Similarweb (SMWB) Stock Price, News & Analysis

Company Overview

Similarweb Ltd. (NYSE: SMWB) is a digital intelligence company that provides insights into website and mobile app performance. Its cloud-based platform aggregates and analyzes data on global web traffic, user engagement, and referral sources, enabling businesses to benchmark their digital presence against competitors. The company’s core offering includes metrics on audience behavior, traffic acquisition channels, and industry trends, which are designed to inform strategic decisions in marketing, sales, and product development.

Similarweb’s platform delivers a suite of tools for market research, competitor analysis, and performance optimization. Users can access real-time and historical data on website visits, page views, bounce rates, and geographic distribution of users. The platform also maps out referral networks, tracking how audiences arrive at sites through search engines, social media, and paid advertising. Through customizable dashboards and API integrations, enterprises can embed these insights into existing business intelligence workflows and marketing automation systems.

Founded in 2007 and headquartered in Tel Aviv, Israel, Similarweb has expanded its footprint with offices in New York, London, San Francisco, and Singapore. The company’s services cater to a diverse clientele, including digital agencies, e-commerce firms, financial analysts, and media organizations across North America, Europe, and Asia-Pacific. Led by co-founder and CEO Or Offer, Similarweb continues to develop new analytics capabilities—such as mobile app intelligence and e-commerce category analysis—to support data-driven growth strategies for its global customer base.

Key Stats

• Today's Range: $9.60 to $10.08
• 50-Day Range: $6.87 to $10.38
• 52-Week Range: $6.36 to $17.64
• Volume: 151,413 shs
• Average Volume: 613,990 shs
• Market Capitalization: $815.60 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $14.88
• Consensus Rating: Buy

Similarweb Stock Analysis - MarketRank™

Similarweb scored higher than 74% of companies evaluated by MarketBeat, and ranked 254th out of 651 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.5 / 5
• Analyst Rating: Buy

Consensus Rating

Similarweb has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 9 buy ratings, 1 hold rating, and no sell ratings.

Amount of Analyst Coverage

Similarweb has only been the subject of 4 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: Growing

Earnings Growth

Earnings for Similarweb are expected to grow in the coming year, from ($0.24) to ($0.02) per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Similarweb is -27.56, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Similarweb is -27.56, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

Similarweb has a P/B Ratio of 29.14. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

1.34% of the float of Similarweb has been sold short.

Short Interest Ratio / Days to Cover

Similarweb has a short interest ratio ("days to cover") of 1.2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Similarweb has recently decreased by 5.72%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Similarweb does not currently pay a dividend.

Dividend Growth

Similarweb does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

1.34% of the float of Similarweb has been sold short.

Short Interest Ratio / Days to Cover

Similarweb has a short interest ratio ("days to cover") of 1.2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Similarweb has recently decreased by 5.72%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 3.4 / 5
• News Sentiment: 1.15

News Sentiment

Similarweb has a news sentiment score of 1.15. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.71 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 6 news articles for Similarweb this week, compared to 4 articles on an average week.

Search Interest

2 people have searched for SMWB on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.

MarketBeat Follows

Only 2 people have added Similarweb to their MarketBeat watchlist in the last 30 days. This is a decrease of -50% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Similarweb insiders have not sold or bought any company stock.

Percentage Held by Insiders

62.40% of the stock of Similarweb is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

57.59% of the stock of Similarweb is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

SMWB Stock Analysis - Frequently Asked Questions

How have SMWB shares performed this year?

Similarweb's stock was trading at $14.17 at the beginning of the year. Since then, SMWB stock has decreased by 32.1% and is now trading at $9.6150.

How were Similarweb's earnings last quarter?

Similarweb Ltd. (NYSE:SMWB) announced its quarterly earnings results on Tuesday, May, 13th. The company reported ($0.11) EPS for the quarter, missing analysts' consensus estimates of ($0.02) by $0.09. The firm had revenue of $67.09 million for the quarter, compared to analyst estimates of $66.37 million. Similarweb had a negative trailing twelve-month return on equity of 88.03% and a negative net margin of 10.84%.
Read the conference call transcript.

When did Similarweb IPO?

Similarweb (SMWB) raised $160 million in an initial public offering (IPO) on Wednesday, May 12th 2021. The company issued 8,000,000 shares at $19.00-$21.00 per share. J.P.Morgan, Citigroup, Barclays and Jefferies served as the underwriters for the IPO and JMP Securities, Oppenheimer & Co. and William Blair were co-managers.

Who are Similarweb's major shareholders?

Top institutional investors of Similarweb include Migdal Insurance & Financial Holdings Ltd. (3.54%), Menora Mivtachim Holdings LTD. (2.74%), Phoenix Financial Ltd. (1.92%) and CenterBook Partners LP (1.70%).

How do I buy shares of Similarweb?

Shares of SMWB stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Similarweb own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Similarweb investors own include Waste Connections (WCN), The RMR Group (RMR), iShares Micro-Cap ETF (IWC), AU Optronics (AUOTY), DiamondRock Hospitality (DRH), American Water Works (AWK) and Triple Flag Precious Metals (TFPM).

Company Calendar

• Last Earnings: 5/13/2025
• Today: 9/05/2025
• Next Earnings (Estimated): 11/11/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Computer and Technology
• Industry: INTERNET CONTENT
• Sub-Industry: Computer Software
• Current Symbol: NYSE:SMWB
• CIK: 1842731
• Web: www.similarweb.com
• Phone: 972-73-320-4086
• Fax: N/A
• Employees: 1,085
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Similarweb: $14.88
• High Price Target: $23.00
• Low Price Target: $10.00
• Potential Upside/Downside: +53.9%
• Consensus Rating: Buy
• Rating Score (0-4): 3.00
• Research Coverage: 11 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.35)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$11.46 million
• Net Margins: -10.84%
• Pretax Margin: -9.68%
• Return on Equity: -88.03%
• Return on Assets: -9.36%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.73
• Quick Ratio: 0.73

Sales & Book Value

• Annual Sales: $249.91 million
• Price / Sales: 3.28
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $0.33 per share
• Price / Book: 29.29

Miscellaneous

• Outstanding Shares: 84,870,000
• Free Float: 31,910,000
• Market Cap: $820.27 million
• Optionable: Optionable
• Beta: 1.13