Booking Holdings Inc. (NASDAQ:BKNG) Position Cut by Principal Securities Inc.

Principal Securities Inc. lowered its stake in shares of Booking Holdings Inc. (NASDAQ:BKNG - Free Report) by 11.9% in the fourth quarter, according to its most recent 13F filing with the SEC. The firm owned 2,311 shares of the business services provider's stock after selling 312 shares during the period. Principal Securities Inc.'s holdings in Booking were worth $11,484,000 at the end of the most recent reporting period.

A number of other large investors also recently added to or reduced their stakes in BKNG. Everhart Financial Group Inc. grew its holdings in shares of Booking by 23.3% in the fourth quarter. Everhart Financial Group Inc. now owns 318 shares of the business services provider's stock valued at $1,580,000 after purchasing an additional 60 shares in the last quarter. Roxbury Financial LLC acquired a new position in shares of Booking during the 4th quarter worth about $42,000. Hickory Asset Management Inc. acquired a new position in Booking in the fourth quarter valued at approximately $1,624,000. Aveo Capital Partners LLC purchased a new position in Booking in the fourth quarter valued at approximately $383,000. Finally, AustralianSuper Pty Ltd lifted its position in shares of Booking by 61.2% during the 4th quarter. AustralianSuper Pty Ltd now owns 51,075 shares of the business services provider's stock worth $253,762,000 after buying an additional 19,391 shares during the last quarter. 92.42% of the stock is currently owned by institutional investors and hedge funds.

Booking Price Performance

BKNG traded down $31.28 during trading hours on Wednesday, reaching $5,110.60. 187,180 shares of the stock traded hands, compared to its average volume of 257,431. The firm's fifty day simple moving average is $4,916.77 and its two-hundred day simple moving average is $4,533.44. The company has a market cap of $169.16 billion, a price-to-earnings ratio of 34.68, a PEG ratio of 1.74 and a beta of 1.39. Booking Holdings Inc. has a fifty-two week low of $3,180.00 and a fifty-two week high of $5,337.24.

Wall Street Analysts Forecast Growth

BKNG has been the topic of several research reports. Baird R W raised Booking to a "strong-buy" rating in a report on Wednesday, November 27th. Argus downgraded Booking from a "strong-buy" rating to a "hold" rating in a research note on Thursday, October 31st. Piper Sandler increased their price objective on Booking from $3,560.00 to $4,900.00 and gave the company a "neutral" rating in a report on Thursday, October 31st. Susquehanna lifted their target price on shares of Booking from $4,100.00 to $5,500.00 and gave the company a "positive" rating in a report on Friday, November 1st. Finally, Cantor Fitzgerald reduced their price target on shares of Booking from $5,100.00 to $4,900.00 and set a "neutral" rating for the company in a research report on Wednesday, January 29th. Nine research analysts have rated the stock with a hold rating, twenty-two have given a buy rating and two have issued a strong buy rating to the company. Based on data from MarketBeat.com, Booking currently has an average rating of "Moderate Buy" and a consensus target price of $5,044.43.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.