Aurora Innovation (AUR) Competitors

Hagerty (NYSE:HGTY) and Aurora Innovation (NASDAQ:AUR) are both mid-cap retail/wholesale companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, community ranking, earnings, dividends, institutional ownership, analyst recommendations, risk, media sentiment and profitability.

Does the MarketBeat Community prefer HGTY or AUR?

Aurora Innovation received 7 more outperform votes than Hagerty when rated by MarketBeat users. Likewise, 31.82% of users gave Aurora Innovation an outperform vote while only 0.00% of users gave Hagerty an outperform vote.

Company	Underperform	Outperform
Hagerty	Outperform Votes No Votes	Underperform Votes 7 100.00%
Aurora Innovation	Outperform Votes 7 31.82%	Underperform Votes 15 68.18%

Is HGTY or AUR more profitable?

Hagerty has a net margin of 5.27% compared to Aurora Innovation's net margin of 0.00%. Hagerty's return on equity of 12.06% beat Aurora Innovation's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hagerty	5.27%	12.06%	3.26%
Aurora Innovation	N/A	-39.43%	-35.14%

Do analysts recommend HGTY or AUR?

Hagerty presently has a consensus price target of $11.00, indicating a potential downside of 0.81%. Aurora Innovation has a consensus price target of $4.63, indicating a potential downside of 7.31%. Given Hagerty's higher possible upside, research analysts plainly believe Hagerty is more favorable than Aurora Innovation.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hagerty	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Aurora Innovation	1 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

Does the media prefer HGTY or AUR?

In the previous week, Aurora Innovation had 5 more articles in the media than Hagerty. MarketBeat recorded 14 mentions for Aurora Innovation and 9 mentions for Hagerty. Aurora Innovation's average media sentiment score of 0.95 beat Hagerty's score of 0.47 indicating that Aurora Innovation is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Hagerty	3 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Aurora Innovation	8 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has better valuation and earnings, HGTY or AUR?

Hagerty has higher revenue and earnings than Aurora Innovation. Aurora Innovation is trading at a lower price-to-earnings ratio than Hagerty, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hagerty	$1.00B	3.78	$20.23M	$0.11	100.82
Aurora Innovation	$68M	126.10	-$796M	-$0.49	-10.18

Do insiders & institutionals have more ownership in HGTY or AUR?

20.5% of Hagerty shares are owned by institutional investors. Comparatively, 44.7% of Aurora Innovation shares are owned by institutional investors. 17.9% of Hagerty shares are owned by company insiders. Comparatively, 13.8% of Aurora Innovation shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Which has more risk & volatility, HGTY or AUR?

Hagerty has a beta of 0.78, indicating that its share price is 22% less volatile than the S&P 500. Comparatively, Aurora Innovation has a beta of 2.82, indicating that its share price is 182% more volatile than the S&P 500.

Summary

Hagerty beats Aurora Innovation on 9 of the 17 factors compared between the two stocks.