Salesforce (CRM) Stock Price, News & Analysis

Company Overview

Salesforce, Inc. (NYSE: CRM) develops cloud-based customer relationship management (CRM) software and enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, analytics, data integration and collaboration through subscription-based services.

The company’s product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Salesforce Platform, Data Cloud and Tableau. Salesforce also offers MuleSoft integration technology, Slack collaboration software and artificial intelligence capabilities through its Einstein platform. These products are designed to help businesses connect customer information, automate workflows and use data to support customer engagement and decision-making.

Founded in 1999, Salesforce is headquartered in San Francisco, California, and serves businesses and other organizations in markets around the world. Marc Benioff, one of the company’s co-founders, serves as chair and chief executive officer. Salesforce has expanded beyond its original CRM software offering through product development and acquisitions, including Tableau, MuleSoft and Slack.

Key Stats

• Today's Range: $230.75 to $239.45
• 50-Day Range: $156.97 to $264.13
• 52-Week Range: $146.32 to $269.11
• Volume: 4.02 million shs
• Average Volume: 13.89 million shs
• Market Capitalization: $193.41 billion
• P/E Ratio: 21.38
• Dividend Yield: 0.75%
• Price Target: $275.14
• Consensus Rating: Moderate Buy

Salesforce Stock Analysis - MarketRank™

Salesforce scored higher than 84% of companies evaluated by MarketBeat, and ranked 113th out of 595 stocks in the technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.8 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Salesforce has received a consensus rating of Moderate Buy. The company's average rating score is 2.66, and is based on 3 strong buy ratings, 30 buy ratings, 14 hold ratings, and 3 sell ratings.

Upside Potential

Salesforce has a consensus price target of $275.14, representing about 18.4% upside from its current price of $232.48.

Amount of Analyst Coverage

Salesforce has been the subject of 35 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: -11.47%

Earnings Growth

Earnings for Salesforce are expected to decrease by -11.47% in the coming year, from $12.82 to $11.35 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Salesforce is 21.23, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.74.

Price to Earnings Ratio vs. Sector

The P/E ratio of Salesforce is 21.23, which means that it is trading at a less expensive P/E ratio than the Technology sector average P/E ratio of about 79.86.

Price to Earnings Growth Ratio

Salesforce has a PEG Ratio of 1.03. PEG Ratios around 1 indicate that a company is correctly valued.

Price to Book Value per Share Ratio

Salesforce has a P/B Ratio of 4.99. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

4.07% of the float of Salesforce has been sold short.

Short Interest Ratio / Days to Cover

Salesforce has a short interest ratio ("days to cover") of 2.47, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Salesforce has recently increased by 10.74%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

Salesforce has a dividend yield of 0.78%, which is in the bottom 25% of all stocks that pay dividends.

Dividend Growth

Salesforce has only been increasing its dividend for 1 years.

Dividend Coverage

The dividend payout ratio of Salesforce is 16.04%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Salesforce will have a dividend payout ratio of 15.51% next year. This indicates that Salesforce will be able to sustain or increase its dividend.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: 0.40

News Sentiment

Salesforce has a news sentiment score of 0.40. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.66 average news sentiment score of Technology companies.

News Coverage This Week

MarketBeat has tracked 30 news articles for Salesforce this week, compared to 10 articles on an average week.

Search Interest

Only 99 people have searched for CRM on MarketBeat in the last 30 days. This is a decrease of -47% compared to the previous 30 days.

MarketBeat Follows

50 people have added Salesforce to their MarketBeat watchlist in the last 30 days. This is an increase of 47% compared to the previous 30 days.

Company Ownership

• Score: 1.6 / 5
• Insider Trading: Balanced

Insider Buying vs. Insider Selling

In the past three months, Salesforce insiders have sold just slightly more of their company's stock than they have bought. Specifically, they have bought $999,442.00 in company stock and sold $1,172,745.00 in company stock. It is common for insiders to sell company stock at intervals simply to diversify their holdings.

Percentage Held by Insiders

3.50% of the stock of Salesforce is held by insiders.

Percentage Held by Institutions

80.43% of the stock of Salesforce is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/26/2026
• Record date for 10/8 Dividend: 9/17/2026
• Ex-Dividend for 10/8 Dividend: 9/17/2026
• Today: 10/01/2026
• Dividend Payable: 10/08/2026
• Next Earnings (Estimated): 12/02/2026
• Fiscal Year End: 1/31/2027

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Technology
• Industry: Software
• Sub-Industry: Application Software
• Current Symbol: NYSE:CRM
• CIK: 1108524
• Web: www.salesforce.com
• Phone: (415) 901-7000
• Fax: 415-901-7040
• Employees: 83,334
• Year Founded: 1999

Price Target and Rating

• Average Price Target for Salesforce: $275.14
• High Price Target: $400.00
• Low Price Target: $160.00
• Potential Upside/Downside: +18.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.66
• Research Coverage: 50 Analysts

Profitability

• EPS (Trailing Twelve Months): $10.97
• Trailing P/E Ratio: 21.21
• Forward P/E Ratio: 18.17
• P/E Growth: 1.03
• Net Income: $7.46 billion
• Net Margins: 21.99%
• Pretax Margin: 28.25%
• Return on Equity: 24.90%
• Return on Assets: 11.27%

Debt

• Debt-to-Equity Ratio: 1.02
• Current Ratio: 0.84
• Quick Ratio: 0.84

Sales & Book Value

• Annual Sales: $41.53 billion
• Price / Sales: 4.62
• Cash Flow: $16.91 per share
• Price / Cash Flow: 13.77
• Book Value: $46.63 per share
• Price / Book: 4.99

Miscellaneous

• Outstanding Shares: 823,000,000
• Free Float: 794,195,000
• Market Cap: $191.67 billion
• Optionable: Optionable
• Beta: 1.20