PepsiCo (PEP) Stock Forecast & Price Target

$156.29 +0.33 (+0.21%)

Closing price 05/7/2026 04:00 PM Eastern

Extended Trading

$156.42 +0.13 (+0.08%)

As of 05/7/2026 08:00 PM Eastern

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PepsiCo - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Hold

Based on 20 Analyst Ratings

Sell
1

Hold
11

Buy
8

Based on 20 Wall Street analysts who have issued ratings for PepsiCo in the last 12 months, the stock has a consensus rating of "Hold." Out of the 20 analysts, 1 has given a sell rating, 11 have given a hold rating, and 8 have given a buy rating for PEP.

Consensus Price Target

$170.26
8.94% Upside

According to the 20 analysts' twelve-month price targets for PepsiCo, the average price target is $170.26. The highest price target for PEP is $195.00, while the lowest price target for PEP is $130.00. The average price target represents a forecasted upside of 8.94% from the current price of $156.29.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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PEP Analyst Ratings Over Time

Type	Current Forecast 5/8/25 to 5/8/26	1 Month Ago 4/8/25 to 4/8/26	3 Months Ago 2/7/25 to 2/7/26	1 Year Ago 5/8/24 to 5/8/25
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	8 Buy rating(s)	8 Buy rating(s)	8 Buy rating(s)	4 Buy rating(s)
Hold	11 Hold rating(s)	11 Hold rating(s)	11 Hold rating(s)	12 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$170.26	$168.58	$167.28	$160.69
Forecasted Upside	8.94% Upside	8.90% Upside	-1.88% Downside	22.26% Upside
Consensus Rating	Hold	Hold	Hold	Hold

PEP Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

PEP Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

PepsiCo Stock vs. The Competition

Type	PepsiCo	Consumer Staples Companies	S&P 500
Consensus Rating Score	2.35	2.13	2.52
Consensus Rating	Hold	Hold	Moderate Buy
Predicted Upside	8.94% Upside	1,053.20% Upside	14.94% Upside
News Sentiment Rating	Positive News See Recent PEP News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
4/20/2026	Barclays 3 of 5 stars	Lauren Lieberman 2 of 5 stars	Boost Target	Equal Weight	$154.00 ➝ $158.00	+0.21%
4/17/2026	The Goldman Sachs Group 3 of 5 stars		Boost Target	Buy	$180.00 ➝ $183.00	+15.54%
4/17/2026	JPMorgan Chase & Co. 3 of 5 stars	Andrea Teixeira 3 of 5 stars	Boost Target	Overweight	$172.00 ➝ $178.00	+12.39%
4/17/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target		$165.00 ➝ $170.00	+7.34%
4/17/2026	HSBC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Hold	$175.00 ➝ $176.00	+11.13%
4/17/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Steve Powers Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$169.00 ➝ $173.00	+9.23%
4/17/2026	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$191.00 ➝ $195.00	+23.12%
4/9/2026	Royal Bank Of Canada Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Sector Perform	$165.00 ➝ $163.00	+5.30%
4/8/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Hold (C)
4/7/2026	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Peter Grom Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Buy	$190.00 ➝ $186.00	+20.76%
Get the Latest News and Ratings for PEP and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for PepsiCo and its competitors with MarketBeat's FREE daily newsletter.
3/12/2026	Piper Sandler Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Lavery Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$172.00 ➝ $181.00	+12.52%
2/20/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Robert Moskow Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Hold	$162.00 ➝ $165.00	+0.25%
2/17/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold
2/10/2026	Rothschild & Co Redburn Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Sell	$120.00 ➝ $130.00	-21.91%
2/4/2026	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Filippo Falorni Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$170.00 ➝ $182.00	+11.76%
2/4/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Chris Carey Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Equal Weight	$154.00 ➝ $165.00	+1.32%
2/4/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Equal Weight	$165.00 ➝ $180.00	+10.53%
12/9/2025	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Hold	$163.00 ➝ $164.00	+12.61%
10/23/2025	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Georgy Vashchenko Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$164.00	+8.49%
10/21/2025	DZ Bank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold ➝ Buy	$167.00	+8.70%
10/10/2025	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bryan Spillane Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Neutral	$150.00 ➝ $155.00	+3.28%
5/9/2025	Dbs Bank Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Z. Chee Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Strong-Buy ➝ Hold
2/7/2025	CICC Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jiayuan Huang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform ➝ Market Perform

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 02:39 AM ET.

Should I Buy PepsiCo Stock? PEP Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, May 7, 2026. Please send any questions or comments about these PepsiCo pros and cons to contact@marketbeat.com.

PepsiCo
Bull Case

Here are some ways that investors could benefit from investing in PepsiCo:

PepsiCo has recently announced a share repurchase program, allowing the company to buy back up to 4.7% of its shares, indicating that the board believes the stock is undervalued.
The current stock price is around $170, which reflects a strong market position and investor confidence in the company's growth potential.
PepsiCo's quarterly dividend of $1.4225 per share, with an annualized yield of 3.7%, provides a steady income stream for investors, showcasing the company's commitment to returning value to shareholders.
Recent positive quarterly results highlight the effectiveness of PepsiCo's affordability initiatives and snack exposure, which have helped to revive volumes and are seen as durable drivers of revenue and margins.
PepsiCo's agreements for low-carbon fertilizer and ammonia support sustainability targets, potentially reducing long-term input price volatility and aligning with growing consumer demand for environmentally responsible practices.

PepsiCo
Bear Case

Investors should be bearish about investing in PepsiCo for these reasons:

Recent protests by PETA activists at PepsiCo's headquarters could pose a reputational risk, which, while unlikely to materially affect earnings, may impact public perception and brand loyalty.
Despite positive sentiment, the stock has received mixed ratings from analysts, with some firms issuing "hold" ratings, indicating uncertainty about future performance.
Increased competition in the beverage and snack industry could pressure PepsiCo's market share and profit margins, particularly from rivals focusing on health-conscious products.
Broader economic conditions and inflationary pressures may affect consumer spending on non-essential items, which could impact PepsiCo's sales in certain segments.
While the company has strong fundamentals, any significant changes in consumer preferences or supply chain disruptions could pose risks to its operational efficiency and profitability.

PEP Forecast - Frequently Asked Questions

: According to the research reports of 20 Wall Street equities research analysts, the average twelve-month stock price forecast for PepsiCo is $170.26, with a high forecast of $195.00 and a low forecast of $130.00.
: 20 Wall Street analysts have issued "buy," "hold," and "sell" ratings for PepsiCo in the last year. There is currently 1 sell rating, 11 hold ratings and 8 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" PEP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in PEP, but not buy additional shares or sell existing shares.
: According to analysts, PepsiCo's stock has a predicted upside of 8.94% based on their 12-month stock forecasts.
: Over the previous 90 days, PepsiCo's stock had 1 upgrade by analysts.
: PepsiCo has been rated by research analysts at Argus, Barclays, BNP Paribas Exane, Deutsche Bank Aktiengesellschaft, Evercore, HSBC, JPMorgan Chase & Co., Piper Sandler, Rothschild & Co Redburn, Royal Bank Of Canada, TD Cowen, The Goldman Sachs Group, UBS Group, and Weiss Ratings in the past 90 days.
: Analysts like PepsiCo more than other "consumer staples" companies. The consensus rating score for PepsiCo is 2.35 while the average consensus rating score for "consumer staples" companies is 2.13. Learn more on how PEP compares to other companies.

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This page (NASDAQ:PEP) was last updated on 5/8/2026 by MarketBeat.com Staff.

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PepsiCo (PEP) Stock Forecast & Price Target

PepsiCo - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

PEP Analyst Ratings Over Time

PEP Analyst Recommendations By Month

PEP Price Targets by Month

PepsiCo Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy PepsiCo Stock? PEP Pros and Cons Explained

PepsiCo
Bull Case

PepsiCo
Bear Case

PEP Forecast - Frequently Asked Questions

Stock Forecasts and Research Tools

Today's Analyst Ratings

Top-Rated Stocks

More Ratings Tools

Brokerages With PepsiCo Recommendations

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PepsiCo (PEP) Stock Forecast & Price Target

PepsiCo - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

PEP Analyst Ratings Over Time

PEP Analyst Recommendations By Month

PEP Price Targets by Month

PepsiCo Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy PepsiCo Stock? PEP Pros and Cons Explained

PepsiCo Bull Case

PepsiCo Bear Case

PEP Forecast - Frequently Asked Questions

Stock Forecasts and Research Tools

Today's Analyst Ratings

Top-Rated Stocks

More Ratings Tools

Brokerages With PepsiCo Recommendations

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

PepsiCo
Bull Case

PepsiCo
Bear Case