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Aurora Innovation (AUR) Competitors

Aurora Innovation logo
$6.03 -0.16 (-2.58%)
As of 04/14/2025 04:00 PM Eastern

AUR vs. EA, VEEV, NET, RBLX, DDOG, WIT, ZS, BIDU, HUBS, and CHKP

Should you be buying Aurora Innovation stock or one of its competitors? The main competitors of Aurora Innovation include Electronic Arts (EA), Veeva Systems (VEEV), Cloudflare (NET), Roblox (RBLX), Datadog (DDOG), Wipro (WIT), Zscaler (ZS), Baidu (BIDU), HubSpot (HUBS), and Check Point Software Technologies (CHKP). These companies are all part of the "computer software" industry.

Aurora Innovation vs.

Electronic Arts (NASDAQ:EA) and Aurora Innovation (NASDAQ:AUR) are both large-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their community ranking, dividends, valuation, profitability, institutional ownership, media sentiment, earnings, risk and analyst recommendations.

Electronic Arts has a beta of 0.79, indicating that its share price is 21% less volatile than the S&P 500. Comparatively, Aurora Innovation has a beta of 2.77, indicating that its share price is 177% more volatile than the S&P 500.

Electronic Arts has a net margin of 14.28% compared to Aurora Innovation's net margin of 0.00%. Electronic Arts' return on equity of 17.80% beat Aurora Innovation's return on equity.

Company Net Margins Return on Equity Return on Assets
Electronic Arts14.28% 17.80% 10.04%
Aurora Innovation N/A -40.06%-35.59%

90.2% of Electronic Arts shares are held by institutional investors. Comparatively, 44.7% of Aurora Innovation shares are held by institutional investors. 0.2% of Electronic Arts shares are held by company insiders. Comparatively, 13.8% of Aurora Innovation shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Electronic Arts received 1554 more outperform votes than Aurora Innovation when rated by MarketBeat users. Likewise, 74.18% of users gave Electronic Arts an outperform vote while only 38.71% of users gave Aurora Innovation an outperform vote.

CompanyUnderperformOutperform
Electronic ArtsOutperform Votes
1566
74.18%
Underperform Votes
545
25.82%
Aurora InnovationOutperform Votes
12
38.71%
Underperform Votes
19
61.29%

Electronic Arts has higher revenue and earnings than Aurora Innovation. Aurora Innovation is trading at a lower price-to-earnings ratio than Electronic Arts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Electronic Arts$7.35B5.16$1.27B$3.9337.02
Aurora Innovation$68M154.33-$748M-$0.47-12.83

In the previous week, Electronic Arts had 24 more articles in the media than Aurora Innovation. MarketBeat recorded 39 mentions for Electronic Arts and 15 mentions for Aurora Innovation. Aurora Innovation's average media sentiment score of 1.28 beat Electronic Arts' score of 0.88 indicating that Aurora Innovation is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Electronic Arts
25 Very Positive mention(s)
0 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Aurora Innovation
6 Very Positive mention(s)
6 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Electronic Arts presently has a consensus price target of $155.30, indicating a potential upside of 6.74%. Aurora Innovation has a consensus price target of $9.57, indicating a potential upside of 58.73%. Given Aurora Innovation's stronger consensus rating and higher probable upside, analysts plainly believe Aurora Innovation is more favorable than Electronic Arts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Electronic Arts
0 Sell rating(s)
13 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.43
Aurora Innovation
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

Electronic Arts beats Aurora Innovation on 12 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AUR vs. The Competition

MetricAurora InnovationComputer integrated systems design IndustryBusiness SectorNASDAQ Exchange
Market Cap$10.49B$3.37B$7.01B$7.58B
Dividend YieldN/A2.36%2.71%4.33%
P/E Ratio-12.8361.3829.8217.78
Price / Sales154.3316.74148.3094.47
Price / CashN/A34.8531.6134.64
Price / Book5.584.614.553.99
Net Income-$748M$38.20M$196.25M$247.24M
7 Day Performance6.54%6.58%5.30%8.29%
1 Month Performance-13.49%-11.55%-6.14%-5.37%
1 Year Performance101.00%-8.03%3.06%-0.24%

Aurora Innovation Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AUR
Aurora Innovation
2.2962 of 5 stars
$6.03
-2.6%
$9.57
+58.7%
+96.4%$10.49B$68M-12.831,700Positive News
Gap Up
EA
Electronic Arts
4.3191 of 5 stars
$134.86
-0.4%
$155.30
+15.2%
+13.8%$35.17B$7.35B34.3413,700Short Interest ↓
Positive News
VEEV
Veeva Systems
4.0906 of 5 stars
$213.67
0.0%
$256.52
+20.1%
+8.3%$34.80B$2.75B52.815,480Positive News
NET
Cloudflare
4.6754 of 5 stars
$97.23
+0.2%
$135.64
+39.5%
+14.0%$33.55B$1.67B-441.973,220Short Interest ↓
Positive News
Gap Down
RBLX
Roblox
3.5156 of 5 stars
$52.48
-0.9%
$64.23
+22.4%
+48.4%$32.41B$3.60B-36.102,130Positive News
Gap Down
DDOG
Datadog
4.85 of 5 stars
$87.48
-0.5%
$157.22
+79.7%
-27.9%$30.07B$2.68B172.014,800Analyst Forecast
Gap Up
WIT
Wipro
1.6193 of 5 stars
$2.82
+0.9%
N/A-47.6%$29.54B$887.93B19.48240,000Upcoming Earnings
Short Interest ↑
ZS
Zscaler
4.0016 of 5 stars
$181.16
+3.7%
$234.94
+29.7%
+9.9%$28.32B$2.42B-732.247,348Gap Down
High Trading Volume
BIDU
Baidu
4.7774 of 5 stars
$79.72
-3.3%
$111.25
+39.5%
-12.6%$28.05B$133.13B8.7245,500Short Interest ↑
Gap Down
High Trading Volume
HUBS
HubSpot
4.7008 of 5 stars
$494.42
-1.4%
$848.58
+71.6%
-20.4%$25.84B$2.63B5,505.867,430Gap Up
CHKP
Check Point Software Technologies
4.1235 of 5 stars
$212.75
-1.3%
$236.13
+11.0%
+36.1%$23.43B$2.57B28.525,800Positive News
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This page (NASDAQ:AUR) was last updated on 4/15/2025 by MarketBeat.com Staff
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