Data Storage (DTST) Competitors

Data Storage (NASDAQ:DTST) and Veritone (NASDAQ:VERI) are both small-cap business services companies, but which is the better business? We will compare the two companies based on the strength of their profitability, risk, institutional ownership, media sentiment, earnings, valuation, dividends and analyst recommendations.

Is DTST or VERI more profitable?

Data Storage has a net margin of -1.17% compared to Veritone's net margin of -40.29%. Data Storage's return on equity of -1.42% beat Veritone's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Data Storage	-1.17%	-1.42%	-1.19%
Veritone	-40.29%	-4,022.14%	-18.62%

Do analysts rate DTST or VERI?

Veritone has a consensus price target of $4.50, suggesting a potential upside of 90.68%. Given Veritone's stronger consensus rating and higher probable upside, analysts plainly believe Veritone is more favorable than Data Storage.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Data Storage	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Veritone	0 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.75

Does the media favor DTST or VERI?

In the previous week, Veritone had 5 more articles in the media than Data Storage. MarketBeat recorded 6 mentions for Veritone and 1 mentions for Data Storage. Veritone's average media sentiment score of 0.44 beat Data Storage's score of 0.00 indicating that Veritone is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Data Storage	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Veritone	1 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has preferable valuation & earnings, DTST or VERI?

Data Storage has higher earnings, but lower revenue than Veritone. Data Storage is trading at a lower price-to-earnings ratio than Veritone, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Data Storage	$25.37M	1.34	$520K	-$0.04	-116.75
Veritone	$92.64M	1.41	-$37.38M	-$0.83	-2.84

Do insiders and institutionals have more ownership in DTST or VERI?

11.6% of Data Storage shares are held by institutional investors. Comparatively, 39.2% of Veritone shares are held by institutional investors. 43.8% of Data Storage shares are held by company insiders. Comparatively, 14.0% of Veritone shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Which has more risk & volatility, DTST or VERI?

Data Storage has a beta of 1.21, suggesting that its share price is 21% more volatile than the S&P 500. Comparatively, Veritone has a beta of 2.81, suggesting that its share price is 181% more volatile than the S&P 500.

Summary

Veritone beats Data Storage on 10 of the 16 factors compared between the two stocks.