K vs. RCI, WBD, LYV, ONON, RBLX, EDR, TTWO, TKO, WMG, and CCL
Should you be buying Kellanova stock or one of its competitors? The main competitors of Kellanova include Rogers Communications (RCI), Warner Bros. Discovery (WBD), Live Nation Entertainment (LYV), ON (ONON), Roblox (RBLX), Endeavor Group (EDR), Take-Two Interactive Software (TTWO), TKO Group (TKO), Warner Music Group (WMG), and Carnival Co. & (CCL). These companies are all part of the "consumer discretionary" sector.
Kellanova (NYSE:K) and Rogers Communications (NYSE:RCI) are both large-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, institutional ownership, community ranking, dividends, profitability, earnings, valuation and media sentiment.
Kellanova received 119 more outperform votes than Rogers Communications when rated by MarketBeat users. However, 56.82% of users gave Rogers Communications an outperform vote while only 52.18% of users gave Kellanova an outperform vote.
Kellanova pays an annual dividend of $2.24 per share and has a dividend yield of 3.6%. Rogers Communications pays an annual dividend of $1.47 per share and has a dividend yield of 3.7%. Kellanova pays out 83.9% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Rogers Communications pays out 183.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.
Kellanova has a beta of 0.39, suggesting that its stock price is 61% less volatile than the S&P 500. Comparatively, Rogers Communications has a beta of 0.63, suggesting that its stock price is 37% less volatile than the S&P 500.
Kellanova currently has a consensus target price of $61.85, indicating a potential upside of 0.46%. Rogers Communications has a consensus target price of $46.00, indicating a potential upside of 15.37%. Given Rogers Communications' stronger consensus rating and higher possible upside, analysts clearly believe Rogers Communications is more favorable than Kellanova.
Kellanova has a net margin of 6.41% compared to Rogers Communications' net margin of 2.90%. Kellanova's return on equity of 37.07% beat Rogers Communications' return on equity.
83.9% of Kellanova shares are owned by institutional investors. Comparatively, 45.5% of Rogers Communications shares are owned by institutional investors. 1.8% of Kellanova shares are owned by company insiders. Comparatively, 29.0% of Rogers Communications shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Kellanova has higher earnings, but lower revenue than Rogers Communications. Kellanova is trading at a lower price-to-earnings ratio than Rogers Communications, indicating that it is currently the more affordable of the two stocks.
In the previous week, Kellanova had 12 more articles in the media than Rogers Communications. MarketBeat recorded 21 mentions for Kellanova and 9 mentions for Rogers Communications. Rogers Communications' average media sentiment score of 1.51 beat Kellanova's score of 0.61 indicating that Rogers Communications is being referred to more favorably in the news media.
Summary
Kellanova and Rogers Communications tied by winning 10 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding K and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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