Free Trial

Direct Line Insurance Group (DLG) Competitors

Direct Line Insurance Group logo
GBX 283.40 +0.40 (+0.14%)
As of 05:04 AM Eastern

DLG vs. ADM, RSA, HSX, HSTG, HUW, PGH, FBH, AV, LGEN, and SMT

Should you be buying Direct Line Insurance Group stock or one of its competitors? The main competitors of Direct Line Insurance Group include Admiral Group (ADM), RSA Insurance Group (RSA), Hiscox (HSX), Hastings Group Holdings plc (HSTG.L) (HSTG), Helios Underwriting (HUW), Personal Group (PGH), FBD (FBH), Aviva (AV), Legal & General Group (LGEN), and Scottish Mortgage (SMT).

Direct Line Insurance Group vs.

Direct Line Insurance Group (LON:DLG) and Admiral Group (LON:ADM) are both mid-cap financial services companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, community ranking, risk, media sentiment, dividends, institutional ownership, analyst recommendations, profitability and earnings.

Direct Line Insurance Group has a beta of 0.42, suggesting that its stock price is 58% less volatile than the S&P 500. Comparatively, Admiral Group has a beta of 0.18, suggesting that its stock price is 82% less volatile than the S&P 500.

103.4% of Direct Line Insurance Group shares are owned by institutional investors. Comparatively, 60.3% of Admiral Group shares are owned by institutional investors. 0.9% of Direct Line Insurance Group shares are owned by insiders. Comparatively, 18.3% of Admiral Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Admiral Group has higher revenue and earnings than Direct Line Insurance Group. Direct Line Insurance Group is trading at a lower price-to-earnings ratio than Admiral Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Direct Line Insurance Group£3.00B1.22£245.33M£18.9314.92
Admiral Group£4.54B1.95£400.40M£131.0522.13

Admiral Group has a net margin of 8.82% compared to Direct Line Insurance Group's net margin of 8.18%. Admiral Group's return on equity of 38.14% beat Direct Line Insurance Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Direct Line Insurance Group8.18% 12.96% 0.85%
Admiral Group 8.82%38.14%4.96%

Direct Line Insurance Group pays an annual dividend of GBX 6 per share and has a dividend yield of 2.1%. Admiral Group pays an annual dividend of GBX 87 per share and has a dividend yield of 3.0%. Direct Line Insurance Group pays out 31.7% of its earnings in the form of a dividend. Admiral Group pays out 66.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Direct Line Insurance Group received 438 more outperform votes than Admiral Group when rated by MarketBeat users. Likewise, 63.67% of users gave Direct Line Insurance Group an outperform vote while only 37.74% of users gave Admiral Group an outperform vote.

CompanyUnderperformOutperform
Direct Line Insurance GroupOutperform Votes
729
63.67%
Underperform Votes
416
36.33%
Admiral GroupOutperform Votes
291
37.74%
Underperform Votes
480
62.26%

Direct Line Insurance Group presently has a consensus target price of GBX 216.67, suggesting a potential downside of 23.28%. Given Direct Line Insurance Group's stronger consensus rating and higher probable upside, equities analysts plainly believe Direct Line Insurance Group is more favorable than Admiral Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Direct Line Insurance Group
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
Admiral Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

In the previous week, Direct Line Insurance Group had 1 more articles in the media than Admiral Group. MarketBeat recorded 4 mentions for Direct Line Insurance Group and 3 mentions for Admiral Group. Admiral Group's average media sentiment score of 0.46 beat Direct Line Insurance Group's score of 0.29 indicating that Admiral Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Direct Line Insurance Group
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Admiral Group
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Admiral Group beats Direct Line Insurance Group on 11 of the 20 factors compared between the two stocks.

Remove Ads
Get Direct Line Insurance Group News Delivered to You Automatically

Sign up to receive the latest news and ratings for DLG and its competitors with MarketBeat's FREE daily newsletter.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

DLG vs. The Competition

MetricDirect Line Insurance GroupInsurance IndustryFinancial SectorLON Exchange
Market Cap£3.66B£13.50B£4.28B£2.61B
Dividend Yield2.25%4.41%4.18%4.95%
P/E Ratio14.9211.7016.01152.77
Price / Sales1.2288.391,718.75283,340.74
Price / Cash3.625.1448.9727.97
Price / Book1.942.633.374.61
Net Income£245.33M£914.48M£1.27B£5.78B
7 Day Performance-0.42%0.45%0.54%-0.25%
1 Month Performance5.36%1.64%6.75%4.02%
1 Year Performance46.55%16.81%11.03%126.57%

Direct Line Insurance Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DLG
Direct Line Insurance Group
1.3813 of 5 stars
GBX 283.40
+0.1%
GBX 216.67
-23.5%
+52.3%£3.68B£3.00B14.9710,131Insider Trade
News Coverage
ADM
Admiral Group
0.8533 of 5 stars
GBX 3,034
+0.4%
N/A+2.5%£9.28B£4.54B23.1542,000Positive News
RSA
RSA Insurance Group
N/AN/AN/AN/A£7.10B£6.55B22.2111,840
HSX
Hiscox
0.884 of 5 stars
GBX 1,128.55
+1.1%
GBX 1,237.50
+9.7%
-4.2%£4.86B£4.60B6.923,000Positive News
HSTG
Hastings Group Holdings plc (HSTG.L)
N/AN/AN/AN/A£1.65B£763.70M19.053,372High Trading Volume
HUW
Helios Underwriting
1.9764 of 5 stars
GBX 206.10
+0.1%
GBX 239
+16.0%
+16.4%£148.04M£247.79M8.643Positive News
PGH
Personal Group
2.9489 of 5 stars
GBX 199.50
-2.4%
GBX 209
+4.8%
+35.3%£61.50M£33.69M13.38259Earnings Report
Analyst Forecast
News Coverage
Gap Up
High Trading Volume
FBH
FBD
N/AN/AN/AN/A£5.26M£422.78M6.82950
AV
Aviva
1.714 of 5 stars
GBX 547.60
+0.7%
GBX 585.67
+7.0%
+12.2%£14.71B£37.44B11.2926,382High Trading Volume
LGEN
Legal & General Group
1.3666 of 5 stars
GBX 245.50
+0.9%
GBX 267
+8.8%
-4.4%£14.39B£47.90B45.3211,956Insider Trade
SMT
Scottish Mortgage
0.84 of 5 stars
GBX 971
+0.4%
N/A+13.1%£11.87B£1.26B9.96N/ADividend Increase
News Coverage
Remove Ads

Related Companies and Tools


This page (LON:DLG) was last updated on 3/26/2025 by MarketBeat.com Staff
From Our Partners