Zebra Technologies (ZBRA) Stock Forecast & Price Target

$393.04 +7.67 (+1.99%)

(As of 12/20/2024 05:40 PM ET)

Zebra Technologies - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Moderate Buy

Based on 12 Analyst Ratings

Sell
0

Hold
4

Buy
8

Based on 12 Wall Street analysts who have issued ratings for Zebra Technologies in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 12 analysts, 4 have given a hold rating, 7 have given a buy rating, and 1 has given a strong buy rating for ZBRA.

Consensus Price Target

$398.55
1.40% Upside

According to the 12 analysts' twelve-month price targets for Zebra Technologies, the average price target is $398.55. The highest price target for ZBRA is $445.00, while the lowest price target for ZBRA is $305.00. The average price target represents a forecasted upside of 1.40% from the current price of $393.04.

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ZBRA Analyst Ratings Over Time

Type	Current Forecast 12/22/23 to 12/21/24	1 Month Ago 11/22/23 to 11/21/24	3 Months Ago 9/23/23 to 9/22/24	1 Year Ago 12/22/22 to 12/22/23
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	7 Buy rating(s)	7 Buy rating(s)	7 Buy rating(s)	6 Buy rating(s)
Hold	4 Hold rating(s)	3 Hold rating(s)	4 Hold rating(s)	2 Hold rating(s)
Sell	0 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$398.55	$385.18	$349.64	$267.00
Forecasted Upside	1.40% Upside	-1.90% Downside	-4.67% Downside	-0.89% Downside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Hold

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ZBRA Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

ZBRA Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Zebra Technologies Stock vs. The Competition

Type	Zebra Technologies	Industrial Products Companies	S&P 500
Consensus Rating Score	2.75	2.60	2.51
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy
Predicted Upside	1.40% Upside	47.16% Upside	14.52% Upside
News Sentiment Rating	Positive News See Recent ZBRA News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
12/19/2024	Truist Financial 2 of 5 stars		Boost Target	Hold ➝ Hold	$383.00 ➝ $408.00	+5.36%
12/17/2024	Morgan Stanley 3 of 5 stars		Boost Target	Equal Weight ➝ Equal Weight	$400.00 ➝ $427.00	+4.43%
10/31/2024	Barclays 3 of 5 stars		Boost Target	Equal Weight ➝ Equal Weight	$347.00 ➝ $407.00	+6.71%
10/30/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$380.00 ➝ $425.00	+10.54%
10/30/2024	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$390.00 ➝ $445.00	+16.61%
10/30/2024	Needham & Company LLC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$394.00 ➝ $430.00	+11.78%
Get the Latest News and Ratings for ZBRA and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Zebra Technologies and its competitors with MarketBeat's FREE daily newsletter.
10/30/2024	Robert W. Baird Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$380.00 ➝ $415.00	+7.88%
8/2/2024	Stephens Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$380.00 ➝ $410.00	+26.98%
7/31/2024	Redburn Atlantic Subscribe to MarketBeat All Access for the recommendation accuracy rating	R. Radbourne Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Strong-Buy
7/23/2024	Vertical Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	K. Mccarthy Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Buy	$375.00	+14.83%
6/13/2024	BNP Paribas Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Buscaglia Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Underperform ➝ Neutral	$258.00 ➝ $305.00	+0.14%
4/8/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Peer Perform ➝ Outperform	$337.00	+16.05%
10/2/2023	KeyCorp Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Sector Weight ➝ Sector Weight
8/2/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform ➝ Outperform	$295.00 ➝ $275.00	+7.94%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 09:38 AM ET.

ZBRA Forecast - Frequently Asked Questions

: According to the research reports of 12 Wall Street equities research analysts, the average twelve-month stock price forecast for Zebra Technologies is $398.55, with a high forecast of $445.00 and a low forecast of $305.00.
: 12 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Zebra Technologies in the last year. There are currently 4 hold ratings, 7 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" ZBRA shares.
: According to analysts, Zebra Technologies's stock has a predicted upside of 1.40% based on their 12-month stock forecasts.
: Over the previous 90 days, Zebra Technologies's stock had 1 upgrade by analysts.
: Zebra Technologies has been rated by research analysts at Barclays, Morgan Stanley, Needham & Company LLC, Robert W. Baird, TD Cowen, Truist Financial, and UBS Group in the past 90 days.
: Analysts like Zebra Technologies more than other "industrial products" companies. The consensus rating score for Zebra Technologies is 2.75 while the average consensus rating score for "industrial products" companies is 2.60. Learn more on how ZBRA compares to other companies.

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This page (NASDAQ:ZBRA) was last updated on 12/21/2024 by MarketBeat.com Staff

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Zebra Technologies (ZBRA) Stock Forecast & Price Target