Roku (NASDAQ:ROKU) Stock Price Down 2.1% on Insider Selling

Roku, Inc. (NASDAQ:ROKU - Get Free Report) fell 2.1% during trading on Tuesday following insider selling activity. The stock traded as low as $96.84 and last traded at $97.01. 2,248,689 shares changed hands during trading, a decline of 38% from the average session volume of 3,647,681 shares. The stock had previously closed at $99.07.

Specifically, CEO Anthony J. Wood sold 25,000 shares of the business's stock in a transaction on Friday, February 14th. The shares were sold at an average price of $100.40, for a total transaction of $2,510,000.00. Following the completion of the sale, the chief executive officer now directly owns 26,538 shares in the company, valued at approximately $2,664,415.20. The trade was a 48.51 % decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, CFO Dan Jedda sold 2,000 shares of the business's stock in a transaction on Tuesday, February 18th. The shares were sold at an average price of $99.95, for a total transaction of $199,900.00. Following the sale, the chief financial officer now owns 56,555 shares of the company's stock, valued at approximately $5,652,672.25. This represents a 3.42 % decrease in their ownership of the stock. The disclosure for this sale can be found here. In other Roku news, CFO Dan Jedda sold 5,000 shares of the business's stock in a transaction on Friday, February 14th. The shares were sold at an average price of $100.40, for a total transaction of $502,000.00. Following the completion of the sale, the chief financial officer now directly owns 58,555 shares in the company, valued at approximately $5,878,922. The trade was a 7.87 % decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink.

Analyst Ratings Changes

Several equities research analysts have recently commented on ROKU shares. UBS Group upped their price objective on Roku from $73.00 to $90.00 and gave the stock a "neutral" rating in a research note on Friday, February 14th. Pivotal Research upgraded Roku from a "hold" rating to a "buy" rating and upped their price objective for the stock from $65.00 to $125.00 in a research note on Friday, February 14th. Citigroup upped their price objective on Roku from $70.00 to $103.00 and gave the stock a "neutral" rating in a research note on Thursday. Morgan Stanley upped their price objective on Roku from $60.00 to $65.00 and gave the stock an "underweight" rating in a research note on Tuesday, October 29th. Finally, Citizens Jmp upgraded Roku to a "strong-buy" rating in a research note on Tuesday, January 21st. Two analysts have rated the stock with a sell rating, six have assigned a hold rating, fourteen have issued a buy rating and two have given a strong buy rating to the company's stock. According to MarketBeat, Roku currently has a consensus rating of "Moderate Buy" and an average price target of $96.00.

Roku Price Performance

The firm has a market capitalization of $12.90 billion, a PE ratio of -99.84 and a beta of 2.05. The stock's 50-day moving average price is $81.56 and its 200 day moving average price is $74.73.

Roku (NASDAQ:ROKU - Get Free Report) last issued its earnings results on Thursday, February 13th. The company reported ($0.24) EPS for the quarter, topping analysts' consensus estimates of ($0.44) by $0.20. The business had revenue of $1.20 billion for the quarter, compared to analyst estimates of $1.15 billion. Roku had a negative net margin of 3.15% and a negative return on equity of 5.34%. Equities research analysts forecast that Roku, Inc. will post -0.3 earnings per share for the current fiscal year.

Hedge Funds Weigh In On Roku

Institutional investors have recently bought and sold shares of the business. Geneos Wealth Management Inc. increased its holdings in Roku by 369.9% during the fourth quarter. Geneos Wealth Management Inc. now owns 343 shares of the company's stock valued at $25,000 after buying an additional 270 shares during the period. Vision Financial Markets LLC purchased a new position in Roku during the fourth quarter valued at approximately $30,000. Raelipskie Partnership purchased a new position in Roku during the third quarter valued at approximately $32,000. Game Plan Financial Advisors LLC purchased a new position in Roku during the fourth quarter valued at approximately $37,000. Finally, Harvest Fund Management Co. Ltd increased its holdings in Roku by 4,091.7% during the fourth quarter. Harvest Fund Management Co. Ltd now owns 503 shares of the company's stock valued at $37,000 after buying an additional 491 shares during the period. 86.30% of the stock is owned by hedge funds and other institutional investors.

Roku Company Profile

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.