Liberty Media Corporation – Liberty Formula One Series A (NASDAQ: FWONA) is a tracking stock that reflects Liberty Media’s interest in the Formula One Group, a global leader in international motorsport. Through this series, investors gain exposure to the commercial rights and operations of the world’s premier open-wheel racing championship. The Formula One Group oversees the organization and promotion of Grands Prix held across more than 20 countries, delivering a high-profile sporting spectacle to hundreds of millions of viewers annually.
The core business activities of the Formula One Group include negotiating media rights agreements, securing sponsorship and licensing arrangements, and managing race weekend hosting fees paid by circuits around the world. In addition, the group leverages its digital platforms and social media channels to enhance fan engagement and expand revenue streams through live streaming, on-demand content, and interactive experiences. This diversified approach supports the growth of both traditional broadcast partnerships and emerging direct-to-consumer offerings.
Liberty Media acquired the Formula One Group in early 2017, purchasing it from a consortium led by CVC Capital Partners. Since the acquisition, the group has focused on modernizing the sport’s governance, improving cost controls, and broadening its global footprint with new venues and strategic calendar expansions. Based in Miami, Florida, Liberty Media Corporation is led by Chairman John C. Malone and President and CEO Gregory B. Maffei, while Stefano Domenicali serves as President and CEO of the Formula One Group and oversees day-to-day championship operations from its headquarters in London.
As part of Liberty Media’s broader portfolio, the Formula One Series A stock aims to capture the value of a globally recognized sports franchise that continues to innovate in live events, digital engagement, and brand partnerships. The series’ performance is tied to the long-term growth prospects of international motorsport and the enduring appeal of Formula One’s combination of cutting-edge technology, world-class competition, and expansive global reach.
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