Open Lending (LPRO) Competitors $0.83 -0.02 (-1.93%) Closing price 04/17/2025 04:00 PM EasternExtended Trading$0.84 +0.01 (+0.73%) As of 04/17/2025 05:15 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock LPRO vs. SMBK, NPB, CBNK, QD, LDI, GNTY, HONE, ALRS, PFIS, and ACNBShould you be buying Open Lending stock or one of its competitors? The main competitors of Open Lending include SmartFinancial (SMBK), Northpointe Bancshares (NPB), Capital Bancorp (CBNK), Qudian (QD), loanDepot (LDI), Guaranty Bancshares (GNTY), HarborOne Bancorp (HONE), Alerus Financial (ALRS), Peoples Financial Services (PFIS), and ACNB (ACNB). These companies are all part of the "banking" industry. Open Lending vs. SmartFinancial Northpointe Bancshares Capital Bancorp Qudian loanDepot Guaranty Bancshares HarborOne Bancorp Alerus Financial Peoples Financial Services ACNB Open Lending (NASDAQ:LPRO) and SmartFinancial (NASDAQ:SMBK) are both small-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, dividends, analyst recommendations, profitability, valuation, community ranking, risk, earnings and media sentiment. Do insiders and institutionals have more ownership in LPRO or SMBK? 78.1% of Open Lending shares are owned by institutional investors. Comparatively, 58.8% of SmartFinancial shares are owned by institutional investors. 15.0% of Open Lending shares are owned by insiders. Comparatively, 7.7% of SmartFinancial shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term. Does the media prefer LPRO or SMBK? In the previous week, SmartFinancial had 2 more articles in the media than Open Lending. MarketBeat recorded 8 mentions for SmartFinancial and 6 mentions for Open Lending. SmartFinancial's average media sentiment score of 1.15 beat Open Lending's score of 0.09 indicating that SmartFinancial is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Open Lending 1 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral SmartFinancial 6 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more volatility and risk, LPRO or SMBK? Open Lending has a beta of 1.57, meaning that its share price is 57% more volatile than the S&P 500. Comparatively, SmartFinancial has a beta of 0.59, meaning that its share price is 41% less volatile than the S&P 500. Which has preferable valuation and earnings, LPRO or SMBK? SmartFinancial has higher revenue and earnings than Open Lending. Open Lending is trading at a lower price-to-earnings ratio than SmartFinancial, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioOpen Lending$24.02M4.16$22.07M-$1.14-0.73SmartFinancial$171.50M2.86$36.14M$2.1413.46 Is LPRO or SMBK more profitable? SmartFinancial has a net margin of 12.67% compared to Open Lending's net margin of 4.78%. SmartFinancial's return on equity of 7.33% beat Open Lending's return on equity.Company Net Margins Return on Equity Return on Assets Open Lending4.78% 2.15% 1.20% SmartFinancial 12.67%7.33%0.71% Do analysts recommend LPRO or SMBK? Open Lending presently has a consensus target price of $4.62, suggesting a potential upside of 453.62%. SmartFinancial has a consensus target price of $30.70, suggesting a potential upside of 6.56%. Given Open Lending's higher probable upside, research analysts clearly believe Open Lending is more favorable than SmartFinancial.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Open Lending 0 Sell rating(s) 5 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 2.38SmartFinancial 0 Sell rating(s) 4 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.40 Does the MarketBeat Community favor LPRO or SMBK? SmartFinancial received 112 more outperform votes than Open Lending when rated by MarketBeat users. Likewise, 58.31% of users gave SmartFinancial an outperform vote while only 57.04% of users gave Open Lending an outperform vote. CompanyUnderperformOutperformOpen LendingOutperform Votes8157.04% Underperform Votes6142.96% SmartFinancialOutperform Votes19358.31% Underperform Votes13841.69% SummarySmartFinancial beats Open Lending on 11 of the 19 factors compared between the two stocks. Get Open Lending News Delivered to You Automatically Sign up to receive the latest news and ratings for LPRO and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart LPRO vs. The Competition Export to ExcelMetricOpen LendingPersonal credit institutions IndustryFinance SectorNASDAQ ExchangeMarket Cap$99.89M$5.21B$10.84B$7.34BDividend YieldN/A4.69%5.97%4.30%P/E Ratio27.8014.8521.5317.80Price / Sales4.163.5525.4397.74Price / Cash27.3211.1317.6134.64Price / Book0.486.002.563.98Net Income$22.07M$391.67M$1.03B$247.81M1 Month Performance-76.64%-10.38%-4.09%-7.84%1 Year Performance-82.11%13.92%531.54%1.60% Open Lending Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)LPROOpen Lending3.7842 of 5 stars$0.83-1.9%$4.62+453.6%-82.0%$99.89M$24.02M27.80180Analyst ForecastHigh Trading VolumeSMBKSmartFinancial2.7508 of 5 stars$27.62+0.1%$30.70+11.2%+49.6%$469.95M$171.50M12.90550Upcoming EarningsNews CoveragePositive NewsNPBNorthpointe BancsharesN/A$12.83-0.5%$17.25+34.5%N/A$440.13M$187.14M0.00541Ex-DividendNews CoverageCBNKCapital Bancorp4.6836 of 5 stars$26.15+0.2%$34.50+31.9%+43.9%$435.50M$183.73M12.28270Short Interest ↓News CoveragePositive NewsGap DownQDQudian1.4328 of 5 stars$2.16-5.5%N/A+12.3%$432.30M$216.43M53.88940Positive NewsLDIloanDepot3.1208 of 5 stars$1.32-9.3%$2.03+54.0%-52.4%$431.69M$781.10M-2.5313,500Analyst ForecastShort Interest ↓News CoverageHigh Trading VolumeGNTYGuaranty Bancshares1.819 of 5 stars$37.50+0.2%$37.33-0.4%+38.6%$425.70M$115.61M13.64470Upcoming EarningsNews CoveragePositive NewsGap DownHONEHarborOne Bancorp4.0199 of 5 stars$9.51-0.4%$13.00+36.7%+0.3%$422.82M$167.94M14.41640Upcoming EarningsShort Interest ↑Gap DownALRSAlerus Financial4.8262 of 5 stars$16.47-0.8%$23.40+42.1%-14.6%$420.17M$215.87M16.15840News CoveragePositive NewsHigh Trading VolumePFISPeoples Financial Services1.9295 of 5 stars$40.76-1.5%$50.00+22.7%+15.1%$407.48M$134.33M36.07400Upcoming EarningsShort Interest ↑News CoverageGap DownACNBACNB3.2968 of 5 stars$38.61+0.2%$48.40+25.4%+30.6%$407.07M$108.34M10.35400Upcoming EarningsShort Interest ↑News CoveragePositive NewsGap Down Related Companies and Tools Related Companies SmartFinancial Alternatives Northpointe Bancshares Alternatives Capital Bancorp Alternatives Qudian Alternatives loanDepot Alternatives Guaranty Bancshares Alternatives HarborOne Bancorp Alternatives Alerus Financial Alternatives Peoples Financial Services Alternatives ACNB Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:LPRO) was last updated on 4/19/2025 by MarketBeat.com Staff From Our PartnersElon Set to Shock the World by May 1st ?Tech legend Jeff Brown recently traveled to the industrial zone of South Memphis to investigate what he believ...Brownstone Research | Sponsored[Action Required] Claim Your FREE IRS Loophole GuideThis shouldn't surprise anyone who's been paying attention, but... Pres. Trump may be about to unleash the ...Colonial Metals | SponsoredGet Your Bank Account “Fed Invasion” Ready with THESE 4 Simple StepsStarting as soon as a few months from now, the United States government will make a sweeping change to bank ac...Weiss Ratings | SponsoredURGENT: This Altcoin Opportunity Won’t Wait – Act NowMy friends Joel and Adam have a simple motto: "For us, it's always a bull market." That’s because their 92%...Crypto Swap Profits | SponsoredAltucher: Turn $900 into $108,000 in just 12 months?We are entering the final Trump Bump of our lives. But the biggest returns will not be in the stock market.Paradigm Press | SponsoredGold Hits New Highs as Global Markets SpiralWhen Trump took office in 2017, gold was just $1,100 an ounce. By the time he left, it had soared to $1,839. ...Premier Gold Co | SponsoredClaim Your FREE Protection GuideIn the final days of his first term, Trump quietly left open an "off the books" wealth-protection loophole hid...American Alternative | SponsoredElon Musk Confirms: Tesla’s Optimus is Replacing Workers… and Heading to MarsElon Musk just confirmed Tesla’s robot will go to Mars. But on Earth, it may trigger a trillion-dollar tech sh...InvestorPlace | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added five stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Open Lending Co. Please log in to your account or sign up in order to add this asset to your watchlist. Share Open Lending With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.