0	2.7	3.2	3.3	0.6

Compare Analyst Forecasts

Company	Consensus Rating Score	Consensus Rating	Consensus Price Target	% Upside from Current Price
BFH Bread Financial	2.08	Hold	$63.92	6.42% Upside
LC LendingClub	2.70	Moderate Buy	$16.13	29.87% Upside
SOFI SoFi Technologies	2.26	Hold	$16.41	-21.73% Downside
UPST Upstart	2.29	Hold	$71.62	-3.39% Downside

Current Analyst Ratings Breakdown

Latest LC, SOFI, UPST, and BFH Analyst Ratings

Date	Company	Brokerage	Action	Rating	Price Target
7/14/2025	BFH Bread Financial	Royal Bank Of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Sector Perform ➝ Sector Perform
7/14/2025	BFH Bread Financial	BTIG Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	Set Price Target	Neutral ➝ Buy	$105.00
7/14/2025	BFH Bread Financial	BTIG Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Neutral ➝ Buy	$105.00
7/14/2025	SOFI SoFi Technologies	JMP Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Market Outperform ➝ Market Perform	$17.00
7/14/2025	SOFI SoFi Technologies	Citizens Jmp Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Strong-Buy ➝ Market Perform
7/14/2025	SOFI SoFi Technologies	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Neutral	$19.00
7/14/2025	UPST Upstart	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Sell	$71.00
7/11/2025	SOFI SoFi Technologies	Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Hold
7/11/2025	SOFI SoFi Technologies	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Hold	$21.00
7/10/2025	SOFI SoFi Technologies	Keefe, Bruyette & Woods Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Price Target	Underperform ➝ Underperform	$9.00 ➝ $13.00
7/8/2025	BFH Bread Financial	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Underweight ➝ Underweight	$45.00 ➝ $52.00

(Data available from 7/16/2022 forward. View 10+ years of historical ratings with our analyst ratings screener.)

Compare Sales & Book Value

Company	Annual Revenue	Price/Sales	Cashflow	Price/Cash	Book Value	Price/Book
BFH Bread Financial	$4.80B	0.58	$11.42 per share	5.26	$61.37 per share	0.98
LC LendingClub	$787.01M	1.80	$0.99 per share	12.59	$11.94 per share	1.04
SOFI SoFi Technologies	$2.67B	8.66	$0.39 per share	54.24	$5.96 per share	3.52
UPST Upstart	$636.53M	11.08	N/A	N/A	$6.94 per share	10.68

Compare Profitability & Earnings

Company	Net Income	EPS	Trailing P/E Ratio	Forward P/E Ratio	P/E Growth	Net Margins	Return on Equity (ROE)	Return on Assets (ROA)	Next Earnings Date
BFH Bread Financial	$277M	$5.63	10.67	6.77	1.16	5.89%	12.60%	1.75%	7/24/2025 (Estimated)
LC LendingClub	$51.33M	$0.44	28.22	9.70	N/A	6.16%	4.04%	0.52%	7/29/2025 (Estimated)
SOFI SoFi Technologies	$498.67M	$0.41	51.12	39.55	3.59	17.21%	3.34%	0.60%	7/29/2025 (Estimated)
UPST Upstart	-$128.58M	-$0.75	N/A	79.71	N/A	-9.20%	-15.27%	-4.60%	8/5/2025 (Estimated)

Latest LC, SOFI, UPST, and BFH Earnings

Date	Quarter	Company	Consensus Estimate	Reported EPS	Beat/Miss	Gap EPS	Revenue Estimate	Actual Revenue
8/5/2025	Q2 2025	UPST Upstart	$0.27	N/A	N/A	N/A	$225.35 million	N/A
7/29/2025	Q2 2025	LC LendingClub	$0.15	N/A	N/A	N/A	$227.04 million	N/A
7/29/2025	Q2 2025	SOFI SoFi Technologies	$0.06	N/A	N/A	N/A	$801.94 million	N/A
7/24/2025	Q2 2025	BFH Bread Financial	$1.84	N/A	N/A	N/A	$944.69 million	N/A
5/6/2025	Q1 2025	UPST Upstart	$0.19	$0.30	+$0.11	-$0.03	$201.08 million	$213.37 million
4/29/2025	Q1 2025	LC LendingClub	$0.10	$0.10	N/A	$0.10	$213.71 million	$217.71 million
4/29/2025	Q1 2025	SOFI SoFi Technologies	$0.03	$0.06	+$0.03	$0.06	$739.93 million	$763.81 million
4/24/2025	Q1 2025	BFH Bread Financial	$2.10	$2.86	+$0.76	$2.78	$956.17 million	$970.00 million

Compare Dividends

Company	Annual Payout	Dividend Yield	3-Year Dividend Growth	Payout Ratio	Years of Consecutive Growth
BFH Bread Financial	$0.84	1.40%	N/A	14.92%	N/A
LC LendingClub	N/A	N/A	N/A	N/A	N/A
SOFI SoFi Technologies	N/A	N/A	N/A	N/A	N/A
UPST Upstart	N/A	N/A	N/A	N/A	N/A

Latest LC, SOFI, UPST, and BFH Dividends

Announcement	Company	Period	Amount	Yield	Ex-Dividend Date	Record Date	Payable Date
4/24/2025	BFH Bread Financial	quarterly	$0.21	1.76%	5/9/2025	5/9/2025	6/13/2025

(Data available from 1/1/2013 forward)

Compare Debt

Company	Debt-to-Equity Ratio	Current Ratio	Quick Ratio
BFH Bread Financial	0.42	1.17	1.17
LC LendingClub	N/A	0.72	0.64
SOFI SoFi Technologies	0.46	0.80	0.14
UPST Upstart	N/A	0.56	0.56

Compare Ownership

Institutional Ownership

Company	Institutional Ownership
BFH Bread Financial	99.52%
LC LendingClub	74.08%
SOFI SoFi Technologies	38.43%
UPST Upstart	63.01%

Insider Ownership

Company	Insider Ownership
BFH Bread Financial	0.62%
LC LendingClub	3.31%
SOFI SoFi Technologies	2.60%
UPST Upstart	16.67%

Compare Miscellaneous Stats

Company	Employees	Shares Outstanding	Free Float	Optionable
BFH Bread Financial	6,000	46.55 million	46.26 million	Optionable
LC LendingClub	1,002	114.20 million	110.42 million	Optionable
SOFI SoFi Technologies	5,000	1.11 billion	1.08 billion	Optionable
UPST Upstart	1,193	95.14 million	79.28 million	Optionable

LC, SOFI, UPST, and BFH Headlines

Recent News About These Companies

Top Fintech Stocks That Will Drive Long-Term Portfolio Growth

July 14 at 10:05 AM | zacks.com

Why Upstart Holdings, Inc. (UPST) Dipped More Than Broader Market Today

July 11, 2025 | zacks.com

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July 11, 2025 | fool.com

Upstart Holdings, Inc. (UPST) is Attracting Investor Attention: Here is What You Should Know

July 9, 2025 | zacks.com

Upstart to Announce Second Quarter 2025 Results on August 5, 2025

July 7, 2025 | businesswire.com

Upstart: An AI Fintech Gem

July 4, 2025 | seekingalpha.com

Upstart: All Eyes On Management Execution In The Storm (Rating Downgrade)

July 4, 2025 | seekingalpha.com

Upstart Has Proven Itself - Current Premium Not Worth It

July 3, 2025 | seekingalpha.com

These Artificial Intelligence (AI) Stocks Are Quietly Outperforming the Market

June 30, 2025 | fool.com

Is Upstart Too Expensive Now? A Wait-and-See Approach May Help

June 30, 2025 | zacks.com

2 Artificial Intelligence (AI) Stocks (Besides Nvidia) to Buy Hand Over Fist for the Long Term

June 28, 2025 | fool.com

Upstart Stock Appreciates 40% QTD: Should You Take the Bait?

June 27, 2025 | zacks.com

Fintech Stock Breaking Above Key Resistance Levels

June 27, 2025 | schaeffersresearch.com

Upstart Holdings, Inc. (UPST) Exceeds Market Returns: Some Facts to Consider

June 26, 2025 | zacks.com

Upstart Holdings, Inc. (UPST) Is a Trending Stock: Facts to Know Before Betting on It

June 26, 2025 | zacks.com

Here's Why Upstart Holdings, Inc. (UPST) Fell More Than Broader Market

June 20, 2025 | zacks.com

This Nuclear Upstart Is Crushing the Market. Should You Plug In?

June 20, 2025 | fool.com

Block vs. Upstart: Which Fintech Stock Has More Upside in 2025?

June 13, 2025 | zacks.com

Upstart Holdings, Inc. (UPST) Stock Declines While Market Improves: Some Information for Investors

June 12, 2025 | zacks.com

KBRA Assigns Preliminary Ratings to Upstart Securitization Trust 2025-2

June 11, 2025 | businesswire.com

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LC, SOFI, UPST, and BFH Company Descriptions

Bread Financial NYSE:BFH

$60.06 -1.93 (-3.11%)

Closing price 07/15/2025

Extended Trading

$60.08 +0.02 (+0.03%)

As of 07/15/2025 07:17 PM Eastern

Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for private label and co-brand credit card programs, as well as through Bread partnerships; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. It offers its products under the Bread CashbackTM, Bread PayTM, and Bread SavingsTM brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.

LendingClub NYSE:LC

$12.42 -0.28 (-2.24%)

Closing price 07/15/2025 03:59 PM Eastern

Extended Trading

$12.45 +0.03 (+0.27%)

As of 07/15/2025 07:41 PM Eastern

LendingClub Corporation, operates as a bank holding company, that provides range of financial products and services in the United States. It offers deposit products, including savings accounts, checking accounts, and certificates of deposit. The company also provides loan products, such as consumer loans comprising unsecured personal loans, secured auto refinance loans, and patient and education finance loans; and commercial loans, including small business loans. In addition, it operates an online lending marketplace platform. The company was incorporated in 2006 and is headquartered in San Francisco, California.

SoFi Technologies NASDAQ:SOFI

$20.96 -0.37 (-1.73%)

Closing price 07/15/2025 04:00 PM Eastern

Extended Trading

$20.74 -0.22 (-1.03%)

As of 07/15/2025 07:59 PM Eastern

SoFi Technologies, Inc. provides various financial services in the United States, Latin America, and Canada. It operates through three segments: Lending, Technology Platform, and Financial Services. The company offers lending and financial services and products that allows its members to borrow, save, spend, invest, and protect money. It offers personal loans, student loans, home loans, and related services. The company also operates Galileo, a technology platform that offers services to financial and non-financial institution; and Technisys, a cloud-native digital and core banking platform with financial services customers. In addition, it provides SoFi Money offers checking and savings accounts, debit cards, and cash management products; and SoFi Invest, a mobile-first investment platform that provides access to trading and advisory solutions, such as investing and robo-advisory. Further, the company offers SoFi Credit Card that provides cash backs on every purchase; Sofi Relay, a personal finance management product that allows to track all of their financial accounts comprising credit score and spending behaviors; SoFi Protect, which offers insurance product; SoFi Travel, an application that manages travel search and booking experience; SoFi At Work provides financial benefits to employees, including student loan payments made on their employees' behalf; Lantern Credit, a financial services marketplace platform for seeking alternative products and provide product comparisons; and other lending as a service that offers pre-qualified borrower referrals and sells loans to third-party partner. The company was founded in 2011 and is based in San Francisco, California.

Upstart NASDAQ:UPST

$74.13 -0.86 (-1.15%)

Closing price 07/15/2025 04:00 PM Eastern

Extended Trading

$73.72 -0.41 (-0.55%)

As of 07/15/2025 07:59 PM Eastern

Upstart Holdings, Inc., together with its subsidiaries, operates a cloud-based artificial intelligence (AI) lending platform in the United States. Its platform includes personal loans, automotive retail and refinance loans, home equity lines of credit, and small dollar loans that connects consumer demand for loans to its to bank and credit unions. Upstart Holdings, Inc. was founded in 2012 and is headquartered in San Mateo, California.

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Comparative Price Performance Over Time