Philip Morris International (PM) Competitors $157.52 +3.63 (+2.36%) As of 04/14/2025 03:59 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock PM vs. MO, UVV, BTI, RLX, ISPR, XXII, HPCO, PG, KO, and PEPShould you be buying Philip Morris International stock or one of its competitors? The main competitors of Philip Morris International include Altria Group (MO), Universal (UVV), British American Tobacco (BTI), RLX Technology (RLX), Ispire Technology (ISPR), 22nd Century Group (XXII), Hempacco (HPCO), Procter & Gamble (PG), Coca-Cola (KO), and PepsiCo (PEP). Philip Morris International vs. Altria Group Universal British American Tobacco RLX Technology Ispire Technology 22nd Century Group Hempacco Procter & Gamble Coca-Cola PepsiCo Philip Morris International (NYSE:PM) and Altria Group (NYSE:MO) are both large-cap consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, dividends, risk, analyst recommendations, community ranking, profitability, institutional ownership, valuation and earnings. Is PM or MO more profitable? Altria Group has a net margin of 46.90% compared to Philip Morris International's net margin of 7.89%. Philip Morris International's return on equity of -120.08% beat Altria Group's return on equity.Company Net Margins Return on Equity Return on Assets Philip Morris International7.89% -120.08% 15.76% Altria Group 46.90%-258.72%25.16% Does the MarketBeat Community believe in PM or MO? Altria Group received 44 more outperform votes than Philip Morris International when rated by MarketBeat users. Likewise, 68.54% of users gave Altria Group an outperform vote while only 57.84% of users gave Philip Morris International an outperform vote. CompanyUnderperformOutperformPhilip Morris InternationalOutperform Votes80857.84% Underperform Votes58942.16% Altria GroupOutperform Votes85268.54% Underperform Votes39131.46% Which has more risk & volatility, PM or MO? Philip Morris International has a beta of 0.46, indicating that its stock price is 54% less volatile than the S&P 500. Comparatively, Altria Group has a beta of 0.54, indicating that its stock price is 46% less volatile than the S&P 500. Is PM or MO a better dividend stock? Philip Morris International pays an annual dividend of $5.40 per share and has a dividend yield of 3.4%. Altria Group pays an annual dividend of $4.08 per share and has a dividend yield of 7.1%. Philip Morris International pays out 119.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Altria Group pays out 62.3% of its earnings in the form of a dividend. Philip Morris International has increased its dividend for 17 consecutive years and Altria Group has increased its dividend for 56 consecutive years. Altria Group is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Do institutionals and insiders believe in PM or MO? 78.6% of Philip Morris International shares are held by institutional investors. Comparatively, 57.4% of Altria Group shares are held by institutional investors. 0.1% of Philip Morris International shares are held by insiders. Comparatively, 0.1% of Altria Group shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth. Which has stronger valuation & earnings, PM or MO? Altria Group has lower revenue, but higher earnings than Philip Morris International. Altria Group is trading at a lower price-to-earnings ratio than Philip Morris International, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPhilip Morris International$37.88B6.47$7.06B$4.5134.93Altria Group$20.44B4.73$11.26B$6.558.73 Do analysts recommend PM or MO? Philip Morris International currently has a consensus price target of $145.44, indicating a potential downside of 7.67%. Altria Group has a consensus price target of $54.00, indicating a potential downside of 5.58%. Given Altria Group's higher probable upside, analysts clearly believe Altria Group is more favorable than Philip Morris International.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Philip Morris International 1 Sell rating(s) 0 Hold rating(s) 9 Buy rating(s) 0 Strong Buy rating(s) 2.80Altria Group 2 Sell rating(s) 4 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.00 Does the media prefer PM or MO? In the previous week, Philip Morris International had 13 more articles in the media than Altria Group. MarketBeat recorded 58 mentions for Philip Morris International and 45 mentions for Altria Group. Philip Morris International's average media sentiment score of 1.35 beat Altria Group's score of 1.14 indicating that Philip Morris International is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Philip Morris International 45 Very Positive mention(s) 2 Positive mention(s) 8 Neutral mention(s) 1 Negative mention(s) 1 Very Negative mention(s) Positive Altria Group 36 Very Positive mention(s) 6 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryAltria Group beats Philip Morris International on 11 of the 21 factors compared between the two stocks. Remove Ads Get Philip Morris International News Delivered to You Automatically Sign up to receive the latest news and ratings for PM and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart PM vs. The Competition Export to ExcelMetricPhilip Morris InternationalCigarettes IndustryStaples SectorNYSE ExchangeMarket Cap$245.18B$49.75B$17.14B$18.51BDividend Yield3.57%3.41%3.04%4.25%P/E Ratio34.9313.1615.4031.06Price / Sales6.473.063.3326.47Price / Cash19.5420.3116.3917.54Price / Book-24.813.326.334.29Net Income$7.06B$2.86B$737.42M$1.02B7 Day Performance6.42%-2.06%4.26%6.72%1 Month Performance3.67%-13.01%-1.35%-6.79%1 Year Performance77.79%2.40%-1.95%1.22% Philip Morris International Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)PMPhilip Morris International4.2523 of 5 stars$157.52+2.4%$145.44-7.7%+77.3%$245.18B$37.88B34.9379,800Positive NewsMOAltria Group3.7251 of 5 stars$55.69-0.7%$54.00-3.0%+39.3%$94.17B$20.44B8.506,300Positive NewsUVVUniversal3.2379 of 5 stars$52.88-2.1%N/A+5.8%$1.31B$2.83B10.8925,000BTIBritish American Tobacco2.0742 of 5 stars$39.47-1.0%$33.00-16.4%+46.8%$81.72B$25.87B8.1052,000Positive NewsRLXRLX Technology1.7643 of 5 stars$1.80-0.8%$2.50+39.3%-4.3%$2.82B$2.44B44.891,240Gap DownISPRIspire Technology2.4982 of 5 stars$2.98+6.4%$9.00+202.0%-43.2%$170.13M$148.52M-7.2769Gap UpXXII22nd Century Group0.6462 of 5 stars$1.03-1.9%N/A-99.6%$2.44M$11.88M0.0080Short Interest ↓HPCOHempaccoN/A$0.00-36.0%N/A-99.9%$7,000.00$4.05M0.0010Gap DownHigh Trading VolumePGProcter & Gamble4.3746 of 5 stars$160.71-1.9%$182.00+13.2%+8.9%$376.86B$84.35B25.59106,000Dividend IncreaseAnalyst ForecastPositive NewsKOCoca-Cola4.2642 of 5 stars$68.23-2.4%$74.24+8.8%+24.3%$293.80B$47.06B27.6482,500Positive NewsPEPPepsiCo4.3141 of 5 stars$143.72-2.0%$169.88+18.2%-12.7%$197.26B$91.85B20.70315,000Positive News Remove Ads Related Companies and Tools Related Companies Altria Group Competitors Universal Competitors British American Tobacco Competitors RLX Technology Competitors Ispire Technology Competitors 22nd Century Group Competitors Hempacco Competitors Procter & Gamble Competitors Coca-Cola Competitors PepsiCo Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:PM) was last updated on 4/15/2025 by MarketBeat.com Staff From Our PartnersWarning: “DOGE Collapse” imminentElon Strikes Back You may already sense that the tide is turning against Elon Musk and DOGE. 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