Free Trial

BEVs are out, hybrids are in; here’s where to invest

BEV market , hybrid market

Key Points

  • Demand growth for EVs slows faster than expected; major OEMs cut back on production plans. 
  • Hurdles for EV growth include infrastructure and cost, which aren't coming down fast enough. 
  • Hybrids are boosted due to lower cost, more extended range and green benefits.
  • 5 stocks we like better than General Motors.

The BEV battery electric vehicle market isn’t extinct or even dying. Still, several developments suggest that it has matured quicker than expected, demand is less than forecast, and the hybrid vehicle market is getting a lift. This means that OEMs are turning away from their EV plans and refocusing some of that energy on hybrids. It also means that EV start-ups like Rivian NASDAQ: RIVN and Lucid Motors NASDAQ: LCID may struggle with traction as 2024 progresses. 

Ford NYSE: F and GM NYSE: GM are the two most significant players, each pledging billions to their EV plans. Both have begun to scale back production of their flagship EVs, citing demand, including the F0150 Lightning (by half), the Mustang Mach-E and a slate of new models expected to come out over the next two years. Ford, building four battery plants in the US, is also scaling back on battery production. 

Ford stock chart

EVs cost too much; benefits are dubious 

What’s wrong with EVs? The most significant complaints from consumers are cost and range, which is nothing new. The average EV costs considerably more than an ICE vehicle, and tax credits aren’t much help. But the problem is more profound than the upfront costs. Because BEV owners must invest in at-home charging supplies and heavier cars use more tires (among other cost differentials), the average BEV costs 15% more than its ICE counterpart in the first five years of ownership. 

And that’s not even talking about the green benefits, which are also not generated for several years. A BEV can reach carbon parity with an ICE vehicle within the first 18 months if charged 100% with green or renewable energy, which is nearly impossible today. Charging an EV with carbon-based energy can lengthen that time to 5 years, making EV ownership meaningless in many cases.

However, the most significant hurdle to EV ownership today is infrastructure. Many businesses, including OEMs, are working hard to build EV charging networks but have yet to meet demand. This provides a significant hurdle to many use cases, including continuous operation and long-distance travel. However, there is a solution, and that is hybrids. 

Hybrids have several advantages over BEVs

Hybrids have several advantages over BEVs, including cost and emissions. Recent data from Kelley Blue Book shows that hybrids have a lower transaction cost and cost less in the first five years. Not only are consumers not paying for costly batteries and production processes, but the vehicles are lighter, and maintenance is cheaper. 

While hybrids contribute to CO2 emissions, they run 35% to 40% of their BEV equivalents and do not need to be charged (using dirty, coal-fired electricity). More importantly, hybrids can refuel as quickly as an ICE and provide continuous and long-distance service. 

And hybrids can be even greener. Work by Plug Power NASDAQ: PLUG and Nikola NASDAQ: NKLA proves that hydrogen fuel cells are a viable power source for hybrids. Plug Power has two solutions: one for retrofitting existing BEV systems to a hydrogen fuel cell and the other for OEMs to use as a platform for building hydrogen-powered vehicles. It counts Walmart NYSE: WMT and Amazon NASDAQ: AMZN among its clients; they use hybrid hydrogen fuel cell systems in their warehouse vehicles. 

Nikola is making headway with its Tre FCEL long-haul truck. It is seeing growing demand while the BEV version languishes. 

Most significant OEMs have at least one hybrid in their lineup. Leaders include Toyota NYSE: TM, which boasts several models that are only available as hybrids. This includes the Camry, which will become hybrid-only with the 2025 model year. The car will feature a 4-cylinder in-line engine to power dual electric motors with 240 horsepower and an expected 50 miles per gallon. 

Toyota stock chart

→ Has Trump Finally Gone Too Far? (From Insiders Exposed) (Ad)

Should you invest $1,000 in General Motors right now?

Before you consider General Motors, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and General Motors wasn't on the list.

While General Motors currently has a "Hold" rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

2025 Gold Forecast: A Perfect Storm for Demand Cover

Unlock the timeless value of gold with our exclusive 2025 Gold Forecasting Report. Explore why gold remains the ultimate investment for safeguarding wealth against inflation, economic shifts, and global uncertainties. Whether you're planning for future generations or seeking a reliable asset in turbulent times, this report is your essential guide to making informed decisions.

Get This Free Report
Thomas Hughes
About The Author

Thomas Hughes

Contributing Author

Technical and Fundamental Analysis

Like this article? Share it with a colleague.

Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
Amazon.com (AMZN)
4.8483 of 5 stars
$229.05+1.8%0.09%49.05Moderate Buy$243.00
Walmart (WMT)
4.6269 of 5 stars
$92.68+2.6%0.90%38.04Moderate Buy$93.69
Plug Power (PLUG)
4.5696 of 5 stars
$2.42-0.4%N/A-1.13Hold$4.52
FuelCell Energy (FCEL)
3.1452 of 5 stars
$10.38-7.2%N/A-1.33Reduce$10.23
Nikola (NKLA)
1.1735 of 5 stars
$1.15-0.9%N/A-0.08Hold$12.00
Ford Motor (F)
4.437 of 5 stars
$10.02+1.2%5.99%11.39Reduce$11.83
General Motors (GM)
4.3908 of 5 stars
$53.51+1.8%0.90%5.70Hold$58.70
Toyota Motor (TM)
4.0812 of 5 stars
$181.43+0.5%2.55%8.62HoldN/A
Rivian Automotive (RIVN)
1.971 of 5 stars
$14.06+2.3%N/A-2.51Hold$15.74
Lucid Group (LCID)
2.493 of 5 stars
$3.20+3.2%N/A-2.39Hold$3.16
General Motors (GM)
4.3908 of 5 stars
$53.51+1.8%0.90%5.70Hold$58.70
Compare These Stocks  Add These Stocks to My Watchlist 


Featured Articles and Offers

Recent Videos

Why Energy Stocks Are Poised for Explosive Growth in 2025
From Landfills to Profits: Opal Fuels CEO Shares How the Company Turns Trash into Cash
The Real Reason Tesla Stock Is Soaring – and Why Tech Expert Says It Won’t Stop

Stock Lists

All Stock Lists

Investing Tools

Calendars and Tools

Search Headlines