Reckitt Benckiser Group (RKT) Competitors GBX 4,841 +2.00 (+0.04%) As of 04/15/2025 12:12 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesBuy This Stock RKT vs. BNC, LLOY, BARC, NWG, COB, BUR, BCG, TRST, BOY, and DFSShould you be buying Reckitt Benckiser Group stock or one of its competitors? The main competitors of Reckitt Benckiser Group include Banco Santander (BNC), Lloyds Banking Group (LLOY), Barclays (BARC), NatWest Group (NWG), Cobham (COB), Burford Capital (BUR), Baltic Classifieds Group (BCG), Trustpilot Group (TRST), Bodycote (BOY), and DFS Furniture (DFS). These companies are all part of the "banking" industry. Reckitt Benckiser Group vs. Banco Santander Lloyds Banking Group Barclays NatWest Group Cobham Burford Capital Baltic Classifieds Group Trustpilot Group Bodycote DFS Furniture Reckitt Benckiser Group (LON:RKT) and Banco Santander (LON:BNC) are both large-cap consumer defensive companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, profitability, analyst recommendations, risk, valuation, institutional ownership, community ranking, earnings and media sentiment. Does the media refer more to RKT or BNC? In the previous week, Reckitt Benckiser Group and Reckitt Benckiser Group both had 2 articles in the media. Banco Santander's average media sentiment score of 0.25 beat Reckitt Benckiser Group's score of 0.08 indicating that Banco Santander is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Reckitt Benckiser Group 1 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Banco Santander 0 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Do insiders & institutionals hold more shares of RKT or BNC? 60.3% of Reckitt Benckiser Group shares are owned by institutional investors. Comparatively, 32.0% of Banco Santander shares are owned by institutional investors. 0.1% of Reckitt Benckiser Group shares are owned by insiders. Comparatively, 1.5% of Banco Santander shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth. Which has more risk & volatility, RKT or BNC? Reckitt Benckiser Group has a beta of 0.09, meaning that its stock price is 91% less volatile than the S&P 500. Comparatively, Banco Santander has a beta of 1.32, meaning that its stock price is 32% more volatile than the S&P 500. Is RKT or BNC a better dividend stock? Reckitt Benckiser Group pays an annual dividend of GBX 196 per share and has a dividend yield of 4.0%. Banco Santander pays an annual dividend of GBX 17 per share and has a dividend yield of 3.3%. Reckitt Benckiser Group pays out 89.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Banco Santander pays out 26.6% of its earnings in the form of a dividend. Do analysts recommend RKT or BNC? Reckitt Benckiser Group presently has a consensus price target of GBX 4,788.50, indicating a potential downside of 1.08%. Given Reckitt Benckiser Group's stronger consensus rating and higher probable upside, analysts clearly believe Reckitt Benckiser Group is more favorable than Banco Santander.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Reckitt Benckiser Group 0 Sell rating(s) 4 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00Banco Santander 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Which has stronger earnings and valuation, RKT or BNC? Banco Santander has higher revenue and earnings than Reckitt Benckiser Group. Banco Santander is trading at a lower price-to-earnings ratio than Reckitt Benckiser Group, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioReckitt Benckiser Group£13.78B2.40£1.49B£218.5222.15Banco Santander£70.85B1.33£14.20B£63.818.05 Does the MarketBeat Community prefer RKT or BNC? Banco Santander received 42 more outperform votes than Reckitt Benckiser Group when rated by MarketBeat users. However, 85.51% of users gave Reckitt Benckiser Group an outperform vote while only 64.74% of users gave Banco Santander an outperform vote. CompanyUnderperformOutperformReckitt Benckiser GroupOutperform Votes5985.51% Underperform Votes1014.49%Banco SantanderOutperform Votes10164.74% Underperform Votes5535.26% Is RKT or BNC more profitable? Banco Santander has a net margin of 20.05% compared to Reckitt Benckiser Group's net margin of 10.78%. Reckitt Benckiser Group's return on equity of 18.70% beat Banco Santander's return on equity.Company Net Margins Return on Equity Return on Assets Reckitt Benckiser Group10.78% 18.70% 7.51% Banco Santander 20.05%12.99%0.73% SummaryReckitt Benckiser Group beats Banco Santander on 10 of the 18 factors compared between the two stocks. Remove Ads Get Reckitt Benckiser Group News Delivered to You Automatically Sign up to receive the latest news and ratings for RKT and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart RKT vs. The Competition Export to ExcelMetricReckitt Benckiser GroupHousehold & Personal Products IndustryDefensive SectorLON ExchangeMarket Cap£33.03B£15.63B£6.69B£2.45BDividend Yield3.82%2.45%3.16%4.95%P/E Ratio22.1516.3010.75131.24Price / Sales2.40275.0576.80260,214.92Price / Cash32.7017.16147.7727.94Price / Book4.242.772.834.45Net Income£1.49B£912.33M£998.04M£5.79B7 Day Performance-2.20%2.32%3.05%3.67%1 Month Performance-5.71%-2.96%1.27%4.03%1 Year Performance15.76%83.75%46.34%97.94% Reckitt Benckiser Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)RKTReckitt Benckiser Group0.5486 of 5 starsGBX 4,841+0.0%GBX 4,788.50-1.1%+15.8%£33.03B£13.78B22.1526,000BNCBanco SantanderN/AGBX 448.50-3.4%N/A+35.8%£82.32B£70.85B7.03206,500Gap DownHigh Trading VolumeLLOYLloyds Banking Group1.3073 of 5 starsGBX 64.67-0.5%GBX 62.40-3.5%+38.4%£39.21B£28.75B8.1859,400Gap DownHigh Trading VolumeBARCBarclays2.2795 of 5 starsGBX 241.85-3.3%GBX 317.14+31.1%+52.2%£34.73B£24.93B7.1187,400High Trading VolumeNWGNatWest Group2.4476 of 5 starsGBX 415+0.4%GBX 477.50+15.1%+65.1%£33.22B£24.36B7.4561,000News CoveragePositive NewsGap DownHigh Trading VolumeCOBCobhamN/AN/AN/AN/A£3.96B£1.97B-86.5810,898BURBurford Capital2.6026 of 5 starsGBX 898.50-1.1%GBX 1,600+78.1%-11.5%£2.47B£299.55M16.07140News CoverageGap UpHigh Trading VolumeBCGBaltic Classifieds Group0.5136 of 5 starsGBX 283.50-0.9%GBX 297+4.8%+42.5%£1.63B£92.71M42.50130Gap DownTRSTTrustpilot Group1.9919 of 5 starsGBX 189.60-5.2%GBX 335+76.7%+9.1%£993.93M£222.55M62.85820Gap DownHigh Trading VolumeBOYBodycote2.8938 of 5 starsGBX 471-3.3%GBX 812.50+72.5%-31.2%£843.47M£739.54M14.174,833Earnings ReportGap DownHigh Trading VolumeDFSDFS Furniture2.5891 of 5 starsGBX 126-1.6%GBX 185+46.8%+16.5%£290.36M£964.48M-67.4720,200Gap Down Remove Ads Related Companies and Tools Related Companies Banco Santander Competitors Lloyds Banking Group Competitors Barclays Competitors NatWest Group Competitors Cobham Competitors Burford Capital Competitors Baltic Classifieds Group Competitors Trustpilot Group Competitors Bodycote Competitors DFS Furniture Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (LON:RKT) was last updated on 4/16/2025 by MarketBeat.com Staff From Our PartnersTwo Unmistakable Patterns Return…The signs suggest we're entering one of those rare periods now. 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