Roku (NASDAQ:ROKU) Stock Price Down 1.4% - Time to Sell?

Roku, Inc. (NASDAQ:ROKU - Get Free Report)'s share price fell 1.4% during mid-day trading on Tuesday . The company traded as low as $68.14 and last traded at $68.22. 3,993,721 shares changed hands during trading, a decline of 10% from the average session volume of 4,421,414 shares. The stock had previously closed at $69.20.

Wall Street Analysts Forecast Growth

ROKU has been the subject of several research analyst reports. Guggenheim upgraded Roku from a "neutral" rating to a "buy" rating and set a $75.00 target price for the company in a research note on Friday, August 23rd. Baird R W upgraded shares of Roku from a "hold" rating to a "strong-buy" rating in a research report on Monday, November 18th. Benchmark reissued a "buy" rating and issued a $105.00 target price on shares of Roku in a report on Thursday, September 12th. Citigroup upped their target price on Roku from $60.00 to $77.00 and gave the stock a "neutral" rating in a report on Wednesday, September 25th. Finally, UBS Group initiated coverage on Roku in a report on Friday. They issued a "neutral" rating and a $73.00 price objective for the company. Two investment analysts have rated the stock with a sell rating, nine have given a hold rating, thirteen have assigned a buy rating and one has assigned a strong buy rating to the company. According to data from MarketBeat.com, the company presently has an average rating of "Moderate Buy" and an average price target of $84.14.

Roku Trading Down 1.4 %

The stock's 50-day moving average is $74.33 and its two-hundred day moving average is $65.19. The company has a market capitalization of $9.91 billion, a PE ratio of -56.85 and a beta of 2.07.

Roku (NASDAQ:ROKU - Get Free Report) last released its quarterly earnings results on Wednesday, October 30th. The company reported ($0.06) EPS for the quarter, topping the consensus estimate of ($0.35) by $0.29. Roku had a negative return on equity of 7.22% and a negative net margin of 4.42%. The firm had revenue of $1.06 billion during the quarter, compared to analyst estimates of $1.02 billion. During the same period in the previous year, the company posted ($2.33) EPS. The business's revenue for the quarter was up 16.5% compared to the same quarter last year. On average, equities research analysts forecast that Roku, Inc. will post -1.1 EPS for the current fiscal year.

Insider Buying and Selling

In other news, CAO Matthew C. Banks sold 8,693 shares of the firm's stock in a transaction dated Monday, November 18th. The shares were sold at an average price of $71.44, for a total value of $621,027.92. Following the transaction, the chief accounting officer now directly owns 7,264 shares of the company's stock, valued at approximately $518,940.16. This trade represents a 54.48 % decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is available at this link. Also, insider Gilbert Fuchsberg sold 1,693 shares of the stock in a transaction that occurred on Wednesday, September 4th. The shares were sold at an average price of $64.39, for a total value of $109,012.27. Following the completion of the sale, the insider now directly owns 38,602 shares of the company's stock, valued at approximately $2,485,582.78. This represents a 4.20 % decrease in their position. The disclosure for this sale can be found here. Insiders have sold a total of 90,240 shares of company stock valued at $6,729,582 over the last ninety days. Company insiders own 13.98% of the company's stock.

Institutional Inflows and Outflows

Hedge funds and other institutional investors have recently bought and sold shares of the stock. Raelipskie Partnership purchased a new position in Roku during the 3rd quarter worth approximately $32,000. Future Financial Wealth Managment LLC purchased a new stake in shares of Roku during the 3rd quarter worth approximately $43,000. GS Investments Inc. increased its holdings in Roku by 33.4% during the 3rd quarter. GS Investments Inc. now owns 587 shares of the company's stock valued at $44,000 after acquiring an additional 147 shares in the last quarter. EverSource Wealth Advisors LLC lifted its stake in Roku by 123.4% in the 2nd quarter. EverSource Wealth Advisors LLC now owns 679 shares of the company's stock valued at $40,000 after buying an additional 375 shares in the last quarter. Finally, Cedar Wealth Management LLC purchased a new stake in Roku during the 2nd quarter worth about $48,000. 86.30% of the stock is currently owned by hedge funds and other institutional investors.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.

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