KLG vs. FRPT, BRFS, NOMD, UTZ, VITL, WYHG, OTLY, MAMA, BYND, and AFRI
Should you be buying WK Kellogg stock or one of its competitors? The main competitors of WK Kellogg include Freshpet (FRPT), BRF (BRFS), Nomad Foods (NOMD), Utz Brands (UTZ), Vital Farms (VITL), Wing Yip Food Holdings Group Limited (Uplisting) (WYHG), Oatly Group (OTLY), Mama's Creations (MAMA), Beyond Meat (BYND), and Forafric Global (AFRI). These companies are all part of the "food products" industry.
WK Kellogg vs.
WK Kellogg (NYSE:KLG) and Freshpet (NASDAQ:FRPT) are both consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their community ranking, profitability, earnings, valuation, media sentiment, analyst recommendations, risk, institutional ownership and dividends.
WK Kellogg has higher revenue and earnings than Freshpet. WK Kellogg is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks.
In the previous week, Freshpet had 31 more articles in the media than WK Kellogg. MarketBeat recorded 35 mentions for Freshpet and 4 mentions for WK Kellogg. WK Kellogg's average media sentiment score of 0.67 beat Freshpet's score of 0.38 indicating that WK Kellogg is being referred to more favorably in the media.
WK Kellogg currently has a consensus target price of $17.88, suggesting a potential downside of 10.60%. Freshpet has a consensus target price of $161.93, suggesting a potential upside of 61.52%. Given Freshpet's stronger consensus rating and higher probable upside, analysts clearly believe Freshpet is more favorable than WK Kellogg.
Freshpet received 498 more outperform votes than WK Kellogg when rated by MarketBeat users. Likewise, 62.96% of users gave Freshpet an outperform vote while only 0.00% of users gave WK Kellogg an outperform vote.
Freshpet has a net margin of 4.75% compared to WK Kellogg's net margin of 2.66%. WK Kellogg's return on equity of 39.81% beat Freshpet's return on equity.
95.7% of WK Kellogg shares are owned by institutional investors. 0.9% of WK Kellogg shares are owned by company insiders. Comparatively, 3.7% of Freshpet shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
WK Kellogg has a beta of 0.7, suggesting that its stock price is 30% less volatile than the S&P 500. Comparatively, Freshpet has a beta of 1.42, suggesting that its stock price is 42% more volatile than the S&P 500.
Summary
Freshpet beats WK Kellogg on 12 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:KLG) was last updated on 2/22/2025 by MarketBeat.com Staff
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