Roku (NASDAQ:ROKU) Stock Price Down 0.3% - Should You Sell?

Roku, Inc. (NASDAQ:ROKU - Get Free Report)'s share price fell 0.3% on Monday . The stock traded as low as $86.81 and last traded at $88.57. 567,161 shares changed hands during trading, a decline of 85% from the average session volume of 3,672,259 shares. The stock had previously closed at $88.86.

Analysts Set New Price Targets

A number of research analysts have recently issued reports on the stock. JPMorgan Chase & Co. lifted their target price on shares of Roku from $92.00 to $115.00 and gave the company an "overweight" rating in a research note on Friday, February 14th. Loop Capital lifted their price objective on Roku from $70.00 to $80.00 and gave the company a "hold" rating in a research report on Monday, December 9th. Baird R W upgraded Roku from a "hold" rating to a "strong-buy" rating in a report on Monday, November 18th. Needham & Company LLC restated a "buy" rating and issued a $100.00 target price on shares of Roku in a research note on Tuesday, January 7th. Finally, JMP Securities lifted their price target on Roku from $95.00 to $115.00 and gave the company a "market outperform" rating in a report on Friday, February 14th. Two research analysts have rated the stock with a sell rating, six have issued a hold rating, fourteen have given a buy rating and two have assigned a strong buy rating to the company. According to data from MarketBeat.com, the stock has a consensus rating of "Moderate Buy" and a consensus price target of $96.00.

Roku Price Performance

The business's 50-day moving average is $82.02 and its two-hundred day moving average is $75.84. The firm has a market cap of $12.45 billion, a P/E ratio of -95.96 and a beta of 2.05.

Roku (NASDAQ:ROKU - Get Free Report) last announced its quarterly earnings data on Thursday, February 13th. The company reported ($0.24) earnings per share for the quarter, beating the consensus estimate of ($0.44) by $0.20. The company had revenue of $1.20 billion during the quarter, compared to analysts' expectations of $1.15 billion. Roku had a negative return on equity of 5.34% and a negative net margin of 3.15%. Equities research analysts predict that Roku, Inc. will post -0.3 EPS for the current year.

Insider Transactions at Roku

In other news, CEO Anthony J. Wood sold 25,000 shares of the business's stock in a transaction that occurred on Friday, January 10th. The stock was sold at an average price of $79.77, for a total transaction of $1,994,250.00. Following the completion of the sale, the chief executive officer now owns 26,538 shares in the company, valued at $2,116,936.26. The trade was a 48.51 % decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available at this hyperlink. Also, CFO Dan Jedda sold 1,000 shares of the company's stock in a transaction that occurred on Monday, December 16th. The shares were sold at an average price of $82.73, for a total value of $82,730.00. Following the completion of the transaction, the chief financial officer now directly owns 64,555 shares in the company, valued at $5,340,635.15. The trade was a 1.53 % decrease in their position. The disclosure for this sale can be found here. Insiders have sold 109,421 shares of company stock worth $9,660,786 in the last ninety days. Insiders own 13.98% of the company's stock.

Institutional Trading of Roku

Institutional investors have recently added to or reduced their stakes in the company. Geneos Wealth Management Inc. lifted its holdings in shares of Roku by 369.9% during the fourth quarter. Geneos Wealth Management Inc. now owns 343 shares of the company's stock worth $25,000 after buying an additional 270 shares in the last quarter. Vision Financial Markets LLC bought a new position in Roku during the fourth quarter worth about $30,000. Raelipskie Partnership acquired a new stake in Roku in the 3rd quarter worth about $32,000. Game Plan Financial Advisors LLC bought a new stake in Roku in the 4th quarter valued at about $37,000. Finally, Harvest Fund Management Co. Ltd grew its position in shares of Roku by 4,091.7% during the 4th quarter. Harvest Fund Management Co. Ltd now owns 503 shares of the company's stock worth $37,000 after purchasing an additional 491 shares in the last quarter. 86.30% of the stock is currently owned by institutional investors.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.