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Newsmax’s IPO Whiplash: Meme Stock Hype or Growth Potential?

September 26, 2022, Brazil. In this photo illustration, the Newsmax logo seen displayed on a smartphone

Key Points

  • Newsmax completed its unique public offering process, inviting widespread participation from individual investors nationwide.
  • The company intends to use the newly raised capital to enhance its television programming and significantly expand its digital media presence.
  • Leadership remains focused on executing strategic growth initiatives to build sustained long-term value for the media enterprise and its shareholders.
  • Interested in Newsmax? Here are five stocks we like better.
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Newsmax Today

Newsmax stock logo
NMAXNMAX 90-day performance
Newsmax
$45.62 -16.50 (-26.56%)
As of 04/4/2025 03:59 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.
52-Week Range
$14.00
$265.00

Newsmax Inc.’s NYSE: NMAX opening week on the New York Stock Exchange delivered a masterclass in market volatility, leaving investors breathless and analysts scrambling for comparisons. The conservative media company’s shares experienced a turbulent debut. After pricing its offering at $10, the stock opened at $14 on March 31st, 2025, only to start a near-vertical ascent. Within two days, Newsmax stock price rocketed past $250, peaking at an intraday high of $265 on April 1st.

The surge represented a gain exceeding 2,000% from its initial offering price, triggering multiple trading halts along the way. Yet, the euphoria proved fleeting. By April 2nd, gravity reasserted itself with brutal efficiency as the stock plummeted, shedding nearly 80 percent of its peak value to close just above $52. This extreme price action immediately drew comparisons to meme stocks like GameStop NYSE: GME and Trump Media & Technology Group NASDAQ: DJT, signaling a potential disconnect between market enthusiasm and underlying business fundamentals.

Unconventional Entry: How Newsmax Tapped Retail Investors

Newsmax, founded as a digital brand in 1998, expanded into cable television in 2014. The company has positioned itself as a conservative voice in the media landscape. While Nielsen data cited by the company places the Newsmax channel as the fourth highest-rated cable news network, it is important to note that its viewership figures remain substantially smaller than those of industry leaders like Fox News.

Newsmax pursued a less common route to the public markets, utilizing a Regulation A+ offering. This mechanism allows smaller companies to raise capital up to $75 million over 12 months with streamlined disclosure requirements compared to a traditional Initial Public Offering (IPO). Crucially, Reg A+ offerings often focus on attracting non-accredited retail investors. Newsmax successfully raised its maximum target of $75 million through this process, reportedly selling shares to approximately 30,000 individuals. 

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Meme Mechanics: Small Float, Big Impact for Newsmax

Newsmax's dramatic, albeit brief, price explosion was likely due to several factors. A key factor was the limited supply of shares available for trading, known as the "float." With only 7.5 million shares issued in the IPO, representing roughly 6% of the company's total potential share count, high demand in the market significantly amplified price movements.

The Reg A+ offering structure successfully targeted retail investors, whose collective buying activity, potentially driven by political alignment or online speculation, appears to have overwhelmed the initial supply. The intense volatility itself drew further attention to the stock, leading to frequent trading halts to curb extreme price swings. Some market observers noted that the rapid ascent and limited float might have also made short selling difficult or prohibitively expensive, potentially removing a counterbalancing force and allowing the rally to extend further.

Grounding the Hype: A Look at Newsmax's Bottom Line

Newsmax's reported financials contrast starkly with the market frenzy surrounding its shares. Despite generating $171 million in revenue in 2024, the company also reported a substantial net loss of $72 million for the year, following a net loss of $41 million in 2023. The company's revenue streams include advertising (approximately two-thirds of 2024 revenue), cable carriage fees, subscriptions, and direct marketing.

Concerns have been raised about the company's heavy reliance on advertising revenue due to its potential vulnerability to economic downturns. Additionally, cable carriage fees are dependent on the pay-TV ecosystem, which is experiencing a secular decline in subscribers. Some analysts have also expressed concerns about the reported negative growth in the digital revenue segment during 2024.

At its peak, Newsmax's market capitalization briefly approached $30 billion, with a share price near $265. This valuation not only dwarfed that of established, profitable media giants like Fox Corporation (market cap around $25 billion at the time) but also implied an astronomical price-to-sales ratio exceeding 170. This is far removed from typical industry metrics, further reinforcing the "meme stock" characterization, where market sentiment and momentum appear to take precedence over traditional valuation.

Newsmax (NMAX) Price Chart for Monday, April, 7, 2025

Investing the IPO Windfall: Where Newsmax Heads Next

With $75 million in gross proceeds from the IPO and $225 million raised from a prior private placement of preferred stock to accredited investors, Newsmax leadership has outlined plans to fuel growth. The stated strategy involves investing the capital infusion into enhancing its core television programming, expanding its digital footprint across platforms like Newsmax.com and its mobile app, and bolstering its subscription-based streaming service, Newsmax+. 

CEO Christopher Ruddy has emphasized a focus on long-term results and building the business, suggesting a desire to look past the extreme short-term share price volatility. The successful execution of these growth initiatives will be critical in justifying a market valuation that aligns more closely with sustainable business performance rather than fleeting market sentiment.

Moving forward, the market will closely monitor the effectiveness of these investments in driving viewership, digital engagement, and subscription revenue.

High Volatility Demands Extreme Caution

Newsmax's entry into the public market has been anything but ordinary. The extreme volatility witnessed in Newsmax shares underscores its current status as a highly speculative investment, driven more by retail sentiment and market dynamics than by established financial performance. The stark contrast between the initial stratospheric valuation peak and the company's documented history of financial losses creates a high degree of uncertainty.

While the company aims to deploy its newly raised capital toward growth, investors must weigh these ambitions against the considerable headwinds. The "meme stock" characteristics suggest that sharp price swings could continue, detached from fundamental developments.

As the post-IPO quiet period for underwriter analysis approaches its expected end on May 12th, more traditional research coverage may emerge. However, for the foreseeable future, navigating Newsmax stock requires a high tolerance for risk and careful consideration of the potential disconnect between its market narrative and its operational and financial realities.

Should You Invest $1,000 in Newsmax Right Now?

Before you consider Newsmax, you'll want to hear this.

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While Newsmax currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys.

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Jeffrey Neal Johnson
About The Author

Jeffrey Neal Johnson

Contributing Author

Retail and Technology Stocks

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Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
Newsmax (NMAX)N/A$45.62-26.6%N/AN/AN/AN/A
GameStop (GME)
1.7881 of 5 stars
$23.34+10.6%6.51%129.68Sell$11.50
Trump Media & Technology Group (DJT)N/A$17.09-7.2%N/AN/AN/AN/A
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