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Kroger (KR) Stock Forecast & Price Target

Kroger logo
$65.03 +0.64 (+0.99%)
Closing price 02/21/2025 03:59 PM Eastern
Extended Trading
$65.20 +0.17 (+0.27%)
As of 02/21/2025 07:57 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

Kroger - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
7
Buy
10

Based on 17 Wall Street analysts who have issued ratings for Kroger in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 17 analysts, 7 have given a hold rating, 9 have given a buy rating, and 1 has given a strong buy rating for KR.

Consensus Price Target

$67.19
3.33% Upside
According to the 17 analysts' twelve-month price targets for Kroger, the average price target is $67.19. The highest price target for KR is $75.00, while the lowest price target for KR is $55.00. The average price target represents a forecasted upside of 3.33% from the current price of $65.03.
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KR Analyst Ratings Over Time

TypeCurrent Forecast
2/23/24 to 2/22/25
1 Month Ago
1/24/24 to 1/23/25
3 Months Ago
11/25/23 to 11/24/24
1 Year Ago
2/23/23 to 2/23/24
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
9 Buy rating(s)
8 Buy rating(s)
7 Buy rating(s)
3 Buy rating(s)
Hold
7 Hold rating(s)
6 Hold rating(s)
4 Hold rating(s)
5 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$67.19$66.14$60.09$53.30
Forecasted Upside3.33% Upside13.00% Upside1.47% Upside10.56% Upside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Hold

KR Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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KR Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Kroger Stock vs. The Competition

TypeKrogerRetail/Wholesale CompaniesS&P 500
Consensus Rating Score
2.65
2.51
2.53
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside3.33% Upside34.00% Upside14.35% Upside
News Sentiment Rating
Positive News

See Recent KR News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
2/13/2025Telsey Advisory Group
3 of 5 stars
Joseph Feldman
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Boost TargetOutperform ➝ Outperform$70.00 ➝ $73.00+10.91%
2/7/2025Guggenheim
2 of 5 stars
John Heinbockel
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Boost TargetBuy ➝ Buy$68.00 ➝ $71.00+8.92%
2/6/2025Evercore ISI
2 of 5 stars
Michael Montani
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Boost TargetOutperform ➝ Outperform$70.00 ➝ $75.00+15.42%
2/4/2025The Goldman Sachs Group
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Leah Jordan
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Reiterated RatingBuy$70.00+10.54%
1/24/2025Citigroup
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Paul Lejuez
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Reiterated RatingNeutral$61.00+4.21%
1/21/2025Morgan Stanley
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Simeon Gutman
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Boost TargetEqual Weight ➝ Equal Weight$62.00 ➝ $65.00+10.21%
1/6/2025JPMorgan Chase & Co.
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 Boost TargetOverweight ➝ Overweight$69.00 ➝ $71.00+15.52%
12/20/2024Bank of America
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 Boost TargetBuy ➝ Buy$70.00 ➝ $75.00+19.75%
12/12/2024BMO Capital Markets
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K. Bania
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Boost TargetMarket Perform ➝ Market Perform$60.00 ➝ $63.00+0.08%
12/12/2024UBS Group
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 Boost TargetNeutral ➝ Neutral$63.00 ➝ $66.00+4.85%
12/12/2024Wells Fargo & Company
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 Boost TargetOverweight ➝ Overweight$70.00 ➝ $73.00+15.43%
12/6/2024Roth Mkm
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 Boost TargetNeutral ➝ Neutral$52.00 ➝ $56.00-6.70%
12/3/2024Jefferies Financial Group
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 UpgradeHold ➝ Buy$54.00 ➝ $73.00+21.34%
10/18/2024BNP Paribas
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R. Joyce
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Initiated CoverageNeutral$56.00-0.96%
9/23/2024Melius Research
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K. Short
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Initiated CoverageHold$55.00-1.56%
7/22/2024Argus
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C. Graja
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Boost TargetBuy ➝ Buy$70.00 ➝ $72.00+31.58%
6/21/2024Wolfe Research
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G. Badishkanian
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UpgradeStrong-Buy
12/1/2023Stephens
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 Lower TargetEqual Weight ➝ Equal Weight$52.00 ➝ $50.00+12.99%
9/22/2023HSBC
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 Initiated CoverageHold$52.00+13.81%
6/16/20233M
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 Reiterated RatingMaintains
6/16/2023Deutsche Bank Aktiengesellschaft
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 Lower Target$54.00 ➝ $50.00+9.00%
3/20/2023Northcoast Research
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 UpgradeNeutral ➝ Buy$60.00+28.26%
3/3/2023Roth Capital
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W. Kirk
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Reiterated RatingNeutral

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 09:02 AM ET.


Should I Buy Kroger Stock? KR Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, February 20, 2025. Please send any questions or comments about these Kroger pros and cons to contact@marketbeat.com.

Kroger
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in The Kroger Co.:

  • The Kroger Co. recently announced a stock buyback plan allowing for the repurchase of up to $7.50 billion in shares, indicating that the board believes the stock is undervalued. This can enhance shareholder value by reducing the number of shares outstanding.
  • The company reported earnings per share (EPS) of $0.98 for the latest quarter, surpassing the consensus estimate of $0.97, which reflects strong financial performance and effective management.
  • With a current stock price of $61.44, The Kroger Co. is positioned well within its 50-day moving average of $61.60, suggesting stability and potential for growth.
  • The Kroger Co. has a solid dividend yield of 1.96%, with a quarterly dividend of $0.32, which can provide a steady income stream for investors.
  • Institutional investors and hedge funds own 80.93% of the stock, indicating strong confidence from large investors in the company's future prospects.

Kroger
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in The Kroger Co. for these reasons:

  • The company's quarterly revenue was down 1.0% year-over-year, which may indicate challenges in maintaining sales growth in a competitive market.
  • The net margin of 1.85% suggests that the company has limited profitability, which could impact its ability to reinvest in growth initiatives.
  • Insider selling has been notable, with a total of 195,448 shares sold by insiders over the last three months, which may raise concerns about the confidence of those closest to the company.
  • The return on equity (ROE) of 27.73% is strong, but it also indicates that the company is heavily reliant on debt to finance its operations, which can be risky in volatile markets.
  • Analysts expect The Kroger Co. to post an EPS of 4.44 for the current year, which may not be sufficient to drive significant stock price appreciation if market expectations are not met.

KR Forecast - Frequently Asked Questions

According to the research reports of 17 Wall Street equities research analysts, the average twelve-month stock price forecast for Kroger is $67.19, with a high forecast of $75.00 and a low forecast of $55.00.

17 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Kroger in the last twelve months. There are currently 7 hold ratings, 9 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" KR shares.

According to analysts, Kroger's stock has a predicted upside of 3.33% based on their 12-month stock forecasts.

Over the previous 90 days, Kroger's stock had 1 upgrade and 1 downgrade by analysts.

Analysts like Kroger more than other "retail/wholesale" companies. The consensus rating score for Kroger is 2.65 while the average consensus rating score for "retail/wholesale" companies is 2.51. Learn more on how KR compares to other companies.


This page (NYSE:KR) was last updated on 2/22/2025 by MarketBeat.com Staff
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