Morgan Stanley (MS) Competitors $131.16 +0.13 (+0.10%) (As of 12:10 PM ET) Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends MS vs. GS, SCHW, RJF, LPLA, SF, EVR, LAZ, PIPR, BGC, and OPYShould you be buying Morgan Stanley stock or one of its competitors? The main competitors of Morgan Stanley include The Goldman Sachs Group (GS), Charles Schwab (SCHW), Raymond James (RJF), LPL Financial (LPLA), Stifel Financial (SF), Evercore (EVR), Lazard (LAZ), Piper Sandler Companies (PIPR), BGC Group (BGC), and Oppenheimer (OPY). These companies are all part of the "investment banking & brokerage" industry. Morgan Stanley vs. The Goldman Sachs Group Charles Schwab Raymond James LPL Financial Stifel Financial Evercore Lazard Piper Sandler Companies BGC Group Oppenheimer The Goldman Sachs Group (NYSE:GS) and Morgan Stanley (NYSE:MS) are both large-cap finance companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, community ranking, dividends, risk, institutional ownership, valuation, profitability, media sentiment and analyst recommendations. Does the MarketBeat Community favor GS or MS? The Goldman Sachs Group received 70 more outperform votes than Morgan Stanley when rated by MarketBeat users. However, 60.07% of users gave Morgan Stanley an outperform vote while only 60.05% of users gave The Goldman Sachs Group an outperform vote. CompanyUnderperformOutperformThe Goldman Sachs GroupOutperform Votes131760.05% Underperform Votes87639.95% Morgan StanleyOutperform Votes124760.07% Underperform Votes82939.93% Which has better valuation and earnings, GS or MS? Morgan Stanley has higher revenue and earnings than The Goldman Sachs Group. The Goldman Sachs Group is trading at a lower price-to-earnings ratio than Morgan Stanley, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioThe Goldman Sachs Group$50.96B3.71$8.52B$34.0817.66Morgan Stanley$54.61B3.87$9.09B$6.5719.94 Does the media refer more to GS or MS? In the previous week, The Goldman Sachs Group had 4 more articles in the media than Morgan Stanley. MarketBeat recorded 98 mentions for The Goldman Sachs Group and 94 mentions for Morgan Stanley. The Goldman Sachs Group's average media sentiment score of 0.64 beat Morgan Stanley's score of 0.42 indicating that The Goldman Sachs Group is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment The Goldman Sachs Group 42 Very Positive mention(s) 21 Positive mention(s) 24 Neutral mention(s) 4 Negative mention(s) 4 Very Negative mention(s) Positive Morgan Stanley 32 Very Positive mention(s) 8 Positive mention(s) 28 Neutral mention(s) 18 Negative mention(s) 6 Very Negative mention(s) Neutral Do institutionals and insiders believe in GS or MS? 71.2% of The Goldman Sachs Group shares are held by institutional investors. Comparatively, 84.2% of Morgan Stanley shares are held by institutional investors. 0.5% of The Goldman Sachs Group shares are held by insiders. Comparatively, 0.2% of Morgan Stanley shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Is GS or MS a better dividend stock? The Goldman Sachs Group pays an annual dividend of $12.00 per share and has a dividend yield of 2.0%. Morgan Stanley pays an annual dividend of $3.70 per share and has a dividend yield of 2.8%. The Goldman Sachs Group pays out 35.2% of its earnings in the form of a dividend. Morgan Stanley pays out 56.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. The Goldman Sachs Group has increased its dividend for 13 consecutive years and Morgan Stanley has increased its dividend for 11 consecutive years. Which has more volatility & risk, GS or MS? The Goldman Sachs Group has a beta of 1.35, indicating that its stock price is 35% more volatile than the S&P 500. Comparatively, Morgan Stanley has a beta of 1.34, indicating that its stock price is 34% more volatile than the S&P 500. Do analysts prefer GS or MS? The Goldman Sachs Group presently has a consensus target price of $550.63, suggesting a potential downside of 8.50%. Morgan Stanley has a consensus target price of $118.00, suggesting a potential downside of 9.94%. Given The Goldman Sachs Group's stronger consensus rating and higher possible upside, equities research analysts clearly believe The Goldman Sachs Group is more favorable than Morgan Stanley.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score The Goldman Sachs Group 0 Sell rating(s) 7 Hold rating(s) 13 Buy rating(s) 0 Strong Buy rating(s) 2.65Morgan Stanley 0 Sell rating(s) 11 Hold rating(s) 6 Buy rating(s) 0 Strong Buy rating(s) 2.35 Is GS or MS more profitable? Morgan Stanley has a net margin of 10.64% compared to The Goldman Sachs Group's net margin of 9.89%. Morgan Stanley's return on equity of 12.58% beat The Goldman Sachs Group's return on equity.Company Net Margins Return on Equity Return on Assets The Goldman Sachs Group9.89% 11.39% 0.72% Morgan Stanley 10.64%12.58%0.95% SummaryThe Goldman Sachs Group beats Morgan Stanley on 11 of the 21 factors compared between the two stocks. Ad Darwin2025 AI Stock Picks: 2 Hidden Gems Under $10/ShareThe AI sector continues to make waves as we move into 2025, and now is a prime opportunity to get involved—without stretching your budget! We’ve just uncovered 2 promising AI stocks trading for under $10/share, and they’re positioned for impressive growth in the coming months.👉[Click here to get your FREE report delivered instantly!] Get Morgan Stanley News Delivered to You Automatically Sign up to receive the latest news and ratings for MS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart MS vs. The Competition Export to ExcelMetricMorgan StanleySecurity brokers & dealers IndustryFinance SectorNYSE ExchangeMarket Cap$211.09B$31.03B$10.80B$20.36BDividend Yield2.82%2.07%10.09%3.45%P/E Ratio19.9418.2945.1544.57Price / Sales3.875.713,335.2320.33Price / Cash15.6522.4619.6522.41Price / Book2.222.784.064.76Net Income$9.09B$932.00M$1.02B$984.70M7 Day Performance-0.17%0.98%0.31%0.64%1 Month Performance12.14%10.73%5.60%6.66%1 Year Performance61.99%50.27%24.78%24.58% Morgan Stanley Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)MSMorgan Stanley4.7401 of 5 stars$131.16+0.1%$120.67-8.0%+62.0%$211.30B$96.19B19.9680,000Analyst ForecastGSThe Goldman Sachs Group4.9466 of 5 stars$603.91-0.3%$550.63-8.8%+72.7%$189.57B$50.96B17.7145,300Analyst ForecastShort Interest ↑SCHWCharles Schwab4.7331 of 5 stars$82.03-0.9%$75.56-7.9%+28.9%$145.99B$18.84B32.3333,000Positive NewsRJFRaymond James4.5058 of 5 stars$167.69-0.9%$140.91-16.0%+54.7%$34.22B$12.64B17.2118,000Positive NewsLPLALPL Financial4.5781 of 5 stars$325.080.0%$290.83-10.5%+45.9%$24.34B$11.52B24.518,400News CoveragePositive NewsSFStifel Financial4.6592 of 5 stars$115.41+0.0%$103.17-10.6%+82.3%$11.81B$4.35B20.909,000Positive NewsEVREvercore4.4184 of 5 stars$307.840.0%$270.40-12.2%+103.8%$11.72B$2.43B39.532,195LAZLazard4.4193 of 5 stars$57.80-0.5%$53.00-8.3%+88.9%$6.52B$2.52B23.143,291PIPRPiper Sandler Companies3.0797 of 5 stars$345.29+0.7%$193.00-44.1%+116.8%$6.14B$1.35B36.941,725News CoveragePositive NewsBGCBGC Group2.5962 of 5 stars$9.72-0.2%N/A+117.4%$4.66B$2.15B38.963,895OPYOppenheimer2.8756 of 5 stars$64.71+4.9%N/A+62.7%$668.52M$1.37B9.712,942News Coverage Related Companies and Tools Related Companies GS Alternatives SCHW Alternatives RJF Alternatives LPLA Alternatives SF Alternatives EVR Alternatives LAZ Alternatives PIPR Alternatives BGC Alternatives OPY Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:MS) was last updated on 12/3/2024 by MarketBeat.com Staff From Our PartnersTim Sykes’ Urgent Trade Alert: “Make this move now”WARNING: 80 Wall Street banks are gearing up for MASSIVE D.C. shock This $2 trillion D.C. shock is NOT abou...Timothy Sykes | SponsoredMusk’s new company could top a trillion?The investment legend who predicted the rise of Bitcoin, Facebook and streaming services like Netflix… Just...Paradigm Press | SponsoredYour bank is lying to you.You might think you have your money in a high-yield savings account, but do you really? 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