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Affirm (AFRM) Competitors

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$73.86 +0.88 (+1.20%)
As of 02:49 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

AFRM vs. AAPL, AMZN, MQ, PTON, PYPL, SOFI, UPST, SHOP, WMT, and IBIT

Should you be buying Affirm stock or one of its competitors? The main competitors of Affirm include Apple (AAPL), Amazon.com (AMZN), Marqeta (MQ), Peloton Interactive (PTON), PayPal (PYPL), SoFi Technologies (SOFI), Upstart (UPST), Shopify (SHOP), Walmart (WMT), and iShares Bitcoin Trust ETF (IBIT).

Affirm vs. Its Competitors

Apple (NASDAQ:AAPL) and Affirm (NASDAQ:AFRM) are both large-cap computer and technology companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, earnings, valuation, profitability, risk, media sentiment and dividends.

Apple has a beta of 1.16, indicating that its share price is 16% more volatile than the S&P 500. Comparatively, Affirm has a beta of 3.63, indicating that its share price is 263% more volatile than the S&P 500.

67.7% of Apple shares are owned by institutional investors. Comparatively, 69.3% of Affirm shares are owned by institutional investors. 0.1% of Apple shares are owned by insiders. Comparatively, 11.8% of Affirm shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Apple has higher revenue and earnings than Affirm. Affirm is trading at a lower price-to-earnings ratio than Apple, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$391.04B8.51$93.74B$6.5934.03
Affirm$2.32B10.26-$517.76M-$0.21-351.69

Apple has a net margin of 24.30% compared to Affirm's net margin of -2.07%. Apple's return on equity of 170.91% beat Affirm's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple24.30% 170.91% 31.94%
Affirm -2.07%-2.22%-0.61%

Apple presently has a consensus target price of $237.98, indicating a potential upside of 6.13%. Affirm has a consensus target price of $68.74, indicating a potential downside of 6.93%. Given Apple's higher possible upside, equities analysts clearly believe Apple is more favorable than Affirm.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
2 Sell rating(s)
11 Hold rating(s)
16 Buy rating(s)
2 Strong Buy rating(s)
2.58
Affirm
0 Sell rating(s)
11 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.67

In the previous week, Apple had 276 more articles in the media than Affirm. MarketBeat recorded 284 mentions for Apple and 8 mentions for Affirm. Apple's average media sentiment score of 0.90 beat Affirm's score of 0.60 indicating that Apple is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
168 Very Positive mention(s)
35 Positive mention(s)
49 Neutral mention(s)
23 Negative mention(s)
8 Very Negative mention(s)
Positive
Affirm
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Apple beats Affirm on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding AFRM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AFRM vs. The Competition

MetricAffirmINTERNET SOFTWARE IndustryComputer SectorNASDAQ Exchange
Market Cap$23.84B$18.64B$28.97B$9.55B
Dividend YieldN/A3.75%3.09%4.07%
P/E Ratio-351.9572.7052.5125.11
Price / Sales10.26197.061,258.3587.48
Price / CashN/A81.3335.5558.50
Price / Book8.4116.949.196.20
Net Income-$517.76M$346.10M$804.70M$265.38M
7 Day Performance-4.11%-1.36%-0.80%-1.25%
1 Month Performance10.64%-5.59%-2.27%-0.81%
1 Year Performance148.25%50.65%24,069.82%18.83%

Affirm Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AFRM
Affirm
2.1523 of 5 stars
$73.86
+1.2%
$68.74
-6.9%
+149.2%$23.84B$2.32B-351.952,006Upcoming Earnings
Analyst Forecast
Insider Trade
AAPL
Apple
4.5969 of 5 stars
$226.84
-1.0%
$237.60
+4.7%
-0.2%$3.37T$408.63B34.49164,000Trending News
Analyst Forecast
AMZN
Amazon.com
4.6425 of 5 stars
$220.51
-1.0%
$262.45
+19.0%
+25.1%$2.35T$670.04B33.651,556,000Trending News
Analyst Downgrade
Insider Trade
MQ
Marqeta
2.063 of 5 stars
$6.41
-1.8%
$6.11
-4.5%
+9.7%$3.01B$553.22M-49.42960Positive News
Insider Trade
PTON
Peloton Interactive
3.8781 of 5 stars
$8.31
+5.9%
$8.73
+5.1%
+141.6%$3.25B$2.49B-26.852,145Insider Trade
PYPL
PayPal
4.9424 of 5 stars
$66.94
-1.0%
$85.00
+27.0%
-5.3%$64.15B$31.80B14.3524,400Trending News
Insider Trade
SOFI
SoFi Technologies
2.6038 of 5 stars
$22.50
+1.8%
$18.29
-18.7%
+205.6%$24.85B$3.05B46.845,000Trending News
Analyst Forecast
UPST
Upstart
4.3436 of 5 stars
$63.53
-7.6%
$77.85
+22.5%
+66.4%$6.12B$844.07M-795.651,193Analyst Upgrade
Insider Trade
SHOP
Shopify
4.1102 of 5 stars
$147.68
-1.3%
$148.51
+0.6%
+83.4%$191.86B$10.01B95.4111,600Positive News
WMT
Walmart
4.6772 of 5 stars
$103.92
+0.2%
$106.67
+2.6%
+37.3%$830.14B$680.99B44.452,100,000Trending News
Earnings Report
Analyst Forecast
Insider Trade
Gap Down
IBIT
iShares Bitcoin Trust ETF
N/A$67.76
+2.5%
N/A+91.3%$88.36BN/A0.00N/A

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This page (NASDAQ:AFRM) was last updated on 8/21/2025 by MarketBeat.com Staff
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