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Zebra Technologies (ZBRA) Stock Forecast & Price Target

Zebra Technologies logo
$393.04 +7.67 (+1.99%)
(As of 12/20/2024 05:40 PM ET)

Zebra Technologies - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
4
Buy
8

Based on 12 Wall Street analysts who have issued ratings for Zebra Technologies in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 12 analysts, 4 have given a hold rating, 7 have given a buy rating, and 1 has given a strong buy rating for ZBRA.

Consensus Price Target

$398.55
1.40% Upside
According to the 12 analysts' twelve-month price targets for Zebra Technologies, the average price target is $398.55. The highest price target for ZBRA is $445.00, while the lowest price target for ZBRA is $305.00. The average price target represents a forecasted upside of 1.40% from the current price of $393.04.
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ZBRA Analyst Ratings Over Time

TypeCurrent Forecast
12/23/23 to 12/22/24
1 Month Ago
11/23/23 to 11/22/24
3 Months Ago
9/24/23 to 9/23/24
1 Year Ago
12/23/22 to 12/23/23
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
7 Buy rating(s)
7 Buy rating(s)
7 Buy rating(s)
6 Buy rating(s)
Hold
4 Hold rating(s)
3 Hold rating(s)
4 Hold rating(s)
2 Hold rating(s)
Sell
0 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$398.55$385.18$349.64$267.00
Forecasted Upside1.40% Upside-3.02% Downside-3.52% Downside-0.89% Downside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Hold

ZBRA Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ZBRA Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Zebra Technologies Stock vs. The Competition

TypeZebra TechnologiesIndustrial Products CompaniesS&P 500
Consensus Rating Score
2.75
2.60
2.51
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside1.40% Upside47.17% Upside14.53% Upside
News Sentiment Rating
Positive News

See Recent ZBRA News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
12/19/2024Truist Financial
2 of 5 stars
 Boost TargetHold ➝ Hold$383.00 ➝ $408.00+5.36%
12/17/2024Morgan Stanley
3 of 5 stars
 Boost TargetEqual Weight ➝ Equal Weight$400.00 ➝ $427.00+4.43%
10/31/2024Barclays
3 of 5 stars
 Boost TargetEqual Weight ➝ Equal Weight$347.00 ➝ $407.00+6.71%
10/30/2024TD Cowen
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 Boost TargetBuy ➝ Buy$380.00 ➝ $425.00+10.54%
10/30/2024UBS Group
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 Boost TargetBuy ➝ Buy$390.00 ➝ $445.00+16.61%
10/30/2024Needham & Company LLC
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 Boost TargetBuy ➝ Buy$394.00 ➝ $430.00+11.78%
10/30/2024Robert W. Baird
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 Boost TargetOutperform ➝ Outperform$380.00 ➝ $415.00+7.88%
8/2/2024Stephens
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 Boost TargetOverweight ➝ Overweight$380.00 ➝ $410.00+26.98%
7/31/2024Redburn Atlantic
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R. Radbourne
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UpgradeStrong-Buy
7/23/2024Vertical Research
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K. Mccarthy
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Initiated CoverageBuy$375.00+14.83%
6/13/2024BNP Paribas
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A. Buscaglia
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UpgradeUnderperform ➝ Neutral$258.00 ➝ $305.00+0.14%
4/8/2024Wolfe Research
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 UpgradePeer Perform ➝ Outperform$337.00+16.05%
10/2/2023KeyCorp
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 Initiated CoverageSector Weight ➝ Sector Weight
8/2/2023Credit Suisse Group
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 Lower TargetOutperform ➝ Outperform$295.00 ➝ $275.00+7.94%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 08:08 PM ET.


ZBRA Forecast - Frequently Asked Questions

According to the research reports of 12 Wall Street equities research analysts, the average twelve-month stock price forecast for Zebra Technologies is $398.55, with a high forecast of $445.00 and a low forecast of $305.00.

12 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Zebra Technologies in the last twelve months. There are currently 4 hold ratings, 7 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" ZBRA shares.

According to analysts, Zebra Technologies's stock has a predicted upside of 1.40% based on their 12-month stock forecasts.

Over the previous 90 days, Zebra Technologies's stock had 1 upgrade by analysts.

Zebra Technologies has been rated by research analysts at Barclays, Morgan Stanley, Needham & Company LLC, Robert W. Baird, TD Cowen, Truist Financial, and UBS Group in the past 90 days.

Analysts like Zebra Technologies more than other "industrial products" companies. The consensus rating score for Zebra Technologies is 2.75 while the average consensus rating score for "industrial products" companies is 2.60. Learn more on how ZBRA compares to other companies.


This page (NASDAQ:ZBRA) was last updated on 12/22/2024 by MarketBeat.com Staff
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