Burberry Group (BRBY) Competitors

Burberry Group (LON:BRBY) and Watches of Switzerland Group (LON:WOSG) are both consumer cyclical companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, community ranking, media sentiment, risk, institutional ownership, dividends, profitability, valuation and analyst recommendations.

Does the MarketBeat Community prefer BRBY or WOSG?

Burberry Group received 538 more outperform votes than Watches of Switzerland Group when rated by MarketBeat users. However, 78.18% of users gave Watches of Switzerland Group an outperform vote while only 45.07% of users gave Burberry Group an outperform vote.

Company	Underperform	Outperform
Burberry Group	Outperform Votes 581 45.07%	Underperform Votes 708 54.93%
Watches of Switzerland Group	Outperform Votes 43 78.18%	Underperform Votes 12 21.82%

Do institutionals and insiders believe in BRBY or WOSG?

63.8% of Burberry Group shares are owned by institutional investors. Comparatively, 67.4% of Watches of Switzerland Group shares are owned by institutional investors. 0.7% of Burberry Group shares are owned by insiders. Comparatively, 4.2% of Watches of Switzerland Group shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Is BRBY or WOSG more profitable?

Burberry Group has a net margin of 9.10% compared to Watches of Switzerland Group's net margin of 3.84%. Burberry Group's return on equity of 23.93% beat Watches of Switzerland Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Burberry Group	9.10%	23.93%	7.41%
Watches of Switzerland Group	3.84%	11.38%	7.41%

Do analysts rate BRBY or WOSG?

Burberry Group currently has a consensus target price of GBX 1,016.67, indicating a potential upside of 25.81%. Watches of Switzerland Group has a consensus target price of GBX 480, indicating a potential upside of 10.85%. Given Burberry Group's higher probable upside, equities research analysts clearly believe Burberry Group is more favorable than Watches of Switzerland Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Burberry Group	1 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Watches of Switzerland Group	0 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.60

Does the media favor BRBY or WOSG?

In the previous week, Burberry Group had 1 more articles in the media than Watches of Switzerland Group. MarketBeat recorded 2 mentions for Burberry Group and 1 mentions for Watches of Switzerland Group. Watches of Switzerland Group's average media sentiment score of 0.00 beat Burberry Group's score of -0.50 indicating that Watches of Switzerland Group is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Burberry Group	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Negative
Watches of Switzerland Group	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has more risk and volatility, BRBY or WOSG?

Burberry Group has a beta of 1.06, indicating that its stock price is 6% more volatile than the S&P 500. Comparatively, Watches of Switzerland Group has a beta of 2.17, indicating that its stock price is 117% more volatile than the S&P 500.

Which has stronger earnings & valuation, BRBY or WOSG?

Burberry Group has higher revenue and earnings than Watches of Switzerland Group. Burberry Group is trading at a lower price-to-earnings ratio than Watches of Switzerland Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Burberry Group	£2.97B	0.97	£270.36M	£75.50	10.70
Watches of Switzerland Group	£1.56B	0.67	£60.02M	£24.64	17.57

Summary

Burberry Group beats Watches of Switzerland Group on 9 of the 17 factors compared between the two stocks.