Baozun (NASDAQ:BZUN) Stock Passes Below 50 Day Moving Average - Here's What Happened

Baozun Inc. (NASDAQ:BZUN - Get Free Report) passed below its fifty day moving average during trading on Monday . The stock has a fifty day moving average of $2.78 and traded as low as $2.67. Baozun shares last traded at $2.71, with a volume of 258,714 shares trading hands.

Analysts Set New Price Targets

Separately, Citigroup upped their target price on shares of Baozun from $3.90 to $4.20 and gave the stock a "buy" rating in a research report on Tuesday, November 26th.

Baozun Stock Up 1.1 %

The firm has a market capitalization of $168.68 million, a P/E ratio of -5.07 and a beta of 0.31. The company has a fifty day simple moving average of $2.78 and a 200 day simple moving average of $2.75.

Institutional Inflows and Outflows

Several hedge funds have recently modified their holdings of BZUN. Barclays PLC boosted its holdings in shares of Baozun by 2,153.5% in the third quarter. Barclays PLC now owns 160,000 shares of the technology company's stock worth $573,000 after buying an additional 152,900 shares during the last quarter. Dimensional Fund Advisors LP boosted its stake in shares of Baozun by 23.4% during the 2nd quarter. Dimensional Fund Advisors LP now owns 620,450 shares of the technology company's stock worth $1,452,000 after acquiring an additional 117,502 shares during the last quarter. Walleye Capital LLC grew its position in shares of Baozun by 203.4% during the 3rd quarter. Walleye Capital LLC now owns 150,441 shares of the technology company's stock valued at $539,000 after acquiring an additional 100,852 shares during the period. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC purchased a new stake in shares of Baozun in the 3rd quarter worth $353,000. Finally, Mackenzie Financial Corp bought a new position in Baozun in the 2nd quarter worth $165,000. Hedge funds and other institutional investors own 47.29% of the company's stock.

Baozun Company Profile

Baozun Inc, through its subsidiaries, provides end-to-end e-commerce solutions to brand partners in the People's Republic of China. The company operates through two segments, E-Commerce and Brand Management (BBM). The E-Commerce segment offers brands' store operations, customer services and value-added services in logistics and supply chain management, IT, and digital marketing.