Celsius (NASDAQ:CELH) Reaches New 52-Week Low - Time to Sell?

Shares of Celsius Holdings, Inc. (NASDAQ:CELH - Get Free Report) reached a new 52-week low during mid-day trading on Wednesday . The company traded as low as $24.42 and last traded at $25.04, with a volume of 931510 shares trading hands. The stock had previously closed at $24.88.

Analysts Set New Price Targets

A number of equities analysts have issued reports on CELH shares. Needham & Company LLC reiterated a "buy" rating and set a $38.00 price target on shares of Celsius in a research note on Tuesday. Truist Financial lifted their price target on Celsius from $30.00 to $35.00 and gave the company a "hold" rating in a research note on Wednesday, October 16th. Jefferies Financial Group cut their price target on Celsius from $44.00 to $40.00 and set a "buy" rating for the company in a research note on Thursday, December 19th. Deutsche Bank Aktiengesellschaft began coverage on Celsius in a research note on Thursday, December 12th. They set a "hold" rating and a $32.00 price target for the company. Finally, Roth Mkm cut their target price on Celsius from $40.00 to $38.00 and set a "buy" rating on the stock in a research note on Monday, December 16th. One analyst has rated the stock with a sell rating, five have assigned a hold rating and twelve have given a buy rating to the company's stock. Based on data from MarketBeat, the company currently has a consensus rating of "Moderate Buy" and an average price target of $48.00.

Celsius Trading Up 1.6 %

The business's fifty day simple moving average is $27.96 and its 200-day simple moving average is $33.14. The firm has a market cap of $5.94 billion, a P/E ratio of 35.09, a PEG ratio of 2.79 and a beta of 1.79.

Insider Buying and Selling at Celsius

In other news, major shareholder William H. Milmoe sold 65,000 shares of the business's stock in a transaction on Thursday, December 12th. The shares were sold at an average price of $31.15, for a total transaction of $2,024,750.00. Following the completion of the transaction, the insider now directly owns 261,245 shares in the company, valued at $8,137,781.75. The trade was a 19.92 % decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Insiders own 2.20% of the company's stock.

Institutional Inflows and Outflows

Hedge funds have recently made changes to their positions in the company. Livforsakringsbolaget Skandia Omsesidigt purchased a new position in shares of Celsius during the 3rd quarter valued at $34,000. Signaturefd LLC grew its position in shares of Celsius by 48.3% during the 3rd quarter. Signaturefd LLC now owns 1,160 shares of the company's stock valued at $36,000 after purchasing an additional 378 shares in the last quarter. Newbridge Financial Services Group Inc. grew its position in shares of Celsius by 3,150.0% during the 2nd quarter. Newbridge Financial Services Group Inc. now owns 650 shares of the company's stock valued at $37,000 after purchasing an additional 630 shares in the last quarter. S.A. Mason LLC grew its position in shares of Celsius by 100.0% during the 4th quarter. S.A. Mason LLC now owns 1,400 shares of the company's stock valued at $37,000 after purchasing an additional 700 shares in the last quarter. Finally, Activest Wealth Management purchased a new position in shares of Celsius during the 3rd quarter valued at $39,000. 60.95% of the stock is currently owned by hedge funds and other institutional investors.

About Celsius

Celsius Holdings, Inc develops, processes, markets, distributes, and sells functional energy drinks and liquid supplements in the United States, Australia, New Zealand, Canadian, European, Middle Eastern, Asia-Pacific, and internationally. The company offers CELSIUS, a fitness drink or supplement designed to accelerate metabolism and burn body fat; various flavors and carbonated and non-carbonated functional energy drinks under the CELSIUS Originals and Vibe name, as well as functional energy drink under the CELSIUS Essentials and CELSIUS On-the-Go Powder names; and CELSIUS ready-to drink products.

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