TrueBlue (TBI) Competitors

Kelly Services (NASDAQ:KELYA) and TrueBlue (NYSE:TBI) are both small-cap business services companies, but which is the better business? We will contrast the two businesses based on the strength of their community ranking, media sentiment, analyst recommendations, profitability, valuation, institutional ownership, dividends, risk and earnings.

Does the MarketBeat Community believe in KELYA or TBI?

TrueBlue received 112 more outperform votes than Kelly Services when rated by MarketBeat users. Likewise, 62.20% of users gave TrueBlue an outperform vote while only 56.20% of users gave Kelly Services an outperform vote.

Company	Underperform	Outperform
Kelly Services	Outperform Votes 222 56.20%	Underperform Votes 173 43.80%
TrueBlue	Outperform Votes 334 62.20%	Underperform Votes 203 37.80%

Do analysts recommend KELYA or TBI?

Kelly Services presently has a consensus target price of $25.00, suggesting a potential upside of 121.63%. TrueBlue has a consensus target price of $11.50, suggesting a potential upside of 173.81%. Given TrueBlue's higher possible upside, analysts clearly believe TrueBlue is more favorable than Kelly Services.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Kelly Services	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
TrueBlue	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Which has more risk & volatility, KELYA or TBI?

Kelly Services has a beta of 1.03, meaning that its stock price is 3% more volatile than the S&P 500. Comparatively, TrueBlue has a beta of 1.42, meaning that its stock price is 42% more volatile than the S&P 500.

Do insiders and institutionals have more ownership in KELYA or TBI?

76.3% of Kelly Services shares are held by institutional investors. Comparatively, 97.2% of TrueBlue shares are held by institutional investors. 3.9% of Kelly Services shares are held by company insiders. Comparatively, 5.0% of TrueBlue shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Is KELYA or TBI more profitable?

Kelly Services has a net margin of -0.01% compared to TrueBlue's net margin of -8.02%. Kelly Services' return on equity of 6.56% beat TrueBlue's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Kelly Services	-0.01%	6.56%	3.22%
TrueBlue	-8.02%	-3.90%	-1.87%

Which has preferable earnings & valuation, KELYA or TBI?

Kelly Services has higher revenue and earnings than TrueBlue. Kelly Services is trading at a lower price-to-earnings ratio than TrueBlue, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Kelly Services	$4.33B	0.09	-$600K	-$0.06	-188.00
TrueBlue	$1.57B	0.08	-$14.17M	-$4.16	-1.01

Does the media favor KELYA or TBI?

In the previous week, Kelly Services had 6 more articles in the media than TrueBlue. MarketBeat recorded 7 mentions for Kelly Services and 1 mentions for TrueBlue. TrueBlue's average media sentiment score of 1.67 beat Kelly Services' score of 1.56 indicating that TrueBlue is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Kelly Services	6 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
TrueBlue	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive

Summary

TrueBlue beats Kelly Services on 9 of the 17 factors compared between the two stocks.