Roku (NASDAQ:ROKU) Shares Up 0.7% - Should You Buy?

Shares of Roku, Inc. (NASDAQ:ROKU - Get Free Report) were up 0.7% during mid-day trading on Monday . The company traded as high as $62.64 and last traded at $60.66. Approximately 1,075,788 shares traded hands during trading, a decline of 72% from the average daily volume of 3,795,611 shares. The stock had previously closed at $60.22.

Analyst Ratings Changes

Several research analysts recently weighed in on ROKU shares. Pivotal Research upgraded shares of Roku from a "hold" rating to a "buy" rating and boosted their price objective for the stock from $65.00 to $125.00 in a research report on Friday, February 14th. Bank of America started coverage on Roku in a report on Thursday, March 27th. They issued a "buy" rating and a $100.00 price target on the stock. JMP Securities boosted their price objective on Roku from $95.00 to $115.00 and gave the stock a "market outperform" rating in a report on Friday, February 14th. Piper Sandler started coverage on shares of Roku in a research report on Thursday. They set a "neutral" rating and a $65.00 price target for the company. Finally, Wells Fargo & Company raised shares of Roku from an "equal weight" rating to an "overweight" rating and lifted their target price for the stock from $74.00 to $129.00 in a report on Friday, February 14th. One equities research analyst has rated the stock with a sell rating, six have given a hold rating, eighteen have given a buy rating and two have issued a strong buy rating to the company. According to data from MarketBeat, Roku currently has a consensus rating of "Moderate Buy" and an average price target of $94.11.

Roku Stock Performance

The stock's fifty day moving average is $74.56 and its two-hundred day moving average is $76.13. The company has a market cap of $8.53 billion, a price-to-earnings ratio of -65.69 and a beta of 2.17.

Roku (NASDAQ:ROKU - Get Free Report) last announced its earnings results on Thursday, February 13th. The company reported ($0.24) earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.44) by $0.20. The company had revenue of $1.20 billion for the quarter, compared to analysts' expectations of $1.15 billion. Roku had a negative return on equity of 5.34% and a negative net margin of 3.15%. On average, equities research analysts expect that Roku, Inc. will post -0.3 EPS for the current year.

Insider Transactions at Roku

In other news, insider Charles Collier sold 7,181 shares of the firm's stock in a transaction that occurred on Tuesday, March 4th. The shares were sold at an average price of $78.25, for a total value of $561,913.25. Following the completion of the transaction, the insider now directly owns 7,380 shares in the company, valued at approximately $577,485. This trade represents a 49.32 % decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CEO Anthony J. Wood sold 25,000 shares of the firm's stock in a transaction on Monday, February 10th. The shares were sold at an average price of $87.93, for a total transaction of $2,198,250.00. Following the completion of the transaction, the chief executive officer now directly owns 26,538 shares of the company's stock, valued at approximately $2,333,486.34. The trade was a 48.51 % decrease in their ownership of the stock. The disclosure for this sale can be found here. Insiders sold a total of 71,905 shares of company stock worth $6,560,876 in the last quarter. Insiders own 13.98% of the company's stock.

Institutional Trading of Roku

A number of large investors have recently modified their holdings of ROKU. MML Investors Services LLC lifted its holdings in shares of Roku by 9.8% in the 3rd quarter. MML Investors Services LLC now owns 10,592 shares of the company's stock worth $791,000 after acquiring an additional 948 shares during the last quarter. Franklin Resources Inc. grew its stake in shares of Roku by 14.5% during the third quarter. Franklin Resources Inc. now owns 82,170 shares of the company's stock valued at $6,275,000 after buying an additional 10,416 shares during the last quarter. Everence Capital Management Inc. purchased a new position in shares of Roku in the fourth quarter worth about $350,000. Oak Thistle LLC bought a new stake in shares of Roku in the 4th quarter valued at about $823,000. Finally, Avanza Fonder AB purchased a new stake in Roku during the 4th quarter valued at about $3,499,000. Institutional investors own 86.30% of the company's stock.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.