HAS vs. JAKK, MAT, STRA, MGM, RCL, BC, PII, RGR, JOUT, and MPX
Should you be buying Hasbro stock or one of its competitors? The main competitors of Hasbro include JAKKS Pacific (JAKK), Mattel (MAT), Strategic Education (STRA), MGM Resorts International (MGM), Royal Caribbean Cruises (RCL), Brunswick (BC), Polaris (PII), Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), and Marine Products (MPX).
Hasbro vs. Its Competitors
Hasbro (NASDAQ:HAS) and JAKKS Pacific (NASDAQ:JAKK) are both consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, profitability, dividends, valuation, earnings, risk and analyst recommendations.
Hasbro pays an annual dividend of $2.80 per share and has a dividend yield of 3.7%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 5.1%. Hasbro pays out 92.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. JAKKS Pacific pays out 24.6% of its earnings in the form of a dividend. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.
In the previous week, Hasbro had 28 more articles in the media than JAKKS Pacific. MarketBeat recorded 32 mentions for Hasbro and 4 mentions for JAKKS Pacific. JAKKS Pacific's average media sentiment score of 0.97 beat Hasbro's score of 0.39 indicating that JAKKS Pacific is being referred to more favorably in the news media.
Hasbro has higher revenue and earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Hasbro, indicating that it is currently the more affordable of the two stocks.
Hasbro currently has a consensus target price of $81.67, suggesting a potential upside of 7.57%. JAKKS Pacific has a consensus target price of $43.50, suggesting a potential upside of 123.88%. Given JAKKS Pacific's higher probable upside, analysts clearly believe JAKKS Pacific is more favorable than Hasbro.
91.8% of Hasbro shares are held by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are held by institutional investors. 0.9% of Hasbro shares are held by company insiders. Comparatively, 3.9% of JAKKS Pacific shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
Hasbro has a net margin of 9.99% compared to JAKKS Pacific's net margin of 6.45%. Hasbro's return on equity of 51.39% beat JAKKS Pacific's return on equity.
Hasbro has a beta of 0.59, meaning that its share price is 41% less volatile than the S&P 500. Comparatively, JAKKS Pacific has a beta of 1.06, meaning that its share price is 6% more volatile than the S&P 500.
Summary
Hasbro beats JAKKS Pacific on 10 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding HAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:HAS) was last updated on 7/16/2025 by MarketBeat.com Staff
