Coursera (COUR) Competitors

Zeta Global (NYSE:ZETA) and Coursera (NYSE:COUR) are both business services companies, but which is the better investment? We will compare the two companies based on the strength of their profitability, earnings, risk, analyst recommendations, institutional ownership, dividends, media sentiment, valuation and community ranking.

Does the MarketBeat Community prefer ZETA or COUR?

Coursera received 21 more outperform votes than Zeta Global when rated by MarketBeat users. Likewise, 69.87% of users gave Coursera an outperform vote while only 67.69% of users gave Zeta Global an outperform vote.

Company	Underperform	Outperform
Zeta Global	Outperform Votes 88 67.69%	Underperform Votes 42 32.31%
Coursera	Outperform Votes 109 69.87%	Underperform Votes 47 30.13%

Which has preferable valuation & earnings, ZETA or COUR?

Coursera has lower revenue, but higher earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Coursera, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Zeta Global	$901.40M	5.46	-$187.48M	-$0.70	-29.59
Coursera	$694.67M	1.83	-$79.53M	-$0.52	-15.45

Is ZETA or COUR more profitable?

Coursera has a net margin of -11.45% compared to Zeta Global's net margin of -13.35%. Coursera's return on equity of -9.42% beat Zeta Global's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Zeta Global	-13.35%	-45.22%	-18.84%
Coursera	-11.45%	-9.42%	-6.15%

Does the media refer more to ZETA or COUR?

In the previous week, Zeta Global and Zeta Global both had 9 articles in the media. Coursera's average media sentiment score of 0.87 beat Zeta Global's score of 0.52 indicating that Coursera is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Zeta Global	4 Very Positive mention(s)	0 Positive mention(s)	5 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Coursera	4 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do analysts rate ZETA or COUR?

Zeta Global presently has a consensus price target of $37.43, indicating a potential upside of 80.72%. Coursera has a consensus price target of $10.13, indicating a potential upside of 26.13%. Given Zeta Global's stronger consensus rating and higher possible upside, equities research analysts plainly believe Zeta Global is more favorable than Coursera.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Zeta Global	0 Sell rating(s)	4 Hold rating(s)	11 Buy rating(s)	1 Strong Buy rating(s)	2.81
Coursera	1 Sell rating(s)	4 Hold rating(s)	8 Buy rating(s)	0 Strong Buy rating(s)	2.54

Which has more risk & volatility, ZETA or COUR?

Zeta Global has a beta of 1.17, suggesting that its share price is 17% more volatile than the S&P 500. Comparatively, Coursera has a beta of 1.42, suggesting that its share price is 42% more volatile than the S&P 500.

Do institutionals & insiders have more ownership in ZETA or COUR?

87.8% of Zeta Global shares are held by institutional investors. Comparatively, 89.6% of Coursera shares are held by institutional investors. 25.5% of Zeta Global shares are held by company insiders. Comparatively, 16.3% of Coursera shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Summary

Coursera beats Zeta Global on 11 of the 18 factors compared between the two stocks.