BARK (BARK) Competitors

BARK (NYSE:BARK) and Krispy Kreme (NASDAQ:DNUT) are both small-cap retail/wholesale companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, valuation, profitability, media sentiment, community ranking, earnings, analyst recommendations and dividends.

Does the media refer more to BARK or DNUT?

In the previous week, BARK had 5 more articles in the media than Krispy Kreme. MarketBeat recorded 10 mentions for BARK and 5 mentions for Krispy Kreme. BARK's average media sentiment score of 0.62 beat Krispy Kreme's score of 0.58 indicating that BARK is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
BARK	2 Very Positive mention(s)	4 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Krispy Kreme	0 Very Positive mention(s)	3 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders and institutionals hold more shares of BARK or DNUT?

28.8% of BARK shares are held by institutional investors. Comparatively, 81.7% of Krispy Kreme shares are held by institutional investors. 14.8% of BARK shares are held by insiders. Comparatively, 5.3% of Krispy Kreme shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Which has stronger valuation & earnings, BARK or DNUT?

BARK has higher earnings, but lower revenue than Krispy Kreme. BARK is trading at a lower price-to-earnings ratio than Krispy Kreme, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
BARK	$490.26M	0.50	-$37.01M	-$0.19	-7.45
Krispy Kreme	$1.67B	0.56	-$37.92M	$0.02	274.50

Which has more risk & volatility, BARK or DNUT?

BARK has a beta of 1.95, meaning that its share price is 95% more volatile than the S&P 500. Comparatively, Krispy Kreme has a beta of 1.4, meaning that its share price is 40% more volatile than the S&P 500.

Does the MarketBeat Community believe in BARK or DNUT?

Krispy Kreme received 19 more outperform votes than BARK when rated by MarketBeat users. Likewise, 42.17% of users gave Krispy Kreme an outperform vote while only 36.36% of users gave BARK an outperform vote.

Company	Underperform	Outperform
BARK	Outperform Votes 16 36.36%	Underperform Votes 28 63.64%
Krispy Kreme	Outperform Votes 35 42.17%	Underperform Votes 48 57.83%

Is BARK or DNUT more profitable?

Krispy Kreme has a net margin of 1.64% compared to BARK's net margin of -6.47%. Krispy Kreme's return on equity of 0.53% beat BARK's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
BARK	-6.47%	-15.34%	-6.55%
Krispy Kreme	1.64%	0.53%	0.21%

Do analysts rate BARK or DNUT?

BARK presently has a consensus target price of $2.67, suggesting a potential upside of 88.46%. Krispy Kreme has a consensus target price of $12.29, suggesting a potential upside of 123.78%. Given Krispy Kreme's stronger consensus rating and higher possible upside, analysts clearly believe Krispy Kreme is more favorable than BARK.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
BARK	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
Krispy Kreme	1 Sell rating(s)	1 Hold rating(s)	5 Buy rating(s)	1 Strong Buy rating(s)	2.75

Summary

Krispy Kreme beats BARK on 14 of the 19 factors compared between the two stocks.