Southern (SO) Stock Forecast & Price Target

$89.33 +0.91 (+1.03%)

(As of 11/26/2024 ET)

Southern - Analysts' Recommendations and Stock Price Forecast (2024)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 16 Analyst Ratings

Sell
1

Hold
8

Buy
7

Based on 16 Wall Street analysts who have issued ratings for Southern in the last 12 months, the stock has a consensus rating of "Hold." Out of the 16 analysts, 1 has given a sell rating, 8 have given a hold rating, and 7 have given a buy rating for SO.

Consensus Price Target

$89.47
0.15% Upside

According to the 16 analysts' twelve-month price targets for Southern, the average price target is $89.47. The highest price target for SO is $97.00, while the lowest price target for SO is $80.00. The average price target represents a forecasted upside of 0.15% from the current price of $89.33.

Get the Latest News and Ratings for SO and Related Stocks

Enter your email address to receive the latest news and analysts' ratings for Southern and its competitors.

SO Analyst Ratings Over Time

Type	Current Forecast 11/27/23 to 11/26/24	1 Month Ago 10/28/23 to 10/27/24	3 Months Ago 8/29/23 to 8/28/24	1 Year Ago 11/27/22 to 11/27/23
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	1 Strong Buy rating(s)
Buy	7 Buy rating(s)	7 Buy rating(s)	7 Buy rating(s)	4 Buy rating(s)
Hold	8 Hold rating(s)	8 Hold rating(s)	6 Hold rating(s)	6 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$89.47	$89.07	$83.14	$72.36
Forecasted Upside	0.15% Upside	-3.06% Downside	-3.04% Downside	2.98% Upside
Consensus Rating	Hold	Hold	Hold	Hold

I've got news for you… (Ad)

Today, I’m doing something I thought I’d never do… Especially since I’m not normally a “swing for the fences” type of trader. But I’ve been quietly testing a new type of trade for a while now… And the returns are too good not to share with you. Take a look… I can’t guarantee results or against losses, but if you want to discover how I’ll target the triple return before the end of the week

watch this FREE briefing with me and expert trader Graham Lindman

SO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

SO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Southern Stock vs. The Competition

Type	Southern	Utilities Companies	S&P 500
Consensus Rating Score	2.38	2.50	2.50
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	0.97% Upside	21.81% Upside	6.94% Upside
News Sentiment Rating	Positive News See Recent SO News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
11/22/2024	Morgan Stanley 3 of 5 stars		Lower Target	Equal Weight ➝ Equal Weight	$88.00 ➝ $85.00	-3.62%
11/1/2024	BMO Capital Markets 4 of 5 stars		Lower Target	Outperform ➝ Outperform	$99.00 ➝ $97.00	+8.70%
10/15/2024	Barclays 3 of 5 stars		Boost Target	Equal Weight ➝ Equal Weight	$71.00 ➝ $83.00	-8.83%
10/2/2024	Guggenheim Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$93.00 ➝ $97.00	+6.22%
9/20/2024	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral ➝ Neutral	$90.00 ➝ $91.00	+1.84%
9/20/2024	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Hold	$94.00	+5.77%
This Bull Market Indicator called NVDA at $116 (Ad) Every now and again we find an investment idea so incredible we can’t help but share. And today is one of those rare days… Except, today we won't be giving you insight on any one particular stock… But rather, insight on a revolutionary new stock picking indicator… In fact, within the last year, this indicator has become famous for a multitude of reasons… But one of the biggest was because of the buy signal it issued on October 18th, 2022. In fact, on that very day, it said to buy NVDA at $116.37… Anyone who did would be sitting on a tremendously large return today… But even if you missed the original buy signal from October, this incredible indicator issued 11 other buy signals while Nvidia made its epic run… All you have to do is follow this link here
9/16/2024	Mizuho Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Crowdell Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Outperform ➝ Neutral	$90.00 ➝ $90.00	+0.63%
8/29/2024	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral ➝ Neutral	$86.00 ➝ $87.00	+1.78%
8/20/2024	Scotiabank Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Sector Outperform ➝ Sector Outperform	$87.00 ➝ $96.00	+9.99%
8/12/2024	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Underweight ➝ Underweight	$80.00 ➝ $87.00	+0.16%
8/2/2024	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Equal Weight ➝ Equal Weight	$77.00 ➝ $89.00	+1.49%
8/2/2024	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$83.00 ➝ $94.00	+7.27%
8/2/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	S. Fleishman Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Outperform ➝ Peer Perform
5/15/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$75.00 ➝ $90.00	+13.42%
2/21/2024	Royal Bank of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Outperform ➝ Outperform	$80.00	+18.82%
12/8/2023	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Buy	$82.00	+14.45%
8/9/2023	LADENBURG THALM/SH SH Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Buy	$72.00	+4.64%
4/28/2023	VNET Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Maintains
1/18/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Underperform	$60.00 ➝ $70.00	-0.07%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 07:32 PM ET.

Should I Buy Southern Stock? SO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, November 21, 2024. Please send any questions or comments about these Southern pros and cons to contact@marketbeat.com.

Southern
Bull Case

Here are some ways that investors could benefit from investing in The Southern Company:

The Southern Company has a solid annualized dividend of $2.88, providing a yield of 3.27%, which can be attractive for income-focused investors.
The company reported earnings per share (EPS) of $1.43 for the latest quarter, exceeding analysts' expectations, indicating strong financial performance.
With a market capitalization of $95.08 billion, The Southern Company is a large and stable player in the utilities sector, which can provide a sense of security for investors.
The stock is currently priced at $86.78, which is below its 52-week high of $94.45, potentially offering a buying opportunity for investors looking for value.
The Southern Company has shown a year-over-year revenue increase of 4.2%, suggesting growth potential in its operations.

Southern
Bear Case

Investors should be bearish about investing in The Southern Company for these reasons:

The stock has recently been downgraded from an "outperform" to a "peer perform" rating by Wolfe Research, indicating a less favorable outlook from analysts.
Insider selling activity has been noted, with the CEO selling 30,000 shares, which may raise concerns about the company's future prospects from those in the know.
The current ratio of 0.91 suggests that The Southern Company may have difficulty meeting its short-term liabilities, which could be a red flag for investors.
The stock has a relatively high price-to-earnings (P/E) ratio of 20.35, which may indicate that it is overvalued compared to its earnings potential.
Insiders own only 0.18% of the company's stock, which may suggest a lack of confidence in the company's future performance from its leadership.

SO Forecast - Frequently Asked Questions

: According to the research reports of 16 Wall Street equities research analysts, the average twelve-month stock price forecast for Southern is $89.47, with a high forecast of $97.00 and a low forecast of $80.00.
: 16 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Southern in the last twelve months. There is currently 1 sell rating, 8 hold ratings and 7 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" SO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SO, but not buy additional shares or sell existing shares.
: According to analysts, Southern's stock has a predicted upside of 0.15% based on their 12-month stock forecasts.
: Over the previous 90 days, Southern's stock had 1 downgrade by analysts.
: Southern has been rated by research analysts at Bank of America, Barclays, BMO Capital Markets, Guggenheim, Jefferies Financial Group, Mizuho, Morgan Stanley, and UBS Group in the past 90 days.
: Analysts like Southern less than other "utilities" companies. The consensus rating score for Southern is 2.38 while the average consensus rating score for "utilities" companies is 2.50. Learn more on how SO compares to other companies.

Stock Forecasts and Research Tools

Related Companies

Today's Ratings

Top Rated Stocks

More Ratings Tools

Download Our Tesla Ebook For Free (Ad)

Like many of you, we here at the TradingPub are bullish on Tesla long term. We believe the company will continue to be a leader in technology, EVs and A.I. We also believe it’s share price will be rewarded in a big way… In fact, our #1 Tesla expert just published a brand new Ebook regarding Tesla’s future, and we’d like to send it to you at no cost.

To claim your copy free of charge simply follow this link.

This page (NYSE:SO) was last updated on 11/26/2024 by MarketBeat.com Staff

From Our Partners

Get 30 Days of MarketBeat All Access for Free

Start Your 30-Day Trial

In-depth profiles and analysis for 20,000 public companies.
Real-time analyst ratings, insider transactions, earnings data, and more.
Our daily ratings and market update email newsletter.

Sign In
Create Account

Your Email Address:

Your Password:

Forgot your password?

Your Email Address:

Choose a Password:

By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Southern (SO) Stock Forecast & Price Target