Deluxe (DLX) Stock Price, News & Analysis

Company Overview

Deluxe Corporation provides technology-enabled solutions to enterprises, small businesses, and financial institutions in the United States, Canada, and Australia. It operates through Merchant Services, B2B Payments, Data Solutions, and Print segments. The Merchant Services offers credit and debit card authorization and payment systems, as well as processing services primarily to small and medium-sized retail and service businesses. The B2B Payments segment provides treasury management solutions, including remittance and lockbox processing, remote deposit capture, automated receivables management, payment processing, and cash application, as well as automated payables management, such as medical payment and deluxe payment exchange. The Data solutions segment offers data-driven marketing solutions, financial institution profitability reporting, and business incorporation services. The Print segment provides printed personal and business checks, printed business forms, business accessories, and promotional products. It sells through multi-channel sales and marketing, and scalable partnerships. The company was formerly known as Deluxe Check Printers, Incorporated and changed its name to Deluxe Corporation in 1988. Deluxe Corporation was founded in 1915 and is headquartered in Minneapolis, Minnesota.

Key Stats

• Today's Range: $21.80 to $22.15
• 50-Day Range: $20.70 to $24.16
• 52-Week Range: $18.48 to $24.87
• Volume: 186,381 shs
• Average Volume: 226,885 shs
• Market Capitalization: $978.37 million
• P/E Ratio: 17.82
• Dividend Yield: 5.43%
• Price Target: $31.00
• Consensus Rating: Buy

Deluxe Stock Analysis - MarketRank™

Deluxe scored higher than 95% of companies evaluated by MarketBeat, and ranked 24th out of 344 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.5 / 5
• Analyst Rating: Buy

Consensus Rating

Deluxe has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 2 buy ratings, no hold ratings, and no sell ratings.

Amount of Analyst Coverage

Deluxe has received no research coverage in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 2.03%

Earnings Growth

Earnings for Deluxe are expected to grow by 2.03% in the coming year, from $2.95 to $3.01 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Deluxe is 17.82, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 110.18.

Price to Earnings Ratio vs. Sector

The P/E ratio of Deluxe is 17.82, which means that it is trading at a less expensive P/E ratio than the Business Services sector average P/E ratio of about 27.37.

Price to Earnings Growth Ratio

Deluxe has a PEG Ratio of 0.66. PEG Ratios below 1 indicate that a company could be undervalued.

Price to Book Value per Share Ratio

Deluxe has a P/B Ratio of 1.60. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 0.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.65% of the outstanding shares of Deluxe have been sold short.

Short Interest Ratio / Days to Cover

Deluxe has a short interest ratio ("days to cover") of 10.6, which indicates bearish sentiment.

Change versus previous month

Short interest in Deluxe has recently increased by 4.17%, indicating that investor sentiment is decreasing.

Dividend

• Score: 2.5 / 5
• Dividend Strength: Moderate

Dividend Leadership

Deluxe is a leading dividend payer. It pays a dividend yield of 5.15%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Deluxe does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Deluxe is 96.77%. Payout ratios above 75% are not desirable because they may not be sustainable.

Dividend Sustainability

Based on earnings estimates, Deluxe will have a dividend payout ratio of 39.87% next year. This indicates that Deluxe will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 2.8 / 5
• Environmental Score: -0.75

Percentage of Shares Shorted

5.65% of the outstanding shares of Deluxe have been sold short.

Short Interest Ratio / Days to Cover

Deluxe has a short interest ratio ("days to cover") of 10.6, which indicates bearish sentiment.

Change versus previous month

Short interest in Deluxe has recently increased by 4.17%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 2.1 / 5
• News Sentiment: 0.75

News Sentiment

Deluxe has a news sentiment score of 0.75. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Business Services companies.

News Coverage This Week

MarketBeat has tracked 3 news articles for Deluxe this week, compared to 4 articles on an average week.

Search Interest

6 people have searched for DLX on MarketBeat in the last 30 days. This is an increase of 50% compared to the previous 30 days.

Company Ownership

• Score: 3.3 / 5
• Insider Trading: Acquiring Shares

Insider Buying vs. Insider Selling

In the past three months, Deluxe insiders have bought more of their company's stock than they have sold. Specifically, they have bought $56,830.00 in company stock and sold $0.00 in company stock.

Percentage Held by Insiders

Only 4.23% of the stock of Deluxe is held by insiders.

Percentage Held by Institutions

93.90% of the stock of Deluxe is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

DLX Stock Analysis - Frequently Asked Questions

How have DLX shares performed this year?

Deluxe's stock was trading at $22.59 on January 1st, 2025. Since then, DLX shares have decreased by 2.2% and is now trading at $22.10.
View the best growth stocks for 2025 here.

How were Deluxe's earnings last quarter?

Deluxe Co. (NYSE:DLX) released its quarterly earnings data on Wednesday, July, 31st. The business services provider reported $0.86 earnings per share for the quarter, topping analysts' consensus estimates of $0.57 by $0.29. The business's revenue was down 5.9% compared to the same quarter last year.

Who are Deluxe's major shareholders?

Top institutional investors of Deluxe include City Center Advisors LLC (0.03%). Insiders that own company stock include Barry C Mccarthy, Yogaraj Jeyaprakasam and William C Zint.
View institutional ownership trends.

How do I buy shares of Deluxe?

Shares of DLX stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

What other stocks do shareholders of Deluxe own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Deluxe investors own include NVIDIA (NVDA), Meta Platforms (META), Advanced Micro Devices (AMD), Netflix (NFLX), Broadcom (AVGO), Tesla (TSLA) and Alphabet (GOOG).

Company Calendar

• Last Earnings: 7/31/2024
• Ex-Dividend for 12/2 Dividend: 11/19/2024
• Dividend Payable: 12/02/2024
• Today: 1/14/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Business Services
• Industry: Blankbooks, looseleaf binders, & bookbinding & related work
• Sub-Industry: Commercial Printing
• Current Symbol: NYSE:DLX
• CUSIP: 24801910
• CIK: 27996
• Web: www.deluxe.com
• Phone: (651) 483-7111
• Fax: 651-481-4371
• Employees: 5,170
• Year Founded: N/A

Price Target and Rating

• Average Stock Price Target: $31.00
• High Stock Price Target: $35.00
• Low Stock Price Target: $27.00
• Potential Upside/Downside: +40.3%
• Consensus Rating: Buy
• Rating Score (0-4): 3.00
• Research Coverage: 2 Analysts

Profitability

• EPS (Most Recent Fiscal Year): $1.24
• Trailing P/E Ratio: 17.82
• Forward P/E Ratio: 7.49
• P/E Growth: 0.66
• Net Income: $26.12 million
• Net Margins: 2.58%
• Pretax Margin: 3.75%
• Return on Equity: 21.15%
• Return on Assets: 4.66%

Debt

• Debt-to-Equity Ratio: 2.38
• Current Ratio: 0.92
• Quick Ratio: 0.83

Sales & Book Value

• Annual Sales: $2.19 billion
• Price / Sales: 0.45
• Cash Flow: $7.57 per share
• Price / Cash Flow: 2.92
• Book Value: $13.84 per share
• Price / Book: 1.60

Miscellaneous

• Outstanding Shares: 44,270,000
• Free Float: 42,399,000
• Market Cap: $978.37 million
• Optionable: Optionable
• Beta: 1.52