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Salesforce (CRM) Competitors

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$256.07 +1.07 (+0.42%)
As of 09:58 AM Eastern
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CRM vs. INTU, ADBE, MSTR, CDNS, SNPS, WDAY, ADSK, FICO, ANSS, and TYL

Should you be buying Salesforce stock or one of its competitors? The main competitors of Salesforce include Intuit (INTU), Adobe (ADBE), Strategy (MSTR), Cadence Design Systems (CDNS), Synopsys (SNPS), Workday (WDAY), Autodesk (ADSK), Fair Isaac (FICO), ANSYS (ANSS), and Tyler Technologies (TYL). These companies are all part of the "application software" industry.

Salesforce vs.

Salesforce (NYSE:CRM) and Intuit (NASDAQ:INTU) are both large-cap computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their risk, earnings, profitability, dividends, community ranking, analyst recommendations, valuation, media sentiment and institutional ownership.

Salesforce currently has a consensus price target of $361.42, indicating a potential upside of 41.14%. Intuit has a consensus price target of $713.56, indicating a potential upside of 20.38%. Given Salesforce's stronger consensus rating and higher possible upside, equities research analysts plainly believe Salesforce is more favorable than Intuit.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Salesforce
1 Sell rating(s)
5 Hold rating(s)
31 Buy rating(s)
5 Strong Buy rating(s)
2.95
Intuit
1 Sell rating(s)
4 Hold rating(s)
15 Buy rating(s)
0 Strong Buy rating(s)
2.70

Salesforce has higher revenue and earnings than Intuit. Salesforce is trading at a lower price-to-earnings ratio than Intuit, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Salesforce$37.90B6.49$4.14B$6.3640.26
Intuit$17.17B9.65$2.96B$10.7255.29

Salesforce has a beta of 1.38, indicating that its stock price is 38% more volatile than the S&P 500. Comparatively, Intuit has a beta of 1.25, indicating that its stock price is 25% more volatile than the S&P 500.

Salesforce pays an annual dividend of $1.66 per share and has a dividend yield of 0.6%. Intuit pays an annual dividend of $4.16 per share and has a dividend yield of 0.7%. Salesforce pays out 26.1% of its earnings in the form of a dividend. Intuit pays out 38.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Intuit has increased its dividend for 13 consecutive years. Intuit is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Salesforce received 2148 more outperform votes than Intuit when rated by MarketBeat users. Likewise, 82.32% of users gave Salesforce an outperform vote while only 68.68% of users gave Intuit an outperform vote.

CompanyUnderperformOutperform
SalesforceOutperform Votes
3260
82.32%
Underperform Votes
700
17.68%
IntuitOutperform Votes
1112
68.68%
Underperform Votes
507
31.32%

80.4% of Salesforce shares are held by institutional investors. Comparatively, 83.7% of Intuit shares are held by institutional investors. 3.2% of Salesforce shares are held by company insiders. Comparatively, 2.7% of Intuit shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Intuit has a net margin of 17.59% compared to Salesforce's net margin of 15.96%. Intuit's return on equity of 18.25% beat Salesforce's return on equity.

Company Net Margins Return on Equity Return on Assets
Salesforce15.96% 12.34% 7.65%
Intuit 17.59%18.25%10.42%

In the previous week, Salesforce had 16 more articles in the media than Intuit. MarketBeat recorded 67 mentions for Salesforce and 51 mentions for Intuit. Salesforce's average media sentiment score of 1.30 beat Intuit's score of 1.22 indicating that Salesforce is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Salesforce
47 Very Positive mention(s)
8 Positive mention(s)
11 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Intuit
38 Very Positive mention(s)
0 Positive mention(s)
9 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Salesforce beats Intuit on 13 of the 22 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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CRM vs. The Competition

MetricSalesforcePrepackaged software IndustryComputer SectorNYSE Exchange
Market Cap$246.45B$22.54B$22.15B$18.30B
Dividend Yield0.65%2.09%3.01%4.25%
P/E Ratio42.18103.9439.0930.73
Price / Sales6.4916.612,066.3425.98
Price / Cash26.0086.0634.7217.54
Price / Book4.167.765.684.25
Net Income$4.14B$438.39M$738.69M$1.02B
7 Day Performance4.88%3.35%2.78%3.01%
1 Month Performance-8.47%-6.29%-6.44%-7.85%
1 Year Performance-13.00%2.90%53,058.49%-1.30%

Salesforce Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CRM
Salesforce
4.8635 of 5 stars
$256.07
+0.4%
$361.42
+41.1%
-13.4%$246.45B$37.90B42.1872,682Positive News
INTU
Intuit
4.7864 of 5 stars
$552.90
-1.5%
$718.00
+29.9%
-5.5%$154.57B$17.17B53.6818,800Analyst Forecast
Positive News
ADBE
Adobe
4.7767 of 5 stars
$335.63
-3.9%
$531.54
+58.4%
-25.7%$143.00B$22.04B27.0630,709Analyst Forecast
Positive News
MSTR
Strategy
4.169 of 5 stars
$260.84
-11.2%
$508.09
+94.8%
+102.7%$67.14B$463.46M-46.312,150Gap Up
CDNS
Cadence Design Systems
4.7066 of 5 stars
$231.66
-0.5%
$324.83
+40.2%
-15.2%$63.42B$4.64B59.8911,200Positive News
SNPS
Synopsys
4.7871 of 5 stars
$379.96
-2.1%
$638.58
+68.1%
-24.4%$58.73B$6.07B26.1619,000Positive News
Gap Down
WDAY
Workday
4.8835 of 5 stars
$213.24
-1.8%
$300.18
+40.8%
-14.1%$56.72B$8.45B35.3617,700Positive News
ADSK
Autodesk
4.756 of 5 stars
$239.16
-2.6%
$336.29
+40.6%
+9.1%$50.88B$6.13B47.4014,100Analyst Forecast
FICO
Fair Isaac
4.6291 of 5 stars
$1,689.25
+0.9%
$2,080.46
+23.2%
+61.2%$41.16B$1.78B77.373,400Analyst Forecast
Positive News
ANSS
ANSYS
3.5958 of 5 stars
$282.32
-1.6%
$352.50
+24.9%
-11.3%$24.75B$2.54B43.105,600Positive News
TYL
Tyler Technologies
4.0681 of 5 stars
$531.50
-1.3%
$676.25
+27.2%
+37.5%$23.00B$2.14B88.047,200Analyst Downgrade
Positive News
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This page (NYSE:CRM) was last updated on 4/14/2025 by MarketBeat.com Staff
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