Dropbox (DBX) Competitors

Dropbox (NASDAQ:DBX) and HubSpot (NYSE:HUBS) are both computer and technology companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, community ranking, risk, dividends, earnings, valuation, media sentiment, profitability and analyst recommendations.

Do insiders & institutionals have more ownership in DBX or HUBS?

94.8% of Dropbox shares are held by institutional investors. Comparatively, 90.4% of HubSpot shares are held by institutional investors. 28.6% of Dropbox shares are held by company insiders. Comparatively, 4.5% of HubSpot shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Do analysts rate DBX or HUBS?

Dropbox currently has a consensus target price of $27.67, suggesting a potential upside of 2.70%. HubSpot has a consensus target price of $848.58, suggesting a potential upside of 43.02%. Given HubSpot's stronger consensus rating and higher possible upside, analysts clearly believe HubSpot is more favorable than Dropbox.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Dropbox	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33
HubSpot	0 Sell rating(s)	4 Hold rating(s)	22 Buy rating(s)	2 Strong Buy rating(s)	2.93

Does the MarketBeat Community believe in DBX or HUBS?

HubSpot received 547 more outperform votes than Dropbox when rated by MarketBeat users. Likewise, 76.77% of users gave HubSpot an outperform vote while only 67.11% of users gave Dropbox an outperform vote.

Company	Underperform	Outperform
Dropbox	Outperform Votes 355 67.11%	Underperform Votes 174 32.89%
HubSpot	Outperform Votes 902 76.77%	Underperform Votes 273 23.23%

Which has preferable valuation and earnings, DBX or HUBS?

Dropbox has higher earnings, but lower revenue than HubSpot. Dropbox is trading at a lower price-to-earnings ratio than HubSpot, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Dropbox	$2.55B	3.19	$453.60M	$1.41	19.11
HubSpot	$2.63B	11.78	$4.63M	$0.09	6,592.40

Is DBX or HUBS more profitable?

Dropbox has a net margin of 17.75% compared to HubSpot's net margin of 0.17%. HubSpot's return on equity of -0.07% beat Dropbox's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Dropbox	17.75%	-132.63%	19.58%
HubSpot	0.17%	-0.07%	-0.04%

Does the media prefer DBX or HUBS?

In the previous week, HubSpot had 33 more articles in the media than Dropbox. MarketBeat recorded 42 mentions for HubSpot and 9 mentions for Dropbox. HubSpot's average media sentiment score of 1.01 beat Dropbox's score of 0.95 indicating that HubSpot is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Dropbox	4 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	4 Negative mention(s)	0 Very Negative mention(s)	Positive
HubSpot	24 Very Positive mention(s)	5 Positive mention(s)	8 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has more volatility & risk, DBX or HUBS?

Dropbox has a beta of 0.77, indicating that its share price is 23% less volatile than the S&P 500. Comparatively, HubSpot has a beta of 1.8, indicating that its share price is 80% more volatile than the S&P 500.

Summary

HubSpot beats Dropbox on 13 of the 19 factors compared between the two stocks.