Montrusco Bolton Investments Inc. Grows Position in Booking Holdings Inc. (NASDAQ:BKNG)

Montrusco Bolton Investments Inc. lifted its stake in shares of Booking Holdings Inc. (NASDAQ:BKNG - Free Report) by 31.2% in the 4th quarter, according to its most recent disclosure with the Securities and Exchange Commission. The firm owned 1,382 shares of the business services provider's stock after buying an additional 329 shares during the period. Montrusco Bolton Investments Inc.'s holdings in Booking were worth $6,866,000 at the end of the most recent quarter.

Several other hedge funds have also recently made changes to their positions in the company. Mogy Joel R Investment Counsel Inc. boosted its holdings in Booking by 16.4% in the fourth quarter. Mogy Joel R Investment Counsel Inc. now owns 1,876 shares of the business services provider's stock valued at $9,321,000 after purchasing an additional 264 shares during the last quarter. Nations Financial Group Inc. IA ADV raised its position in Booking by 55.9% during the third quarter. Nations Financial Group Inc. IA ADV now owns 931 shares of the business services provider's stock valued at $3,921,000 after acquiring an additional 334 shares in the last quarter. Nordea Investment Management AB lifted its holdings in Booking by 5.1% in the fourth quarter. Nordea Investment Management AB now owns 179,902 shares of the business services provider's stock valued at $896,455,000 after acquiring an additional 8,735 shares during the period. Crossmark Global Holdings Inc. boosted its position in Booking by 6.7% in the 4th quarter. Crossmark Global Holdings Inc. now owns 5,869 shares of the business services provider's stock worth $29,160,000 after purchasing an additional 368 shares in the last quarter. Finally, Principal Financial Group Inc. grew its stake in shares of Booking by 5.3% during the 3rd quarter. Principal Financial Group Inc. now owns 39,597 shares of the business services provider's stock worth $166,787,000 after purchasing an additional 2,010 shares during the period. 92.42% of the stock is owned by institutional investors and hedge funds.

Booking Price Performance

Shares of NASDAQ:BKNG traded up $37.18 during trading on Wednesday, hitting $4,721.86. 179,087 shares of the company were exchanged, compared to its average volume of 261,331. The firm's 50 day moving average price is $5,015.36 and its 200-day moving average price is $4,422.40. The stock has a market capitalization of $156.29 billion, a P/E ratio of 32.04, a PEG ratio of 1.57 and a beta of 1.41. Booking Holdings Inc. has a 12-month low of $3,180.00 and a 12-month high of $5,337.24.

Analysts Set New Price Targets

Several analysts recently commented on BKNG shares. BMO Capital Markets raised their price target on shares of Booking from $4,205.00 to $5,155.00 and gave the company an "outperform" rating in a research report on Thursday, October 31st. UBS Group lifted their price target on Booking from $5,050.00 to $5,550.00 and gave the company a "buy" rating in a research note on Thursday, October 31st. Mizuho increased their price target on Booking from $5,400.00 to $6,000.00 and gave the stock an "outperform" rating in a research report on Thursday, December 19th. Truist Financial boosted their price objective on Booking from $4,100.00 to $4,700.00 and gave the company a "hold" rating in a research report on Thursday, November 7th. Finally, Susquehanna lifted their price objective on Booking from $4,100.00 to $5,500.00 and gave the stock a "positive" rating in a report on Friday, November 1st. Ten analysts have rated the stock with a hold rating, twenty-one have given a buy rating and two have assigned a strong buy rating to the company's stock. Based on data from MarketBeat, Booking has an average rating of "Moderate Buy" and a consensus price target of $5,044.43.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.