Free Trial

Roku (ROKU) Stock Price, News & Analysis

Roku logo
$68.71 -4.90 (-6.66%)
(As of 11/20/2024 ET)

About Roku Stock (NASDAQ:ROKU)

Key Stats

Today's Range
$65.97
$69.84
50-Day Range
$64.08
$80.07
52-Week Range
$48.33
$108.84
Volume
8.62 million shs
Average Volume
4.83 million shs
Market Capitalization
$9.98 billion
P/E Ratio
N/A
Dividend Yield
N/A
Price Target
$84.67
Consensus Rating
Moderate Buy

Company Overview

Roku Inc. is an American technology company specializing in designing and manufacturing digital media players and licensing its proprietary operating system for use in smart TVs. The company was founded in 2002 and is headquartered in San Jose, California. Roku's products offer access to streaming services such as Netflix, Hulu, and Amazon Prime Video. In addition to its hardware products, Roku generates revenue from advertising and content distribution.

Roku's leadership team is headed by CEO Anthony Wood, the company's founder. Wood has over 25 years of experience in the technology industry and has been recognized for his contributions to the field. Other key management team members include CFO Steve Louden and President of Media Charlie Collier. 

Roku's revenue has been climbing yearly, with net income bouncing between small yearly gains and losses. Roku's gross profit margin has remained at approximately 30%, and the company has an aversion to long-term debt. Roku's price-to-earnings and price-to-book ratios are significantly higher than industry averages, and their metrics are high compared to industry peers. This could reflect the market's expectation of future growth for Roku.  Roku's stock price has struggled recently, with a 5-year average annual return of 18%. The stock has experienced significant volatility, with sharp price swings in response to news and market trends. 

The streaming media industry has grown rapidly in recent years, with increasing consumer trends of cutting the cord on traditional cable and satellite TV services. The number of U.S. households subscribing to a streaming TV service is expected to reach 107.5 million by the end of 2023, up from 82.7 million in 2020. The streaming market is highly competitive, with companies like Netflix, Amazon, and Disney all vying for viewership. With competitors including Apple, Amazon, and Google, Roku competes in the market's hardware and software segments. The industry is also subject to regulatory and political pressures, with ongoing debates over net neutrality and content moderation.

Roku's growth prospects are tied to the broader streaming media market, which should continue expanding in the coming years. The company has several potential growth opportunities, including expanding its international presence, launching new hardware products, and expanding advertising offerings. Roku has invested in original content, which could differentiate it from competitors. The company has also partnered with TV manufacturers to integrate its software into more devices.

Roku faces several risks and challenges, including increasing competition in the streaming media market, changes in consumer preferences, and regulatory pressures. The company's success is heavily dependent on the popularity of its platform, and the content available on it, which shifts in consumer behavior or changes in the industry could impact.

In addition, the company's advertising business is subject to regulatory scrutiny, particularly around privacy concerns and data collection. Roku has also faced pressure from content providers, who have sought to negotiate higher fees for access to their content. Any disruption in the availability of popular content on the platform could impact Roku's user engagement and revenue.

In addition, Roku faces risks related to its hardware business, which is subject to competition from more prominent and established players such as Apple and Amazon. The company's success in this segment is tied to its ability to offer innovative and competitive products at a reasonable price point. Failure to do so could result in declining sales and profitability.

Roku is also subject to macroeconomic risks, such as changes in interest rates or credit availability. The company's growth prospects could be impacted by a downturn in the economy, leading to lower advertising spending and consumer demand for its products.

Roku Stock Analysis - MarketRank™

See Top Rated MarketRank™ Stocks
70th Percentile Overall Score

ROKU MarketRank™: 

Roku scored higher than 70% of companies evaluated by MarketBeat, and ranked 128th out of 288 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Roku has received a consensus rating of Moderate Buy. The company's average rating score is 2.54, and is based on 13 buy ratings, 8 hold ratings, and 2 sell ratings.

  • Amount of Analyst Coverage

    Roku has been the subject of 18 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Roku's stock forecast and price target.
  • Earnings Growth

    Earnings for Roku are expected to grow in the coming year, from ($1.10) to ($0.93) per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Roku is -57.26, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Roku is -57.26, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Book Value per Share Ratio

    Roku has a P/B Ratio of 4.05. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

  • Read more about Roku's valuation and earnings.
  • Percentage of Shares Shorted

    6.15% of the outstanding shares of Roku have been sold short.
  • Short Interest Ratio / Days to Cover

    Roku has a short interest ratio ("days to cover") of 2.4, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Roku has recently decreased by 13.13%, indicating that investor sentiment is improving significantly.
  • Dividend Yield

    Roku does not currently pay a dividend.

  • Dividend Growth

    Roku does not have a long track record of dividend growth.

  • Percentage of Shares Shorted

    6.15% of the outstanding shares of Roku have been sold short.
  • Short Interest Ratio / Days to Cover

    Roku has a short interest ratio ("days to cover") of 2.4, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Roku has recently decreased by 13.13%, indicating that investor sentiment is improving significantly.
  • News Sentiment

    Roku has a news sentiment score of 0.55. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Consumer Discretionary companies.
  • News Coverage This Week

    MarketBeat has tracked 41 news articles for Roku this week, compared to 27 articles on an average week.
  • Search Interest

    95 people have searched for ROKU on MarketBeat in the last 30 days. This is an increase of 107% compared to the previous 30 days.
  • MarketBeat Follows

    20 people have added Roku to their MarketBeat watchlist in the last 30 days. This is an increase of 11% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Roku insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $6,729,582.00 in company stock.

  • Percentage Held by Insiders

    13.98% of the stock of Roku is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    86.30% of the stock of Roku is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Roku's insider trading history.
Receive ROKU Stock News and Ratings via Email

Sign-up to receive the latest news and ratings for Roku and its competitors with MarketBeat's FREE daily newsletter.

ROKU Stock News Headlines

Programmatic Advertising and Business Intelligence Concept - Customer Data Platform - New Marketing and Advertising Solutions that use Automated Bidding Processes to Purchase Effective Ad Inventory - 3D Illustration
The Trade Desk: When Sell the News Turns Into Buy the Dip (ROKU)
Advertising technology (adtech) giant The Trade Desk Inc. (NASDAQ: TTD) is the leading independent demand-side platform (DSP) for programmatic advertising.
Dan Jedda Sells 1,000 Shares of Roku, Inc. (NASDAQ:ROKU) Stock
Download Our Tesla Ebook For Free
Like many of you, we here at the TradingPub are bullish on Tesla long term. We believe the company will continue to be a leader in technology, EVs and A.I. We also believe it’s share price will be rewarded in a big way… In fact, our #1 Tesla expert just published a brand new Ebook regarding Tesla’s future, and we’d like to send it to you at no cost.
July 13, 2023, Brazil. In this photo illustration, the Roku logo seen displayed on a smartphone
Analysts Signal Big Upside: Top 3 Stocks to Watch Right Now (ROKU)
Analysts are now starting to go bullish on three select stocks, giving investors a reason to reverse engineer these decisions for their own capital.
Roku, Inc. (NASDAQ:ROKU) CAO Sells $13,305.60 in Stock
Why Roku (ROKU) Stock Is Nosediving
Roku (NASDAQ:ROKU) Raised to Strong-Buy at Baird R W
See More Headlines

ROKU Stock Analysis - Frequently Asked Questions

Roku's stock was trading at $91.66 at the beginning of the year. Since then, ROKU stock has decreased by 25.0% and is now trading at $68.71.
View the best growth stocks for 2024 here
.

Roku, Inc. (NASDAQ:ROKU) posted its quarterly earnings data on Wednesday, October, 30th. The company reported ($0.06) EPS for the quarter, topping the consensus estimate of ($0.35) by $0.29. The company's quarterly revenue was up 16.5% on a year-over-year basis.

Roku (ROKU) raised $204 million in an initial public offering (IPO) on Thursday, September 28th 2017. The company issued 15,700,000 shares at $12.00-$14.00 per share. Morgan Stanley and Citigroup acted as the underwriters for the IPO and Allen & Company, RBC Capital Markets, Needham & Company, Oppenheimer and William Blair were co-managers.

Top institutional shareholders of Roku include FMR LLC (10.03%), ARK Investment Management LLC (7.78%), Sumitomo Mitsui Trust Group Inc. (4.46%) and Baillie Gifford & Co. (2.00%). Insiders that own company stock include Stephen H Kay, Scott A Rosenberg, Dan Jedda, Gilbert Fuchsberg, Gidon Katz, Jeffrey M Blackburn, Matthew C Banks, Anthony J Wood, Charles Collier, Mai Fyfield and Mustafa Ozgen.
View institutional ownership trends
.

Shares of ROKU stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

Based on aggregate information from My MarketBeat watchlists, some other companies that Roku investors own include Block (SQ), Digital Turbine (APPS), CrowdStrike (CRWD), NVIDIA (NVDA), Meta Platforms (META), Palantir Technologies (PLTR) and Okta (OKTA).

Company Calendar

Last Earnings
10/30/2024
Today
11/20/2024
Fiscal Year End
12/31/2024
Next Earnings (Estimated)
2/20/2025

Industry, Sector and Symbol

Industry
Cable & other pay television services
Sub-Industry
Communication
Current Symbol
NASDAQ:ROKU
Fax
N/A
Employees
3,150
Year Founded
2002

Price Target and Rating

Average Stock Price Target
$84.67
High Stock Price Target
$116.00
Low Stock Price Target
$55.00
Potential Upside/Downside
+23.2%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.54
Research Coverage
24 Analysts

Profitability

Net Income
$-709,560,000.00
Pretax Margin
-4.38%

Debt

Sales & Book Value

Annual Sales
$3.48 billion
Book Value
$16.21 per share

Miscellaneous

Free Float
124,900,000
Market Cap
$9.98 billion
Optionable
Optionable
Beta
2.07

Social Links

5G Stocks: The Path Forward is Profitable Cover

Click the link below and we'll send you MarketBeat's guide to investing in 5G and which 5G stocks show the most promise.

Get This Free Report

This page (NASDAQ:ROKU) was last updated on 11/21/2024 by MarketBeat.com Staff
From Our Partners