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Sony Group (SONY) Stock Forecast & Price Target

Sony Group logo
$25.06 +0.14 (+0.54%)
As of 11:02 AM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

Sony Group - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
0
Buy
4

Based on 4 Wall Street analysts who have issued ratings for Sony Group in the last 12 months, the stock has a consensus rating of "Buy." Out of the 4 analysts, 3 have given a buy rating, and 1 has given a strong buy rating for SONY.

Consensus Price Target

$28.00
11.75% Upside
According to the 4 analysts' twelve-month price targets for Sony Group, the average price target is $28.00. The highest price target for SONY is $33.00, while the lowest price target for SONY is $23.00. The average price target represents a forecasted upside of 11.75% from the current price of $25.06.
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SONY Analyst Ratings Over Time

TypeCurrent Forecast
2/22/24 to 2/21/25
1 Month Ago
1/23/24 to 1/22/25
3 Months Ago
11/24/23 to 11/23/24
1 Year Ago
2/22/23 to 2/22/24
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
3 Buy rating(s)
3 Buy rating(s)
3 Buy rating(s)
3 Buy rating(s)
Hold
0 Hold rating(s)
1 Hold rating(s)
1 Hold rating(s)
1 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$28.00$24.00$24.00N/A
Forecasted Upside11.75% Upside14.75% Upside25.92% UpsideN/A
Consensus Rating
Buy
Buy
Buy
Moderate Buy

SONY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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SONY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Sony Group Stock vs. The Competition

TypeSony GroupConsumer Discretionary CompaniesS&P 500
Consensus Rating Score
3.25
2.60
2.53
Consensus RatingBuyModerate BuyModerate Buy
Predicted Upside12.34% Upside1,952.47% Upside12.83% Upside
News Sentiment Rating
Positive News

See Recent SONY News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
2/20/2025Oppenheimer
3 of 5 stars
Martin Yang
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Reiterated RatingOutperform ➝ Outperform$25.00 ➝ $33.00+32.98%
1/16/2025Sanford C. Bernstein
3 of 5 stars
D. Dai
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Initiated CoverageOutperform
10/11/2024TD Cowen
5 of 5 stars
 Lower TargetBuy ➝ Buy$107.00 ➝ $23.00+20.99%
9/18/2024Daiwa America
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R. Department
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UpgradeStrong-Buy
2/15/2024Macquarie
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 DowngradeOutperform ➝ Neutral
12/12/2023Wolfe Research
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 Initiated CoverageOutperform
10/16/2023Benchmark
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 Initiated CoverageBuy
7/12/2023The Goldman Sachs Group
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 UpgradeNeutral ➝ Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 11:03 AM ET.


Should I Buy Sony Group Stock? SONY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, February 16, 2025. Please send any questions or comments about these Sony Group pros and cons to contact@marketbeat.com.

Sony Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Sony Group Co.:

  • The current stock price is $24.16, which is close to its 12-month high of $24.25, indicating strong market performance and potential for further growth.
  • Recent earnings results showed an EPS of $0.41, surpassing the consensus estimate of $0.27, which reflects the company's ability to generate profits effectively.
  • With a market capitalization of $146.08 billion, Sony Group Co. is a significant player in the market, suggesting stability and investor confidence.
  • The company has a relatively low debt-to-equity ratio of 0.25, indicating a conservative approach to leveraging, which can be appealing to risk-averse investors.
  • Analysts have a consensus rating of "Buy" for the stock, with a target price of $24.00, suggesting that there is optimism about the company's future performance.

Sony Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Sony Group Co. for these reasons:

  • The price-to-earnings (P/E) ratio of 19.77 may indicate that the stock is overvalued compared to its earnings, which could deter value-focused investors.
  • The price-to-earnings-growth (PEG) ratio of 11.46 suggests that the stock may not be growing fast enough to justify its current price, raising concerns about future growth potential.
  • Analysts have recently downgraded the stock from a "strong-buy" to a "buy" rating, which may signal a shift in market sentiment and caution among investors.
  • The company's quick ratio of 0.49 indicates that it may struggle to meet short-term liabilities, which could be a red flag for liquidity concerns.
  • Despite a strong recent performance, the stock's beta of 0.96 suggests it is less volatile than the market, which may not appeal to investors seeking high-risk, high-reward opportunities.

SONY Forecast - Frequently Asked Questions

According to the research reports of 4 Wall Street equities research analysts, the average twelve-month stock price forecast for Sony Group is $28.00, with a high forecast of $33.00 and a low forecast of $23.00.

4 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Sony Group in the last twelve months. There are currently 3 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "buy" SONY shares.

According to analysts, Sony Group's stock has a predicted upside of 11.75% based on their 12-month stock forecasts.

Sony Group has been rated by research analysts at Oppenheimer, and Sanford C. Bernstein in the past 90 days.

Analysts like Sony Group more than other "consumer staples" companies. The consensus rating for Sony Group is Buy while the average consensus rating for "consumer staples" companies is Hold. Learn more on how SONY compares to other companies.


This page (NYSE:SONY) was last updated on 2/21/2025 by MarketBeat.com Staff
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