Prudential Financial Inc. Has $392,000 Stake in Roku, Inc. (NASDAQ:ROKU)

Prudential Financial Inc. decreased its position in shares of Roku, Inc. (NASDAQ:ROKU - Free Report) by 73.7% in the fourth quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The fund owned 5,697 shares of the company's stock after selling 15,997 shares during the period. Prudential Financial Inc.'s holdings in Roku were worth $392,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also recently bought and sold shares of the company. Entropy Technologies LP grew its position in Roku by 264.4% in the fourth quarter. Entropy Technologies LP now owns 25,525 shares of the company's stock worth $1,898,000 after acquiring an additional 18,520 shares in the last quarter. National Bank of Canada FI increased its position in Roku by 11,626.3% during the third quarter. National Bank of Canada FI now owns 150,800 shares of the company's stock worth $11,259,000 after buying an additional 149,514 shares during the last quarter. Charles Schwab Investment Management Inc. raised its holdings in Roku by 3.7% during the fourth quarter. Charles Schwab Investment Management Inc. now owns 990,867 shares of the company's stock valued at $73,661,000 after buying an additional 34,898 shares in the last quarter. Achmea Investment Management B.V. lifted its position in shares of Roku by 146.4% in the fourth quarter. Achmea Investment Management B.V. now owns 10,168 shares of the company's stock worth $756,000 after buying an additional 6,042 shares during the last quarter. Finally, Oak Thistle LLC acquired a new stake in shares of Roku in the fourth quarter worth about $823,000. Hedge funds and other institutional investors own 86.30% of the company's stock.

Analyst Upgrades and Downgrades

A number of brokerages recently weighed in on ROKU. FBN Securities started coverage on Roku in a research note on Friday, March 28th. They issued an "outperform" rating and a $93.00 price objective on the stock. Needham & Company LLC restated a "buy" rating and issued a $120.00 price objective on shares of Roku in a research note on Monday, March 24th. Benchmark raised their target price on shares of Roku from $100.00 to $130.00 and gave the company a "buy" rating in a research note on Friday, February 14th. Bank of America initiated coverage on shares of Roku in a research report on Thursday, March 27th. They set a "buy" rating and a $100.00 target price for the company. Finally, JMP Securities raised their price target on Roku from $95.00 to $115.00 and gave the company a "market outperform" rating in a research report on Friday, February 14th. One research analyst has rated the stock with a sell rating, five have given a hold rating, eighteen have assigned a buy rating and three have given a strong buy rating to the company's stock. According to MarketBeat.com, the stock currently has an average rating of "Moderate Buy" and a consensus target price of $96.70.

Insider Buying and Selling at Roku

In other Roku news, CAO Matthew C. Banks sold 1,906 shares of the business's stock in a transaction dated Tuesday, March 4th. The shares were sold at an average price of $80.36, for a total value of $153,166.16. Following the completion of the transaction, the chief accounting officer now directly owns 7,256 shares of the company's stock, valued at approximately $583,092.16. The trade was a 20.80 % decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is accessible through this hyperlink. Also, CFO Dan Jedda sold 1,000 shares of the stock in a transaction that occurred on Wednesday, January 15th. The shares were sold at an average price of $77.18, for a total transaction of $77,180.00. Following the sale, the chief financial officer now directly owns 63,555 shares in the company, valued at $4,905,174.90. This trade represents a 1.55 % decrease in their ownership of the stock. The disclosure for this sale can be found here. In the last quarter, insiders sold 72,905 shares of company stock worth $6,638,056. 13.98% of the stock is currently owned by insiders.

Roku Price Performance

Shares of Roku stock traded up $0.95 during midday trading on Friday, hitting $60.22. 5,282,089 shares of the company were exchanged, compared to its average volume of 3,806,126. The firm has a 50 day simple moving average of $76.49 and a 200-day simple moving average of $76.59. Roku, Inc. has a 52 week low of $48.33 and a 52 week high of $104.96. The firm has a market cap of $8.79 billion, a P/E ratio of -67.66 and a beta of 2.17.

Roku (NASDAQ:ROKU - Get Free Report) last posted its earnings results on Thursday, February 13th. The company reported ($0.24) earnings per share for the quarter, topping the consensus estimate of ($0.44) by $0.20. The business had revenue of $1.20 billion for the quarter, compared to analyst estimates of $1.15 billion. Roku had a negative net margin of 3.15% and a negative return on equity of 5.34%. Equities research analysts expect that Roku, Inc. will post -0.3 earnings per share for the current year.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.