Trade Desk (TTD) Competitors

AppLovin (NASDAQ:APP) and Trade Desk (NASDAQ:TTD) are both large-cap business services companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, valuation, analyst recommendations, media sentiment, institutional ownership, risk, profitability, community ranking and earnings.

Does the media prefer APP or TTD?

In the previous week, AppLovin had 14 more articles in the media than Trade Desk. MarketBeat recorded 82 mentions for AppLovin and 68 mentions for Trade Desk. AppLovin's average media sentiment score of 0.51 beat Trade Desk's score of 0.24 indicating that AppLovin is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
AppLovin	39 Very Positive mention(s)	5 Positive mention(s)	35 Neutral mention(s)	3 Negative mention(s)	0 Very Negative mention(s)	Positive
Trade Desk	23 Very Positive mention(s)	3 Positive mention(s)	26 Neutral mention(s)	11 Negative mention(s)	3 Very Negative mention(s)	Neutral

Do insiders and institutionals hold more shares of APP or TTD?

41.8% of AppLovin shares are owned by institutional investors. Comparatively, 67.8% of Trade Desk shares are owned by institutional investors. 14.7% of AppLovin shares are owned by insiders. Comparatively, 9.7% of Trade Desk shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Which has more risk and volatility, APP or TTD?

AppLovin has a beta of 2.33, suggesting that its share price is 133% more volatile than the S&P 500. Comparatively, Trade Desk has a beta of 1.63, suggesting that its share price is 63% more volatile than the S&P 500.

Is APP or TTD more profitable?

AppLovin has a net margin of 33.54% compared to Trade Desk's net margin of 16.08%. AppLovin's return on equity of 188.55% beat Trade Desk's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
AppLovin	33.54%	188.55%	29.66%
Trade Desk	16.08%	16.38%	7.69%

Which has stronger earnings and valuation, APP or TTD?

AppLovin has higher revenue and earnings than Trade Desk. AppLovin is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AppLovin	$4.71B	24.83	$1.58B	$4.54	75.78
Trade Desk	$2.44B	12.48	$393.08M	$0.78	78.86

Do analysts prefer APP or TTD?

AppLovin currently has a consensus price target of $438.28, suggesting a potential upside of 27.40%. Trade Desk has a consensus price target of $116.41, suggesting a potential upside of 89.27%. Given Trade Desk's stronger consensus rating and higher possible upside, analysts plainly believe Trade Desk is more favorable than AppLovin.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AppLovin	1 Sell rating(s)	4 Hold rating(s)	14 Buy rating(s)	1 Strong Buy rating(s)	2.75
Trade Desk	0 Sell rating(s)	5 Hold rating(s)	23 Buy rating(s)	1 Strong Buy rating(s)	2.86

Does the MarketBeat Community believe in APP or TTD?

Trade Desk received 715 more outperform votes than AppLovin when rated by MarketBeat users. Likewise, 76.43% of users gave Trade Desk an outperform vote while only 56.82% of users gave AppLovin an outperform vote.

Company	Underperform	Outperform
AppLovin	Outperform Votes 125 56.82%	Underperform Votes 95 43.18%
Trade Desk	Outperform Votes 840 76.43%	Underperform Votes 259 23.57%

Summary

AppLovin beats Trade Desk on 11 of the 18 factors compared between the two stocks.