SKX vs. DECK, CROX, SHOO, WWW, NKE, BIRK, CAL, RCKY, FLUT, and EA Should you be buying Skechers U.S.A. stock or one of its competitors? The main competitors of Skechers U.S.A. include Deckers Outdoor (DECK), Crocs (CROX), Steven Madden (SHOO), Wolverine World Wide (WWW), NIKE (NKE), Birkenstock (BIRK), Caleres (CAL), Rocky Brands (RCKY), Flutter Entertainment (FLUT), and Electronic Arts (EA).
Skechers U.S.A. (NYSE:SKX ) and Deckers Outdoor (NYSE:DECK ) are both large-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, institutional ownership, media sentiment, valuation, dividends, community ranking, risk and profitability.
Skechers U.S.A. has a beta of 1.23, meaning that its stock price is 23% more volatile than the S&P 500. Comparatively, Deckers Outdoor has a beta of 1.05, meaning that its stock price is 5% more volatile than the S&P 500.
Deckers Outdoor received 355 more outperform votes than Skechers U.S.A. when rated by MarketBeat users. However, 70.86% of users gave Skechers U.S.A. an outperform vote while only 69.57% of users gave Deckers Outdoor an outperform vote.
Deckers Outdoor has a net margin of 18.45% compared to Skechers U.S.A.'s net margin of 6.90%. Deckers Outdoor's return on equity of 40.52% beat Skechers U.S.A.'s return on equity.
Deckers Outdoor has lower revenue, but higher earnings than Skechers U.S.A.. Skechers U.S.A. is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.
In the previous week, Deckers Outdoor had 5 more articles in the media than Skechers U.S.A.. MarketBeat recorded 14 mentions for Deckers Outdoor and 9 mentions for Skechers U.S.A.. Skechers U.S.A.'s average media sentiment score of 0.97 beat Deckers Outdoor's score of 0.46 indicating that Skechers U.S.A. is being referred to more favorably in the media.
80.0% of Skechers U.S.A. shares are owned by institutional investors. Comparatively, 97.8% of Deckers Outdoor shares are owned by institutional investors. 24.8% of Skechers U.S.A. shares are owned by insiders. Comparatively, 0.7% of Deckers Outdoor shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Skechers U.S.A. presently has a consensus target price of $76.75, indicating a potential upside of 14.04%. Deckers Outdoor has a consensus target price of $176.17, indicating a potential downside of 81.16%. Given Skechers U.S.A.'s stronger consensus rating and higher probable upside, equities analysts plainly believe Skechers U.S.A. is more favorable than Deckers Outdoor.
Summary Deckers Outdoor beats Skechers U.S.A. on 10 of the 18 factors compared between the two stocks.
This chart shows the number of new MarketBeat users adding SKX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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