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Vital Farms (VITL) Competitors

Vital Farms logo
$45.01 +1.87 (+4.33%)
As of 01/17/2025 04:00 PM Eastern

VITL vs. FRPT, BRFS, NOMD, UTZ, KLG, OTLY, AFRI, MAMA, BYND, and BRLS

Should you be buying Vital Farms stock or one of its competitors? The main competitors of Vital Farms include Freshpet (FRPT), BRF (BRFS), Nomad Foods (NOMD), Utz Brands (UTZ), WK Kellogg (KLG), Oatly Group (OTLY), Forafric Global (AFRI), Mama's Creations (MAMA), Beyond Meat (BYND), and Borealis Foods (BRLS). These companies are all part of the "food products" industry.

Vital Farms vs.

Freshpet (NASDAQ:FRPT) and Vital Farms (NASDAQ:VITL) are both consumer staples companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, community ranking, valuation, analyst recommendations, media sentiment, risk, profitability, institutional ownership and earnings.

In the previous week, Vital Farms had 7 more articles in the media than Freshpet. MarketBeat recorded 13 mentions for Vital Farms and 6 mentions for Freshpet. Freshpet's average media sentiment score of 0.92 beat Vital Farms' score of 0.70 indicating that Freshpet is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Freshpet
3 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Vital Farms
7 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

98.6% of Vital Farms shares are held by institutional investors. 3.7% of Freshpet shares are held by company insiders. Comparatively, 27.6% of Vital Farms shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Freshpet currently has a consensus price target of $163.36, indicating a potential upside of 4.08%. Vital Farms has a consensus price target of $41.67, indicating a potential downside of 7.43%. Given Freshpet's higher probable upside, equities analysts clearly believe Freshpet is more favorable than Vital Farms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Freshpet
0 Sell rating(s)
2 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.86
Vital Farms
0 Sell rating(s)
1 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.86

Vital Farms has a net margin of 8.68% compared to Freshpet's net margin of 4.75%. Vital Farms' return on equity of 22.29% beat Freshpet's return on equity.

Company Net Margins Return on Equity Return on Assets
Freshpet4.75% 3.67% 2.42%
Vital Farms 8.68%22.29%16.13%

Freshpet has a beta of 1.41, indicating that its stock price is 41% more volatile than the S&P 500. Comparatively, Vital Farms has a beta of 0.88, indicating that its stock price is 12% less volatile than the S&P 500.

Vital Farms has lower revenue, but higher earnings than Freshpet. Vital Farms is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Freshpet$766.90M9.93-$33.61M$0.89176.36
Vital Farms$471.86M4.18$25.57M$1.1240.19

Freshpet received 468 more outperform votes than Vital Farms when rated by MarketBeat users. Likewise, 62.90% of users gave Freshpet an outperform vote while only 43.55% of users gave Vital Farms an outperform vote.

CompanyUnderperformOutperform
FreshpetOutperform Votes
495
62.90%
Underperform Votes
292
37.10%
Vital FarmsOutperform Votes
27
43.55%
Underperform Votes
35
56.45%

Summary

Freshpet beats Vital Farms on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VITL vs. The Competition

MetricVital FarmsFood & kindred products IndustryStaples SectorNASDAQ Exchange
Market Cap$1.97B$14.24B$15.26B$9.15B
Dividend YieldN/A4.49%2.91%4.03%
P/E Ratio40.1912.4121.1217.36
Price / Sales4.181.693.8778.03
Price / Cash43.9712.1516.8035.97
Price / Book9.722.435.984.79
Net Income$25.57M$710.61M$600.74M$225.00M
7 Day Performance8.15%2.11%2.01%2.62%
1 Month Performance13.40%-1.10%1.92%3.81%
1 Year Performance212.35%32.76%7.06%20.10%

Vital Farms Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VITL
Vital Farms
3.6108 of 5 stars
$45.01
+4.3%
$41.67
-7.4%
+212.4%$1.97B$471.86M40.19290High Trading Volume
FRPT
Freshpet
3.0646 of 5 stars
$147.61
+2.2%
$163.36
+10.7%
+80.7%$7.16B$927.89M165.861,083
BRFS
BRF
3.6815 of 5 stars
$3.86
+0.3%
$10.70
+177.2%
+42.0%$4.18B$58.26B8.9896,667Short Interest ↑
NOMD
Nomad Foods
4.66 of 5 stars
$15.86
+1.6%
$22.67
+42.9%
-3.8%$2.58B$3.07B11.927,894Analyst Forecast
UTZ
Utz Brands
4.0662 of 5 stars
$13.87
+3.2%
$20.80
+50.0%
-11.7%$1.95B$1.42B-73.003,740Analyst Forecast
KLG
WK Kellogg
1.7334 of 5 stars
$15.45
-0.6%
$18.57
+20.2%
+25.0%$1.33B$2.72B19.813,150Analyst Forecast
OTLY
Oatly Group
2.0407 of 5 stars
$0.63
-2.9%
$1.27
+100.4%
-34.1%$376.08M$813.47M-0.921,910
AFRI
Forafric Global
0.0056 of 5 stars
$9.90
+0.5%
N/A-6.1%$266.10M$305.48M0.001Positive News
MAMA
Mama's Creations
3.0921 of 5 stars
$6.71
-0.1%
$10.67
+59.0%
+66.0%$252.21M$116.47M51.62N/ANews Coverage
Positive News
Gap Up
BYND
Beyond Meat
3.2842 of 5 stars
$3.65
+1.4%
$5.50
+50.7%
-44.3%$237.99M$323.47M-0.87880Short Interest ↑
BRLS
Borealis Foods
N/A$6.04
-1.8%
N/AN/A$129.13M$-1,618,598.000.00N/AShort Interest ↑
Positive News

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This page (NASDAQ:VITL) was last updated on 1/20/2025 by MarketBeat.com Staff
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