IAS vs. STGW, CRTO, CCO, GCI, IAC, DOCN, DV, TRIP, RUM, and WB
Should you be buying Integral Ad Science stock or one of its competitors? The main competitors of Integral Ad Science include Stagwell (STGW), Criteo (CRTO), Clear Channel Outdoor (CCO), Gannett (GCI), IAC (IAC), DigitalOcean (DOCN), DoubleVerify (DV), Tripadvisor (TRIP), Rumble (RUM), and Weibo (WB).
Stagwell (NASDAQ:STGW) and Integral Ad Science (NASDAQ:IAS) are both small-cap business services companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, dividends, community ranking, institutional ownership, profitability, earnings, media sentiment, analyst recommendations and risk.
Stagwell has a beta of 1.09, indicating that its share price is 9% more volatile than the S&P 500. Comparatively, Integral Ad Science has a beta of 1.58, indicating that its share price is 58% more volatile than the S&P 500.
Integral Ad Science has a net margin of 0.59% compared to Integral Ad Science's net margin of -0.16%. Integral Ad Science's return on equity of 7.31% beat Stagwell's return on equity.
Stagwell currently has a consensus target price of $8.06, suggesting a potential upside of 16.24%. Integral Ad Science has a consensus target price of $16.77, suggesting a potential upside of 81.09%. Given Stagwell's stronger consensus rating and higher possible upside, analysts clearly believe Integral Ad Science is more favorable than Stagwell.
Integral Ad Science has lower revenue, but higher earnings than Stagwell. Stagwell is trading at a lower price-to-earnings ratio than Integral Ad Science, indicating that it is currently the more affordable of the two stocks.
35.6% of Stagwell shares are owned by institutional investors. Comparatively, 95.8% of Integral Ad Science shares are owned by institutional investors. 4.9% of Stagwell shares are owned by company insiders. Comparatively, 2.0% of Integral Ad Science shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
In the previous week, Integral Ad Science had 6 more articles in the media than Stagwell. MarketBeat recorded 7 mentions for Integral Ad Science and 1 mentions for Stagwell. Integral Ad Science's average media sentiment score of 1.89 beat Stagwell's score of 0.25 indicating that Stagwell is being referred to more favorably in the media.
Integral Ad Science received 15 more outperform votes than Stagwell when rated by MarketBeat users. However, 78.38% of users gave Stagwell an outperform vote while only 55.00% of users gave Integral Ad Science an outperform vote.
Summary
Integral Ad Science beats Stagwell on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding IAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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